Satisfaction guaranteed: the making of the American mass market
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Washington, DC
Smithsonian Books
[2004]
|
Ausgabe: | Reprint of the Pantheon Books edition, with a new preface |
Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis |
Beschreibung: | Includes bibliographical references and index. - Previous ed.: New York: Pantheon Books, 1989 |
Beschreibung: | XII, 339 Seiten Illustrationen 23cm |
ISBN: | 1588341461 9781588341464 |
Internformat
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Datensatz im Suchindex
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---|---|
any_adam_object | |
author | Strasser, Susan 1948- |
author_GND | (DE-588)172388511 |
author_facet | Strasser, Susan 1948- |
author_role | aut |
author_sort | Strasser, Susan 1948- |
author_variant | s s ss |
building | Verbundindex |
bvnumber | BV042946637 |
classification_rvk | MS 7970 QP 630 |
ctrlnum | (OCoLC)932178102 (DE-599)BSZ307480240 |
dewey-full | 659.10420973 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 659 - Advertising and public relations |
dewey-raw | 659.10420973 |
dewey-search | 659.10420973 |
dewey-sort | 3659.10420973 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Soziologie Wirtschaftswissenschaften |
edition | Reprint of the Pantheon Books edition, with a new preface |
era | Geschichte 1900-1988 gnd Geschichte gnd |
era_facet | Geschichte 1900-1988 Geschichte |
format | Book |
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geographic_facet | USA |
id | DE-604.BV042946637 |
illustrated | Illustrated |
indexdate | 2024-07-10T07:13:27Z |
institution | BVB |
isbn | 1588341461 9781588341464 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028372952 |
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physical | XII, 339 Seiten Illustrationen 23cm |
publishDate | 2004 |
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publisher | Smithsonian Books |
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spelling | Strasser, Susan 1948- Verfasser (DE-588)172388511 aut Satisfaction guaranteed the making of the American mass market Susan Strasser Reprint of the Pantheon Books edition, with a new preface Washington, DC Smithsonian Books [2004] XII, 339 Seiten Illustrationen 23cm txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index. - Previous ed.: New York: Pantheon Books, 1989 Geschichte 1900-1988 gnd rswk-swf Geschichte gnd rswk-swf Geschichte Psychologie Advertising / United States / Psychological aspects / History Consumers / United States / History Sales promotion / United States / History Brand name products / United States / History Verbrauchsgüterindustrie (DE-588)4187574-6 gnd rswk-swf Produktpolitik (DE-588)4134655-5 gnd rswk-swf Geschichte (DE-588)4020517-4 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Massenkonsum (DE-588)4169032-1 gnd rswk-swf Werbung (DE-588)4065541-6 gnd rswk-swf USA USA (DE-588)4078704-7 gnd rswk-swf USA (DE-588)4078704-7 g Massenkonsum (DE-588)4169032-1 s Verbrauchsgüterindustrie (DE-588)4187574-6 s Geschichte z DE-604 Werbung (DE-588)4065541-6 s Marketing (DE-588)4037589-4 s Geschichte (DE-588)4020517-4 s 1\p DE-604 2\p DE-604 Geschichte 1900-1988 z 3\p DE-604 4\p DE-604 Produktpolitik (DE-588)4134655-5 s 5\p DE-604 V:DE-605;X:Imageware application/pdf http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=3150620 Inhaltsverzeichnis 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 4\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 5\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Strasser, Susan 1948- Satisfaction guaranteed the making of the American mass market Geschichte Psychologie Advertising / United States / Psychological aspects / History Consumers / United States / History Sales promotion / United States / History Brand name products / United States / History Verbrauchsgüterindustrie (DE-588)4187574-6 gnd Produktpolitik (DE-588)4134655-5 gnd Geschichte (DE-588)4020517-4 gnd Marketing (DE-588)4037589-4 gnd Massenkonsum (DE-588)4169032-1 gnd Werbung (DE-588)4065541-6 gnd |
subject_GND | (DE-588)4187574-6 (DE-588)4134655-5 (DE-588)4020517-4 (DE-588)4037589-4 (DE-588)4169032-1 (DE-588)4065541-6 (DE-588)4078704-7 |
title | Satisfaction guaranteed the making of the American mass market |
title_auth | Satisfaction guaranteed the making of the American mass market |
title_exact_search | Satisfaction guaranteed the making of the American mass market |
title_full | Satisfaction guaranteed the making of the American mass market Susan Strasser |
title_fullStr | Satisfaction guaranteed the making of the American mass market Susan Strasser |
title_full_unstemmed | Satisfaction guaranteed the making of the American mass market Susan Strasser |
title_short | Satisfaction guaranteed |
title_sort | satisfaction guaranteed the making of the american mass market |
title_sub | the making of the American mass market |
topic | Geschichte Psychologie Advertising / United States / Psychological aspects / History Consumers / United States / History Sales promotion / United States / History Brand name products / United States / History Verbrauchsgüterindustrie (DE-588)4187574-6 gnd Produktpolitik (DE-588)4134655-5 gnd Geschichte (DE-588)4020517-4 gnd Marketing (DE-588)4037589-4 gnd Massenkonsum (DE-588)4169032-1 gnd Werbung (DE-588)4065541-6 gnd |
topic_facet | Geschichte Psychologie Advertising / United States / Psychological aspects / History Consumers / United States / History Sales promotion / United States / History Brand name products / United States / History Verbrauchsgüterindustrie Produktpolitik Marketing Massenkonsum Werbung USA |
url | http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=3150620 |
work_keys_str_mv | AT strassersusan satisfactionguaranteedthemakingoftheamericanmassmarket |