Television is the new television: the unexpected triumph of old media in the digital age
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York, New York
Portfolio / Penguin
[2015]
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| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | Hier auch später erschienene, unveränderte Nachdrucke |
| Beschreibung: | 212 Seiten |
| ISBN: | 9781591848134 9780143108924 |
Internformat
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| 245 | 1 | 0 | |a Television is the new television |b the unexpected triumph of old media in the digital age |c Michael Wolff |
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Datensatz im Suchindex
| _version_ | 1804175235654615040 |
|---|---|
| adam_text | PART 1
PART 2
part։
Prologue 1
¥ TIE REVOLUTION IS FORETOLD
1 Blinded by the New 9
2 The Logical Outcome is
3 Why Digital Is So Sure About the Future . . .
the Millennials! 23
B INVENTING NEW MEDIA
4 How News Came to Wag the Dog 31
5 To Be, or Not to Be, Cool 39
m TIE NEW A0BIEN6E—AND WHAT IT S WORTH
6 Traffic Patterns 47
7 The Self-Promoters 55
8 Tech Men as Ad Men 69
9 Explaining Programmatic Advertising 75
10 The Advertising Curve 83
PAIT4
CONNTERREVOLITION
11 The Netflix ««Revolution 91
12 Screen Time 101
13 More Boxes 107
14 Consolidating Consolivision 115
15 Television Wants to Be Paid For 123
16 Finding the New Economics 129
17 No Neutrals in Net Neutrality 137
18 When YouTube Challenged TV—and Lost 145
19 YouTube Becomes Not YouTube 151
20 Facebook Television 157
THE MEW TELEVISION—§1 TIE NEW
III TELEVISION
Premium Plus Plus Plus 165
Repacking the Unbundle 171
PARTI CONTENT IS KINO—WELL. IT IS ON TELEVISION
23 Sine Qua Non isi
24 Television and the Way We Live Now 189
25 The Digital Postscript 193
ACKNOWLEDGMENTS 201
INKER 203
PART 5
21
22
|
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| discipline | Allgemeines |
| format | Book |
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| geographic | USA (DE-588)4078704-7 gnd |
| geographic_facet | USA |
| id | DE-604.BV042930176 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:13:04Z |
| institution | BVB |
| isbn | 9781591848134 9780143108924 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028356997 |
| oclc_num | 930598473 |
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| physical | 212 Seiten |
| publishDate | 2015 |
| publishDateSearch | 2015 |
| publishDateSort | 2015 |
| publisher | Portfolio / Penguin |
| record_format | marc |
| spelling | Wolff, Michael 1953- Verfasser (DE-588)120495813 aut Television is the new television the unexpected triumph of old media in the digital age Michael Wolff New York, New York Portfolio / Penguin [2015] © 2015 212 Seiten txt rdacontent n rdamedia nc rdacarrier Hier auch später erschienene, unveränderte Nachdrucke Medienmarkt (DE-588)4234513-3 gnd rswk-swf Neue Medien (DE-588)4196910-8 gnd rswk-swf USA (DE-588)4078704-7 gnd rswk-swf USA (DE-588)4078704-7 g Neue Medien (DE-588)4196910-8 s Medienmarkt (DE-588)4234513-3 s DE-604 Digitalisierung UB Regensburg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=028356997&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Wolff, Michael 1953- Television is the new television the unexpected triumph of old media in the digital age Medienmarkt (DE-588)4234513-3 gnd Neue Medien (DE-588)4196910-8 gnd |
| subject_GND | (DE-588)4234513-3 (DE-588)4196910-8 (DE-588)4078704-7 |
| title | Television is the new television the unexpected triumph of old media in the digital age |
| title_auth | Television is the new television the unexpected triumph of old media in the digital age |
| title_exact_search | Television is the new television the unexpected triumph of old media in the digital age |
| title_full | Television is the new television the unexpected triumph of old media in the digital age Michael Wolff |
| title_fullStr | Television is the new television the unexpected triumph of old media in the digital age Michael Wolff |
| title_full_unstemmed | Television is the new television the unexpected triumph of old media in the digital age Michael Wolff |
| title_short | Television is the new television |
| title_sort | television is the new television the unexpected triumph of old media in the digital age |
| title_sub | the unexpected triumph of old media in the digital age |
| topic | Medienmarkt (DE-588)4234513-3 gnd Neue Medien (DE-588)4196910-8 gnd |
| topic_facet | Medienmarkt Neue Medien USA |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=028356997&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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