Threshold and wearout in advertising:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Cranfield, Eng.
Cranfield Institute Press for the School of Management
1977
|
| Schriftenreihe: | Cranfield Research Papers in marking and logistics
20 |
| Schlagworte: | |
| Beschreibung: | Includes bibliographical references |
| Beschreibung: | S. 201-250 Ill. |
Internformat
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| 100 | 1 | |a Corkindale, David |e Verfasser |4 aut | |
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| 490 | 1 | |a Cranfield Research Papers in marking and logistics |v 20 | |
| 500 | |a Includes bibliographical references | ||
| 650 | 4 | |a Advertising | |
| 650 | 4 | |a Advertising campaigns | |
| 650 | 7 | |a Advertising |2 fast | |
| 650 | 7 | |a Advertising campaigns |2 fast | |
| 700 | 1 | |a Newall, John |e Sonstige |4 oth | |
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Datensatz im Suchindex
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| any_adam_object | |
| author | Corkindale, David |
| author_facet | Corkindale, David |
| author_role | aut |
| author_sort | Corkindale, David |
| author_variant | d c dc |
| building | Verbundindex |
| bvnumber | BV042810400 |
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| id | DE-604.BV042810400 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T07:10:08Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028239940 |
| oclc_num | 922831848 |
| open_access_boolean | |
| owner | DE-188 |
| owner_facet | DE-188 |
| physical | S. 201-250 Ill. |
| publishDate | 1977 |
| publishDateSearch | 1977 |
| publishDateSort | 1977 |
| publisher | Cranfield Institute Press for the School of Management |
| record_format | marc |
| series | Cranfield Research Papers in marking and logistics |
| series2 | Cranfield Research Papers in marking and logistics |
| spelling | Corkindale, David Verfasser aut Threshold and wearout in advertising by David Corkindale in association with John Newall Cranfield, Eng. Cranfield Institute Press for the School of Management 1977 S. 201-250 Ill. txt rdacontent n rdamedia nc rdacarrier Cranfield Research Papers in marking and logistics 20 Includes bibliographical references Advertising Advertising campaigns Advertising fast Advertising campaigns fast Newall, John Sonstige oth Cranfield Research Papers in marking and logistics 20 (DE-604)BV005624953 20 |
| spellingShingle | Corkindale, David Threshold and wearout in advertising Cranfield Research Papers in marking and logistics Advertising Advertising campaigns Advertising fast Advertising campaigns fast |
| title | Threshold and wearout in advertising |
| title_auth | Threshold and wearout in advertising |
| title_exact_search | Threshold and wearout in advertising |
| title_full | Threshold and wearout in advertising by David Corkindale in association with John Newall |
| title_fullStr | Threshold and wearout in advertising by David Corkindale in association with John Newall |
| title_full_unstemmed | Threshold and wearout in advertising by David Corkindale in association with John Newall |
| title_short | Threshold and wearout in advertising |
| title_sort | threshold and wearout in advertising |
| topic | Advertising Advertising campaigns Advertising fast Advertising campaigns fast |
| topic_facet | Advertising Advertising campaigns |
| volume_link | (DE-604)BV005624953 |
| work_keys_str_mv | AT corkindaledavid thresholdandwearoutinadvertising AT newalljohn thresholdandwearoutinadvertising |