Introducing marketing:
Saved in:
| Main Authors: | , , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London [u.a.]
Pan Books
1981
|
| Edition: | 2. print. |
| Series: | Pan Business/Marketing
|
| Physical Description: | 249 S. |
Staff View
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
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| 001 | BV042797537 | ||
| 003 | DE-604 | ||
| 005 | 20151130 | ||
| 007 | t | ||
| 008 | 150902s1981 |||| 00||| eng d | ||
| 035 | |a (OCoLC)921485002 | ||
| 035 | |a (DE-599)BVBBV042797537 | ||
| 040 | |a DE-604 |b ger |e rakwb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-188 | ||
| 100 | 1 | |a Christopher, Martin |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Introducing marketing |c Martin Christopher ; Malcolm McDonald and Gordon Wills |
| 250 | |a 2. print. | ||
| 264 | 1 | |a London [u.a.] |b Pan Books |c 1981 | |
| 300 | |a 249 S. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
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| 490 | 0 | |a Pan Business/Marketing | |
| 700 | 1 | |a McDonald, Malcolm |d 1938- |e Verfasser |0 (DE-588)118107585 |4 aut | |
| 700 | 1 | |a Wills, Gordon |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-028227294 | ||
Record in the Search Index
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|---|---|
| any_adam_object | |
| author | Christopher, Martin McDonald, Malcolm 1938- Wills, Gordon |
| author_GND | (DE-588)118107585 |
| author_facet | Christopher, Martin McDonald, Malcolm 1938- Wills, Gordon |
| author_role | aut aut aut |
| author_sort | Christopher, Martin |
| author_variant | m c mc m m mm g w gw |
| building | Verbundindex |
| bvnumber | BV042797537 |
| ctrlnum | (OCoLC)921485002 (DE-599)BVBBV042797537 |
| edition | 2. print. |
| format | Book |
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| id | DE-604.BV042797537 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:09:48Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028227294 |
| oclc_num | 921485002 |
| open_access_boolean | |
| owner | DE-188 |
| owner_facet | DE-188 |
| physical | 249 S. |
| publishDate | 1981 |
| publishDateSearch | 1981 |
| publishDateSort | 1981 |
| publisher | Pan Books |
| record_format | marc |
| series2 | Pan Business/Marketing |
| spelling | Christopher, Martin Verfasser aut Introducing marketing Martin Christopher ; Malcolm McDonald and Gordon Wills 2. print. London [u.a.] Pan Books 1981 249 S. txt rdacontent n rdamedia nc rdacarrier Pan Business/Marketing McDonald, Malcolm 1938- Verfasser (DE-588)118107585 aut Wills, Gordon Verfasser aut |
| spellingShingle | Christopher, Martin McDonald, Malcolm 1938- Wills, Gordon Introducing marketing |
| title | Introducing marketing |
| title_auth | Introducing marketing |
| title_exact_search | Introducing marketing |
| title_full | Introducing marketing Martin Christopher ; Malcolm McDonald and Gordon Wills |
| title_fullStr | Introducing marketing Martin Christopher ; Malcolm McDonald and Gordon Wills |
| title_full_unstemmed | Introducing marketing Martin Christopher ; Malcolm McDonald and Gordon Wills |
| title_short | Introducing marketing |
| title_sort | introducing marketing |
| work_keys_str_mv | AT christophermartin introducingmarketing AT mcdonaldmalcolm introducingmarketing AT willsgordon introducingmarketing |