Strategic design thinking: innovation in products, services, experiences and beyond
"Who can design? For too long, that question has highlighted the supposed division between right-brain dominant "creative types" and left-brain dominant "analytical types." Such a division is not practical for preparing students to become innovative contributors to the compl...
Gespeichert in:
Format: | Buch |
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Sprache: | English |
Veröffentlicht: |
New York [u.a.]
Bloomsbury
2015
|
Schlagworte: | |
Online-Zugang: | Cover image Inhaltsverzeichnis |
Zusammenfassung: | "Who can design? For too long, that question has highlighted the supposed division between right-brain dominant "creative types" and left-brain dominant "analytical types." Such a division is not practical for preparing students to become innovative contributors to the complex world of design. Strategic Design guides readers to cultivate hybrid thinking, whether their background is design, finance, or any discipline in between.This book is an introduction to an integrative approach using the lens of design thinking as a way to see the world. The focus is on process instead of solution, and on connecting disparate ideas instead of getting bogged down by silos of specialization. Through this book, students will be introduced to design management, strategic design, service design, and experience design".. |
Beschreibung: | XIX, 244 S. Ill., graph. Darst. |
ISBN: | 9781628924701 |
Internformat
MARC
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520 | |a "Who can design? For too long, that question has highlighted the supposed division between right-brain dominant "creative types" and left-brain dominant "analytical types." Such a division is not practical for preparing students to become innovative contributors to the complex world of design. Strategic Design guides readers to cultivate hybrid thinking, whether their background is design, finance, or any discipline in between.This book is an introduction to an integrative approach using the lens of design thinking as a way to see the world. The focus is on process instead of solution, and on connecting disparate ideas instead of getting bogged down by silos of specialization. Through this book, students will be introduced to design management, strategic design, service design, and experience design".. | ||
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Datensatz im Suchindex
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adam_text | STRATEGIC DESIGN THINKING
/
: 2015
TABLE OF CONTENTS / INHALTSVERZEICHNIS
PREFACEPART I: THE WHY
CHAPTER 1: THEORETICAL CONTEXT (BY ALISON RIEPLE, UNIVERSITY OF
WESTMINSTER, UK)
CHAPTER 2: SEMIOTICS (BY JOSEPH HANCOCK, DREXEL UNIVERSITY, US)
CHAPTER 3: RHETORIC (BY VALERIE JACOBS, LPK BRANDS, US)PART II: THE HOW
CHAPTER 4: METHODS (BY STEVE WILCOX, DESIGN SCIENCE, US)
CHAPTER 5: MODELS & FRAMEWORKS (BY MICHELLE MILLER, SYNEXE, US)
CHAPTER 6: TOOLS (BY CINDY TRIPP, CINDY TRIPP & CO., US)PART III: THE
WHAT
CHAPTER 7: INTEGRATIVE SPACES (BY NATALIE NIXON, PHILADELPHIA
UNIVERSITY, US)
CHAPTER 8: DESIGN THINKING IN ACTION, DESIGN THINKING EVERYWHERE
(NATALIE NIXON)BIBLIOGRAPHY
INDEX
DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT.
|
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id | DE-604.BV042767685 |
illustrated | Illustrated |
indexdate | 2024-07-10T07:09:10Z |
institution | BVB |
isbn | 9781628924701 |
language | English |
lccn | 015019185 |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028198071 |
oclc_num | 952867090 |
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owner | DE-898 DE-BY-UBR DE-1049 DE-1050 |
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physical | XIX, 244 S. Ill., graph. Darst. |
publishDate | 2015 |
publishDateSearch | 2015 |
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publisher | Bloomsbury |
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spelling | Strategic design thinking innovation in products, services, experiences and beyond edited by Natalie W. Nixon New York [u.a.] Bloomsbury 2015 XIX, 244 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier "Who can design? For too long, that question has highlighted the supposed division between right-brain dominant "creative types" and left-brain dominant "analytical types." Such a division is not practical for preparing students to become innovative contributors to the complex world of design. Strategic Design guides readers to cultivate hybrid thinking, whether their background is design, finance, or any discipline in between.This book is an introduction to an integrative approach using the lens of design thinking as a way to see the world. The focus is on process instead of solution, and on connecting disparate ideas instead of getting bogged down by silos of specialization. Through this book, students will be introduced to design management, strategic design, service design, and experience design".. DESIGN / General bisacsh Creative ability in business Creative thinking Design Organizational change DESIGN / General Kreatives Denken (DE-588)4165549-7 gnd rswk-swf Innovationsmanagement (DE-588)4161817-8 gnd rswk-swf Design Thinking (DE-588)1052824455 gnd rswk-swf Produktentwicklung (DE-588)4139402-1 gnd rswk-swf Design Thinking (DE-588)1052824455 s Kreatives Denken (DE-588)4165549-7 s Produktentwicklung (DE-588)4139402-1 s Innovationsmanagement (DE-588)4161817-8 s DE-604 Nixon, Natalie W. Sonstige oth Erscheint auch als Online-Ausgabe, PDF 9781628924954 http://www.netread.com/jcusers2/bk1388/701/9781628924701/image/lgcover.9781628924701.jpg Cover image LoC Fremddatenuebernahme application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=028198071&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
spellingShingle | Strategic design thinking innovation in products, services, experiences and beyond DESIGN / General bisacsh Creative ability in business Creative thinking Design Organizational change DESIGN / General Kreatives Denken (DE-588)4165549-7 gnd Innovationsmanagement (DE-588)4161817-8 gnd Design Thinking (DE-588)1052824455 gnd Produktentwicklung (DE-588)4139402-1 gnd |
subject_GND | (DE-588)4165549-7 (DE-588)4161817-8 (DE-588)1052824455 (DE-588)4139402-1 |
title | Strategic design thinking innovation in products, services, experiences and beyond |
title_auth | Strategic design thinking innovation in products, services, experiences and beyond |
title_exact_search | Strategic design thinking innovation in products, services, experiences and beyond |
title_full | Strategic design thinking innovation in products, services, experiences and beyond edited by Natalie W. Nixon |
title_fullStr | Strategic design thinking innovation in products, services, experiences and beyond edited by Natalie W. Nixon |
title_full_unstemmed | Strategic design thinking innovation in products, services, experiences and beyond edited by Natalie W. Nixon |
title_short | Strategic design thinking |
title_sort | strategic design thinking innovation in products services experiences and beyond |
title_sub | innovation in products, services, experiences and beyond |
topic | DESIGN / General bisacsh Creative ability in business Creative thinking Design Organizational change DESIGN / General Kreatives Denken (DE-588)4165549-7 gnd Innovationsmanagement (DE-588)4161817-8 gnd Design Thinking (DE-588)1052824455 gnd Produktentwicklung (DE-588)4139402-1 gnd |
topic_facet | DESIGN / General Creative ability in business Creative thinking Design Organizational change Kreatives Denken Innovationsmanagement Design Thinking Produktentwicklung |
url | http://www.netread.com/jcusers2/bk1388/701/9781628924701/image/lgcover.9781628924701.jpg http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=028198071&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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