Segmentation and lifetime value models: using SAS
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Cary, N.C.
SAS Institute Inc.
[2013]
|
Schlagworte: | |
Online-Zugang: | TUM01 Volltext |
Beschreibung: | Description based on PDF. |
Beschreibung: | 1 Online-Ressource (xii, 168 Seiten) |
ISBN: | 9781612907062 1612907067 |
Internformat
MARC
LEADER | 00000nmm a2200000zc 4500 | ||
---|---|---|---|
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003 | DE-604 | ||
005 | 20160913 | ||
007 | cr|uuu---uuuuu | ||
008 | 150806s2013 |||| o||u| ||||||eng d | ||
020 | |a 9781612907062 |c Online |9 978-1-61290-706-2 | ||
020 | |a 1612907067 |c Online |9 1-61290-706-7 | ||
035 | |a (ZDB-4-NLEBK)607170 | ||
035 | |a (OCoLC)855527978 | ||
035 | |a (DE-599)BVBBV042741246 | ||
040 | |a DE-604 |b ger |e rda | ||
041 | 0 | |a eng | |
049 | |a DE-91 | ||
082 | 0 | |a 658/.0563 |2 21 | |
084 | |a ST 601 |0 (DE-625)143682: |2 rvk | ||
100 | 1 | |a Malthouse, Edward C. |e Verfasser |4 aut | |
245 | 1 | 0 | |a Segmentation and lifetime value models |b using SAS |c Edward C. Malthouse |
264 | 1 | |a Cary, N.C. |b SAS Institute Inc. |c [2013] | |
300 | |a 1 Online-Ressource (xii, 168 Seiten) | ||
336 | |b txt |2 rdacontent | ||
337 | |b c |2 rdamedia | ||
338 | |b cr |2 rdacarrier | ||
500 | |a Description based on PDF. | ||
505 | 8 | |a Includes bibliographical references (p. [159]-161) and index | |
505 | 8 | |a Strategic foundations for segmentation and lifetime value models -- Segmentation models -- The simple retention model -- The general retention model -- The migration model -- Data-mining approaches to lifetime value | |
630 | 0 | 4 | |a SAS (Computer file) |
650 | 7 | |a BUSINESS & ECONOMICS / Industrial Management |2 bisacsh | |
650 | 7 | |a BUSINESS & ECONOMICS / Management |2 bisacsh | |
650 | 7 | |a BUSINESS & ECONOMICS / Management Science |2 bisacsh | |
650 | 7 | |a BUSINESS & ECONOMICS / Organizational Behavior |2 bisacsh | |
650 | 7 | |a SAS (Computer file) |2 blmsh | |
650 | 7 | |a Business / Data processing |2 local | |
650 | 7 | |a Customer relations / Management / Data processing |2 local | |
650 | 7 | |a Relationship marketing / Data processing |2 local | |
650 | 7 | |a Data mining |2 local | |
650 | 4 | |a Datenverarbeitung | |
650 | 4 | |a Wirtschaft | |
650 | 4 | |a Business |x Data processing | |
650 | 4 | |a Customer relations |x Management |x Data processing | |
650 | 4 | |a Relationship marketing |x Data processing | |
650 | 4 | |a Data mining | |
776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe, Paperback |z 1-61290-696-6 |
776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe, Paperback |z 978-1-61290-696-6 |
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Datensatz im Suchindex
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any_adam_object | |
author | Malthouse, Edward C. |
author_facet | Malthouse, Edward C. |
author_role | aut |
author_sort | Malthouse, Edward C. |
author_variant | e c m ec ecm |
building | Verbundindex |
bvnumber | BV042741246 |
classification_rvk | ST 601 |
collection | ZDB-4-NLEBK |
contents | Includes bibliographical references (p. [159]-161) and index Strategic foundations for segmentation and lifetime value models -- Segmentation models -- The simple retention model -- The general retention model -- The migration model -- Data-mining approaches to lifetime value |
ctrlnum | (ZDB-4-NLEBK)607170 (OCoLC)855527978 (DE-599)BVBBV042741246 |
dewey-full | 658/.0563 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658/.0563 |
dewey-search | 658/.0563 |
dewey-sort | 3658 3563 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Informatik Wirtschaftswissenschaften |
format | Electronic eBook |
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id | DE-604.BV042741246 |
illustrated | Not Illustrated |
indexdate | 2024-07-10T07:08:37Z |
institution | BVB |
isbn | 9781612907062 1612907067 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028172116 |
oclc_num | 855527978 |
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owner_facet | DE-91 DE-BY-TUM |
physical | 1 Online-Ressource (xii, 168 Seiten) |
psigel | ZDB-4-NLEBK ZDB-4-NLEBK TUM_PDA_EBSCOBAE_gekauft |
publishDate | 2013 |
publishDateSearch | 2013 |
publishDateSort | 2013 |
publisher | SAS Institute Inc. |
record_format | marc |
spelling | Malthouse, Edward C. Verfasser aut Segmentation and lifetime value models using SAS Edward C. Malthouse Cary, N.C. SAS Institute Inc. [2013] 1 Online-Ressource (xii, 168 Seiten) txt rdacontent c rdamedia cr rdacarrier Description based on PDF. Includes bibliographical references (p. [159]-161) and index Strategic foundations for segmentation and lifetime value models -- Segmentation models -- The simple retention model -- The general retention model -- The migration model -- Data-mining approaches to lifetime value SAS (Computer file) BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh SAS (Computer file) blmsh Business / Data processing local Customer relations / Management / Data processing local Relationship marketing / Data processing local Data mining local Datenverarbeitung Wirtschaft Business Data processing Customer relations Management Data processing Relationship marketing Data processing Data mining Erscheint auch als Druck-Ausgabe, Paperback 1-61290-696-6 Erscheint auch als Druck-Ausgabe, Paperback 978-1-61290-696-6 http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=607170 Aggregator Volltext |
spellingShingle | Malthouse, Edward C. Segmentation and lifetime value models using SAS Includes bibliographical references (p. [159]-161) and index Strategic foundations for segmentation and lifetime value models -- Segmentation models -- The simple retention model -- The general retention model -- The migration model -- Data-mining approaches to lifetime value SAS (Computer file) BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh SAS (Computer file) blmsh Business / Data processing local Customer relations / Management / Data processing local Relationship marketing / Data processing local Data mining local Datenverarbeitung Wirtschaft Business Data processing Customer relations Management Data processing Relationship marketing Data processing Data mining |
title | Segmentation and lifetime value models using SAS |
title_auth | Segmentation and lifetime value models using SAS |
title_exact_search | Segmentation and lifetime value models using SAS |
title_full | Segmentation and lifetime value models using SAS Edward C. Malthouse |
title_fullStr | Segmentation and lifetime value models using SAS Edward C. Malthouse |
title_full_unstemmed | Segmentation and lifetime value models using SAS Edward C. Malthouse |
title_short | Segmentation and lifetime value models |
title_sort | segmentation and lifetime value models using sas |
title_sub | using SAS |
topic | SAS (Computer file) BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh SAS (Computer file) blmsh Business / Data processing local Customer relations / Management / Data processing local Relationship marketing / Data processing local Data mining local Datenverarbeitung Wirtschaft Business Data processing Customer relations Management Data processing Relationship marketing Data processing Data mining |
topic_facet | SAS (Computer file) BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior Business / Data processing Customer relations / Management / Data processing Relationship marketing / Data processing Data mining Datenverarbeitung Wirtschaft Business Data processing Customer relations Management Data processing Relationship marketing Data processing |
url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=607170 |
work_keys_str_mv | AT malthouseedwardc segmentationandlifetimevaluemodelsusingsas |