European business and brand building:
Gespeichert in:
| Format: | Elektronisch E-Book |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
New York
P.I.E. Peter Lang
c2011
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Beschreibung: | Papers presented at a conference organized by ICCA in Warsaw, in Mar. 2007 Includes bibliographical references |
| Beschreibung: | 1 Online-Ressource |
| ISBN: | 3035261423 9783035261424 9789052017938 905201793X |
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| illustrated | Not Illustrated |
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| spelling | European business and brand building Luciano Segreto ... [et al.] (eds.) New York P.I.E. Peter Lang c2011 1 Online-Ressource txt rdacontent c rdamedia cr rdacarrier Papers presented at a conference organized by ICCA in Warsaw, in Mar. 2007 Includes bibliographical references BUSINESS & ECONOMICS / Advertising & Promotion bisacsh Brand name products fast Branding (Marketing) fast Corporate image fast Wirtschaft Brand name products Europe Congresses Branding (Marketing) Europe Congresses Corporate image Europe Congresses Markenimage (DE-588)4136439-9 gnd rswk-swf Markenpolitik (DE-588)4144679-3 gnd rswk-swf Markenartikel (DE-588)4037584-5 gnd rswk-swf Europa Europa (DE-588)4015701-5 gnd rswk-swf (DE-588)1071861417 Konferenzschrift gnd-content Europa (DE-588)4015701-5 g Markenartikel (DE-588)4037584-5 s Markenpolitik (DE-588)4144679-3 s Markenimage (DE-588)4136439-9 s 1\p DE-604 Segreto, Luciano Sonstige oth Institute for Corporate Culture Affairs Sonstige oth http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=486305 Aggregator Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | European business and brand building BUSINESS & ECONOMICS / Advertising & Promotion bisacsh Brand name products fast Branding (Marketing) fast Corporate image fast Wirtschaft Brand name products Europe Congresses Branding (Marketing) Europe Congresses Corporate image Europe Congresses Markenimage (DE-588)4136439-9 gnd Markenpolitik (DE-588)4144679-3 gnd Markenartikel (DE-588)4037584-5 gnd |
| subject_GND | (DE-588)4136439-9 (DE-588)4144679-3 (DE-588)4037584-5 (DE-588)4015701-5 (DE-588)1071861417 |
| title | European business and brand building |
| title_auth | European business and brand building |
| title_exact_search | European business and brand building |
| title_full | European business and brand building Luciano Segreto ... [et al.] (eds.) |
| title_fullStr | European business and brand building Luciano Segreto ... [et al.] (eds.) |
| title_full_unstemmed | European business and brand building Luciano Segreto ... [et al.] (eds.) |
| title_short | European business and brand building |
| title_sort | european business and brand building |
| topic | BUSINESS & ECONOMICS / Advertising & Promotion bisacsh Brand name products fast Branding (Marketing) fast Corporate image fast Wirtschaft Brand name products Europe Congresses Branding (Marketing) Europe Congresses Corporate image Europe Congresses Markenimage (DE-588)4136439-9 gnd Markenpolitik (DE-588)4144679-3 gnd Markenartikel (DE-588)4037584-5 gnd |
| topic_facet | BUSINESS & ECONOMICS / Advertising & Promotion Brand name products Branding (Marketing) Corporate image Wirtschaft Brand name products Europe Congresses Branding (Marketing) Europe Congresses Corporate image Europe Congresses Markenimage Markenpolitik Markenartikel Europa Konferenzschrift |
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