The marketing performance blueprint: strategies and technologies to build and measure business success
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Hoboken, New Jersey
Wiley.
[2014]
|
| Schlagworte: | |
| Online-Zugang: | TUM01 Volltext |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | 1 Online-Ressource |
| ISBN: | 1118883578 1118883586 9781118883433 9781118883570 9781118883587 |
Internformat
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| 245 | 1 | 0 | |a The marketing performance blueprint |b strategies and technologies to build and measure business success |c Paul Roetzer |
| 264 | 1 | |a Hoboken, New Jersey |b Wiley. |c [2014] | |
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| 650 | 7 | |a Strategic planning |2 fast | |
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| 650 | 4 | |a Marketing |x Management | |
| 650 | 4 | |a Strategic planning | |
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Datensatz im Suchindex
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| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
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| dewey-sort | 3658.8 12 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| isbn | 1118883578 1118883586 9781118883433 9781118883570 9781118883587 |
| language | English |
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| publisher | Wiley. |
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| spelling | Roetzer, Paul Verfasser aut The marketing performance blueprint strategies and technologies to build and measure business success Paul Roetzer Hoboken, New Jersey Wiley. [2014] 1 Online-Ressource txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Marketing / Management fast Strategic planning fast Wirtschaft Marketing Management Strategic planning http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=817455 Aggregator Volltext |
| spellingShingle | Roetzer, Paul The marketing performance blueprint strategies and technologies to build and measure business success BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Marketing / Management fast Strategic planning fast Wirtschaft Marketing Management Strategic planning |
| title | The marketing performance blueprint strategies and technologies to build and measure business success |
| title_auth | The marketing performance blueprint strategies and technologies to build and measure business success |
| title_exact_search | The marketing performance blueprint strategies and technologies to build and measure business success |
| title_full | The marketing performance blueprint strategies and technologies to build and measure business success Paul Roetzer |
| title_fullStr | The marketing performance blueprint strategies and technologies to build and measure business success Paul Roetzer |
| title_full_unstemmed | The marketing performance blueprint strategies and technologies to build and measure business success Paul Roetzer |
| title_short | The marketing performance blueprint |
| title_sort | the marketing performance blueprint strategies and technologies to build and measure business success |
| title_sub | strategies and technologies to build and measure business success |
| topic | BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Marketing / Management fast Strategic planning fast Wirtschaft Marketing Management Strategic planning |
| topic_facet | BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior Marketing / Management Strategic planning Wirtschaft Marketing Management |
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| work_keys_str_mv | AT roetzerpaul themarketingperformanceblueprintstrategiesandtechnologiestobuildandmeasurebusinesssuccess |