Crowdsourcing for dummies:
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
New York
Wiley
2013
|
Schlagworte: | |
Online-Zugang: | TUM01 Volltext |
Beschreibung: | Turning the Process Upside Down: Using a Crowdsourcing Tool Crowdsourcing For Dummies; Contents at a Glance; Table of Contents; Introduction; About This Book; Conventions Used in This Book; What You're Not to Read; Foolish Assumptions; How This Book Is Organised; Icons Used in This Book; Where to Go from Here; Part I: Understanding Crowdsourcing Basics; Chapter 1: People Power: Getting a Feel for Crowdsourcing; What Is This Thing Called Crowdsourcing?; Considering Why People Crowdsource; Being a Crowdworker; Becoming a Crowdsourcer; Chapter 2: Getting to Know the Forms of Crowdsourcing and Crowdmarkets; Harnessing the Power of Divided Labour Looking at the Rules that Govern How Crowdmarkets WorkChapter 3: Infiltrating the Crowd; Following the Crowdworker's Steps; Taking Lessons from Your Time as a Crowdworker; Joining the Staff of Wikipedia; Leaping into the Market with Amazon's Mechanical Turk; Donning the White Lab Coat: Zooniverse; Chapter 4: Joining the Crowdforce; Deciding to Join the Crowdforce; Considering Your Options; Getting Up and Running on a Macrotask Crowdmarket; Protecting Yourself as a Macrotasker; Making the Bid in Macrotasking; Completing the Macrotask; Part II: Looking at the Different Forms of Crowdsourcing Chapter 5: Creating CrowdcontestsReaping the Benefits of Crowdcontests; Understanding Types of Crowdcontest; Running a Crowdcontest; Improving the Crowdcontest; Considering an Example: The Business Logo; Chapter 6: Raising Money with Crowdfunding; Knowing the Basics of Crowdfunding; Running a Crowdfunding Project; Considering an Example: Creating a Playground; Accumulating Equity for a Company; Chapter 7: Making Use of Macrotasks; Getting to Grips with Macrotasking; Seeing the Benefits of Macrotasks; Identifying Macrotasks; Preparing the Macrotask; Beginning the Macrotask Choosing a MacrotaskerEnding the Macrotask; Considering an Example: Creating an App; Chapter 8: Managing with Microtasks; Identifying Tasks That You Can Microsource; Knowing How the Microtasking Process Works; Working through an Example with Mechanical Turk; Chapter 9: Combining the Intelligence of Self-Organised Crowds; Getting to Grips with Self-Organised Crowds; Determining What You Need the Crowd to Do: Information Gathering and Decision Making; Designing the Process; Organising a Prediction Market; Part III: Building Skill; Chapter 10: Engaging the Crowd with Your Project Getting Started with CrowdbuildingInviting People to Join Your Crowd; Fostering Community Spirit; Sustaining the Crowd's Interest; Teaching and Training; Chapter 11: Instructing the Crowd; Preparing the Fundamental Message: Writing a Statement of Work; Connecting the Kneebone to the Thighbone: Creating Instructions; Getting Feedback on Your Guidance; Chapter 12: Crowdsourcing with Social Media; Knowing the Benefits and the Limitations of Social Media Crowdsourcing; Building a Private Crowd with Social Media; Doing Simple Crowdsourcing with Social Media Give your business the edge with crowd-power! Crowdsourcing is an innovative way of outsourcing tasks, problems or requests to a group or community online. There are lots of ways business can use crowdsourcing to their advantage: be it crowdsourcing product ideas and development, design tasks, market research, testing, capturing or analyzing data, and even raising funds. It offers access to a wide pool of talent and ideas, and is an exciting way to engage the public with your business. Crowdsourcing For Dummies is your plain-English guide to making crowdsourcing, crowdfun |
Beschreibung: | 1 Online-Ressource |
ISBN: | 1119943841 111994385X 9781119943846 9781119943853 |
Internformat
MARC
LEADER | 00000nmm a2200000zc 4500 | ||
---|---|---|---|
001 | BV042740136 | ||
003 | DE-604 | ||
005 | 20151014 | ||
007 | cr|uuu---uuuuu | ||
008 | 150806s2013 |||| o||u| ||||||eng d | ||
020 | |a 1119943841 |c electronic bk. |9 1-119-94384-1 | ||
020 | |a 111994385X |c electronic bk. |9 1-119-94385-X | ||
020 | |a 9781119943846 |c electronic bk. |9 978-1-119-94384-6 | ||
020 | |a 9781119943853 |c electronic bk. |9 978-1-119-94385-3 | ||
035 | |a (OCoLC)833764941 | ||
035 | |a (DE-599)BVBBV042740136 | ||
040 | |a DE-604 |b ger |e aacr | ||
041 | 0 | |a eng | |
049 | |a DE-91 | ||
082 | 0 | |a 658.4058028546 | |
082 | 0 | |a 658.4/058/0285/46 | |
082 | 0 | |a 658.04 | |
100 | 1 | |a Grier, David Alan |d 1955- |e Verfasser |0 (DE-588)142906867 |4 aut | |
245 | 1 | 0 | |a Crowdsourcing for dummies |c by David Alan Grier |
264 | 1 | |a New York |b Wiley |c 2013 | |
300 | |a 1 Online-Ressource | ||
336 | |b txt |2 rdacontent | ||
337 | |b c |2 rdamedia | ||
338 | |b cr |2 rdacarrier | ||
500 | |a Turning the Process Upside Down: Using a Crowdsourcing Tool | ||
500 | |a Crowdsourcing For Dummies; Contents at a Glance; Table of Contents; Introduction; About This Book; Conventions Used in This Book; What You're Not to Read; Foolish Assumptions; How This Book Is Organised; Icons Used in This Book; Where to Go from Here; Part I: Understanding Crowdsourcing Basics; Chapter 1: People Power: Getting a Feel for Crowdsourcing; What Is This Thing Called Crowdsourcing?; Considering Why People Crowdsource; Being a Crowdworker; Becoming a Crowdsourcer; Chapter 2: Getting to Know the Forms of Crowdsourcing and Crowdmarkets; Harnessing the Power of Divided Labour | ||
500 | |a Looking at the Rules that Govern How Crowdmarkets WorkChapter 3: Infiltrating the Crowd; Following the Crowdworker's Steps; Taking Lessons from Your Time as a Crowdworker; Joining the Staff of Wikipedia; Leaping into the Market with Amazon's Mechanical Turk; Donning the White Lab Coat: Zooniverse; Chapter 4: Joining the Crowdforce; Deciding to Join the Crowdforce; Considering Your Options; Getting Up and Running on a Macrotask Crowdmarket; Protecting Yourself as a Macrotasker; Making the Bid in Macrotasking; Completing the Macrotask; Part II: Looking at the Different Forms of Crowdsourcing | ||
500 | |a Chapter 5: Creating CrowdcontestsReaping the Benefits of Crowdcontests; Understanding Types of Crowdcontest; Running a Crowdcontest; Improving the Crowdcontest; Considering an Example: The Business Logo; Chapter 6: Raising Money with Crowdfunding; Knowing the Basics of Crowdfunding; Running a Crowdfunding Project; Considering an Example: Creating a Playground; Accumulating Equity for a Company; Chapter 7: Making Use of Macrotasks; Getting to Grips with Macrotasking; Seeing the Benefits of Macrotasks; Identifying Macrotasks; Preparing the Macrotask; Beginning the Macrotask | ||
500 | |a Choosing a MacrotaskerEnding the Macrotask; Considering an Example: Creating an App; Chapter 8: Managing with Microtasks; Identifying Tasks That You Can Microsource; Knowing How the Microtasking Process Works; Working through an Example with Mechanical Turk; Chapter 9: Combining the Intelligence of Self-Organised Crowds; Getting to Grips with Self-Organised Crowds; Determining What You Need the Crowd to Do: Information Gathering and Decision Making; Designing the Process; Organising a Prediction Market; Part III: Building Skill; Chapter 10: Engaging the Crowd with Your Project | ||
500 | |a Getting Started with CrowdbuildingInviting People to Join Your Crowd; Fostering Community Spirit; Sustaining the Crowd's Interest; Teaching and Training; Chapter 11: Instructing the Crowd; Preparing the Fundamental Message: Writing a Statement of Work; Connecting the Kneebone to the Thighbone: Creating Instructions; Getting Feedback on Your Guidance; Chapter 12: Crowdsourcing with Social Media; Knowing the Benefits and the Limitations of Social Media Crowdsourcing; Building a Private Crowd with Social Media; Doing Simple Crowdsourcing with Social Media | ||
500 | |a Give your business the edge with crowd-power! Crowdsourcing is an innovative way of outsourcing tasks, problems or requests to a group or community online. There are lots of ways business can use crowdsourcing to their advantage: be it crowdsourcing product ideas and development, design tasks, market research, testing, capturing or analyzing data, and even raising funds. It offers access to a wide pool of talent and ideas, and is an exciting way to engage the public with your business. Crowdsourcing For Dummies is your plain-English guide to making crowdsourcing, crowdfun | ||
650 | 7 | |a BUSINESS & ECONOMICS / Industrial Management |2 bisacsh | |
650 | 7 | |a BUSINESS & ECONOMICS / Management |2 bisacsh | |
650 | 7 | |a BUSINESS & ECONOMICS / Management Science |2 bisacsh | |
650 | 7 | |a BUSINESS & ECONOMICS / Organizational Behavior |2 bisacsh | |
650 | 7 | |a BUSINESS & ECONOMICS / Outsourcing |2 bisacsh | |
650 | 7 | |a Business planning |2 fast | |
650 | 7 | |a Contracting out |2 fast | |
650 | 7 | |a Corporate culture |2 fast | |
650 | 7 | |a Employee selection |2 fast | |
650 | 7 | |a Industrial organization |2 fast | |
650 | 7 | |a Organizational change |2 fast | |
650 | 4 | |a Wirtschaft | |
650 | 4 | |a Organizational change | |
650 | 4 | |a Industrial organization | |
650 | 4 | |a Corporate culture | |
650 | 4 | |a Employee selection | |
650 | 4 | |a Business planning | |
650 | 4 | |a Contracting out | |
650 | 0 | 7 | |a Open Innovation |0 (DE-588)7732141-8 |2 gnd |9 rswk-swf |
689 | 0 | 0 | |a Open Innovation |0 (DE-588)7732141-8 |D s |
689 | 0 | |8 1\p |5 DE-604 | |
856 | 4 | 0 | |u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=565736 |x Aggregator |3 Volltext |
912 | |a ZDB-4-NLEBK | ||
999 | |a oai:aleph.bib-bvb.de:BVB01-028171008 | ||
883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
966 | e | |u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=565736 |l TUM01 |p ZDB-4-NLEBK |q TUM_PDA_EBSCOBAE_gekauft |x Aggregator |3 Volltext |
Datensatz im Suchindex
_version_ | 1804174954578575360 |
---|---|
any_adam_object | |
author | Grier, David Alan 1955- |
author_GND | (DE-588)142906867 |
author_facet | Grier, David Alan 1955- |
author_role | aut |
author_sort | Grier, David Alan 1955- |
author_variant | d a g da dag |
building | Verbundindex |
bvnumber | BV042740136 |
collection | ZDB-4-NLEBK |
ctrlnum | (OCoLC)833764941 (DE-599)BVBBV042740136 |
dewey-full | 658.4058028546 658.4/058/0285/46 658.04 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.4058028546 658.4/058/0285/46 658.04 |
dewey-search | 658.4058028546 658.4/058/0285/46 658.04 |
dewey-sort | 3658.4058028546 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>06057nmm a2200709zc 4500</leader><controlfield tag="001">BV042740136</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20151014 </controlfield><controlfield tag="007">cr|uuu---uuuuu</controlfield><controlfield tag="008">150806s2013 |||| o||u| ||||||eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">1119943841</subfield><subfield code="c">electronic bk.</subfield><subfield code="9">1-119-94384-1</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">111994385X</subfield><subfield code="c">electronic bk.</subfield><subfield code="9">1-119-94385-X</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781119943846</subfield><subfield code="c">electronic bk.</subfield><subfield code="9">978-1-119-94384-6</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781119943853</subfield><subfield code="c">electronic bk.</subfield><subfield code="9">978-1-119-94385-3</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)833764941</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV042740136</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">aacr</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-91</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.4058028546</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.4/058/0285/46</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.04</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Grier, David Alan</subfield><subfield code="d">1955-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)142906867</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Crowdsourcing for dummies</subfield><subfield code="c">by David Alan Grier</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">New York</subfield><subfield code="b">Wiley</subfield><subfield code="c">2013</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 Online-Ressource</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Turning the Process Upside Down: Using a Crowdsourcing Tool</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Crowdsourcing For Dummies; Contents at a Glance; Table of Contents; Introduction; About This Book; Conventions Used in This Book; What You're Not to Read; Foolish Assumptions; How This Book Is Organised; Icons Used in This Book; Where to Go from Here; Part I: Understanding Crowdsourcing Basics; Chapter 1: People Power: Getting a Feel for Crowdsourcing; What Is This Thing Called Crowdsourcing?; Considering Why People Crowdsource; Being a Crowdworker; Becoming a Crowdsourcer; Chapter 2: Getting to Know the Forms of Crowdsourcing and Crowdmarkets; Harnessing the Power of Divided Labour</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Looking at the Rules that Govern How Crowdmarkets WorkChapter 3: Infiltrating the Crowd; Following the Crowdworker's Steps; Taking Lessons from Your Time as a Crowdworker; Joining the Staff of Wikipedia; Leaping into the Market with Amazon's Mechanical Turk; Donning the White Lab Coat: Zooniverse; Chapter 4: Joining the Crowdforce; Deciding to Join the Crowdforce; Considering Your Options; Getting Up and Running on a Macrotask Crowdmarket; Protecting Yourself as a Macrotasker; Making the Bid in Macrotasking; Completing the Macrotask; Part II: Looking at the Different Forms of Crowdsourcing</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Chapter 5: Creating CrowdcontestsReaping the Benefits of Crowdcontests; Understanding Types of Crowdcontest; Running a Crowdcontest; Improving the Crowdcontest; Considering an Example: The Business Logo; Chapter 6: Raising Money with Crowdfunding; Knowing the Basics of Crowdfunding; Running a Crowdfunding Project; Considering an Example: Creating a Playground; Accumulating Equity for a Company; Chapter 7: Making Use of Macrotasks; Getting to Grips with Macrotasking; Seeing the Benefits of Macrotasks; Identifying Macrotasks; Preparing the Macrotask; Beginning the Macrotask</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Choosing a MacrotaskerEnding the Macrotask; Considering an Example: Creating an App; Chapter 8: Managing with Microtasks; Identifying Tasks That You Can Microsource; Knowing How the Microtasking Process Works; Working through an Example with Mechanical Turk; Chapter 9: Combining the Intelligence of Self-Organised Crowds; Getting to Grips with Self-Organised Crowds; Determining What You Need the Crowd to Do: Information Gathering and Decision Making; Designing the Process; Organising a Prediction Market; Part III: Building Skill; Chapter 10: Engaging the Crowd with Your Project</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Getting Started with CrowdbuildingInviting People to Join Your Crowd; Fostering Community Spirit; Sustaining the Crowd's Interest; Teaching and Training; Chapter 11: Instructing the Crowd; Preparing the Fundamental Message: Writing a Statement of Work; Connecting the Kneebone to the Thighbone: Creating Instructions; Getting Feedback on Your Guidance; Chapter 12: Crowdsourcing with Social Media; Knowing the Benefits and the Limitations of Social Media Crowdsourcing; Building a Private Crowd with Social Media; Doing Simple Crowdsourcing with Social Media</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Give your business the edge with crowd-power! Crowdsourcing is an innovative way of outsourcing tasks, problems or requests to a group or community online. There are lots of ways business can use crowdsourcing to their advantage: be it crowdsourcing product ideas and development, design tasks, market research, testing, capturing or analyzing data, and even raising funds. It offers access to a wide pool of talent and ideas, and is an exciting way to engage the public with your business. Crowdsourcing For Dummies is your plain-English guide to making crowdsourcing, crowdfun</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Industrial Management</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Management</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Management Science</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Organizational Behavior</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Outsourcing</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Business planning</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Contracting out</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Corporate culture</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Employee selection</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Industrial organization</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Organizational change</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Wirtschaft</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Organizational change</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Industrial organization</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Corporate culture</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Employee selection</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Business planning</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Contracting out</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Open Innovation</subfield><subfield code="0">(DE-588)7732141-8</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Open Innovation</subfield><subfield code="0">(DE-588)7732141-8</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="8">1\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="856" ind1="4" ind2="0"><subfield code="u">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=565736</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-4-NLEBK</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-028171008</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=565736</subfield><subfield code="l">TUM01</subfield><subfield code="p">ZDB-4-NLEBK</subfield><subfield code="q">TUM_PDA_EBSCOBAE_gekauft</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield></record></collection> |
id | DE-604.BV042740136 |
illustrated | Not Illustrated |
indexdate | 2024-07-10T07:08:36Z |
institution | BVB |
isbn | 1119943841 111994385X 9781119943846 9781119943853 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028171008 |
oclc_num | 833764941 |
open_access_boolean | |
owner | DE-91 DE-BY-TUM |
owner_facet | DE-91 DE-BY-TUM |
physical | 1 Online-Ressource |
psigel | ZDB-4-NLEBK ZDB-4-NLEBK TUM_PDA_EBSCOBAE_gekauft |
publishDate | 2013 |
publishDateSearch | 2013 |
publishDateSort | 2013 |
publisher | Wiley |
record_format | marc |
spelling | Grier, David Alan 1955- Verfasser (DE-588)142906867 aut Crowdsourcing for dummies by David Alan Grier New York Wiley 2013 1 Online-Ressource txt rdacontent c rdamedia cr rdacarrier Turning the Process Upside Down: Using a Crowdsourcing Tool Crowdsourcing For Dummies; Contents at a Glance; Table of Contents; Introduction; About This Book; Conventions Used in This Book; What You're Not to Read; Foolish Assumptions; How This Book Is Organised; Icons Used in This Book; Where to Go from Here; Part I: Understanding Crowdsourcing Basics; Chapter 1: People Power: Getting a Feel for Crowdsourcing; What Is This Thing Called Crowdsourcing?; Considering Why People Crowdsource; Being a Crowdworker; Becoming a Crowdsourcer; Chapter 2: Getting to Know the Forms of Crowdsourcing and Crowdmarkets; Harnessing the Power of Divided Labour Looking at the Rules that Govern How Crowdmarkets WorkChapter 3: Infiltrating the Crowd; Following the Crowdworker's Steps; Taking Lessons from Your Time as a Crowdworker; Joining the Staff of Wikipedia; Leaping into the Market with Amazon's Mechanical Turk; Donning the White Lab Coat: Zooniverse; Chapter 4: Joining the Crowdforce; Deciding to Join the Crowdforce; Considering Your Options; Getting Up and Running on a Macrotask Crowdmarket; Protecting Yourself as a Macrotasker; Making the Bid in Macrotasking; Completing the Macrotask; Part II: Looking at the Different Forms of Crowdsourcing Chapter 5: Creating CrowdcontestsReaping the Benefits of Crowdcontests; Understanding Types of Crowdcontest; Running a Crowdcontest; Improving the Crowdcontest; Considering an Example: The Business Logo; Chapter 6: Raising Money with Crowdfunding; Knowing the Basics of Crowdfunding; Running a Crowdfunding Project; Considering an Example: Creating a Playground; Accumulating Equity for a Company; Chapter 7: Making Use of Macrotasks; Getting to Grips with Macrotasking; Seeing the Benefits of Macrotasks; Identifying Macrotasks; Preparing the Macrotask; Beginning the Macrotask Choosing a MacrotaskerEnding the Macrotask; Considering an Example: Creating an App; Chapter 8: Managing with Microtasks; Identifying Tasks That You Can Microsource; Knowing How the Microtasking Process Works; Working through an Example with Mechanical Turk; Chapter 9: Combining the Intelligence of Self-Organised Crowds; Getting to Grips with Self-Organised Crowds; Determining What You Need the Crowd to Do: Information Gathering and Decision Making; Designing the Process; Organising a Prediction Market; Part III: Building Skill; Chapter 10: Engaging the Crowd with Your Project Getting Started with CrowdbuildingInviting People to Join Your Crowd; Fostering Community Spirit; Sustaining the Crowd's Interest; Teaching and Training; Chapter 11: Instructing the Crowd; Preparing the Fundamental Message: Writing a Statement of Work; Connecting the Kneebone to the Thighbone: Creating Instructions; Getting Feedback on Your Guidance; Chapter 12: Crowdsourcing with Social Media; Knowing the Benefits and the Limitations of Social Media Crowdsourcing; Building a Private Crowd with Social Media; Doing Simple Crowdsourcing with Social Media Give your business the edge with crowd-power! Crowdsourcing is an innovative way of outsourcing tasks, problems or requests to a group or community online. There are lots of ways business can use crowdsourcing to their advantage: be it crowdsourcing product ideas and development, design tasks, market research, testing, capturing or analyzing data, and even raising funds. It offers access to a wide pool of talent and ideas, and is an exciting way to engage the public with your business. Crowdsourcing For Dummies is your plain-English guide to making crowdsourcing, crowdfun BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh BUSINESS & ECONOMICS / Outsourcing bisacsh Business planning fast Contracting out fast Corporate culture fast Employee selection fast Industrial organization fast Organizational change fast Wirtschaft Organizational change Industrial organization Corporate culture Employee selection Business planning Contracting out Open Innovation (DE-588)7732141-8 gnd rswk-swf Open Innovation (DE-588)7732141-8 s 1\p DE-604 http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=565736 Aggregator Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Grier, David Alan 1955- Crowdsourcing for dummies BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh BUSINESS & ECONOMICS / Outsourcing bisacsh Business planning fast Contracting out fast Corporate culture fast Employee selection fast Industrial organization fast Organizational change fast Wirtschaft Organizational change Industrial organization Corporate culture Employee selection Business planning Contracting out Open Innovation (DE-588)7732141-8 gnd |
subject_GND | (DE-588)7732141-8 |
title | Crowdsourcing for dummies |
title_auth | Crowdsourcing for dummies |
title_exact_search | Crowdsourcing for dummies |
title_full | Crowdsourcing for dummies by David Alan Grier |
title_fullStr | Crowdsourcing for dummies by David Alan Grier |
title_full_unstemmed | Crowdsourcing for dummies by David Alan Grier |
title_short | Crowdsourcing for dummies |
title_sort | crowdsourcing for dummies |
topic | BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh BUSINESS & ECONOMICS / Outsourcing bisacsh Business planning fast Contracting out fast Corporate culture fast Employee selection fast Industrial organization fast Organizational change fast Wirtschaft Organizational change Industrial organization Corporate culture Employee selection Business planning Contracting out Open Innovation (DE-588)7732141-8 gnd |
topic_facet | BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior BUSINESS & ECONOMICS / Outsourcing Business planning Contracting out Corporate culture Employee selection Industrial organization Organizational change Wirtschaft Open Innovation |
url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=565736 |
work_keys_str_mv | AT grierdavidalan crowdsourcingfordummies |