Branding for dummies:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Chichester
For Dummies
2015
|
| Ausgabe: | Second edition |
| Schlagworte: | |
| Online-Zugang: | TUM01 Volltext |
| Beschreibung: | Previous edition: 2007. - Includes index |
| Beschreibung: | 1 Online-Ressource (p. cm.) |
| ISBN: | 1118958098 1118958101 9781118958094 9781118958100 |
Internformat
MARC
| LEADER | 00000nmm a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV042739810 | ||
| 003 | DE-604 | ||
| 005 | 20151014 | ||
| 007 | cr|uuu---uuuuu | ||
| 008 | 150806s2015 |||| o||u| ||||||eng d | ||
| 015 | |a GBB4D1501 |2 dnb | ||
| 015 | |a GBB4D0216 |2 dnb | ||
| 020 | |a 1118958098 |9 1-118-95809-8 | ||
| 020 | |a 1118958101 |9 1-118-95810-1 | ||
| 020 | |a 9781118958094 |9 978-1-118-95809-4 | ||
| 020 | |a 9781118958100 |9 978-1-118-95810-0 | ||
| 035 | |a (OCoLC)896905161 | ||
| 035 | |a (DE-599)BVBBV042739810 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-91 | ||
| 082 | 0 | |a 658.827 |2 23 | |
| 100 | 1 | |a Chiaravalle, Bill |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Branding for dummies |c Bill Chiaravalle and Barbara Findlay Schenck |
| 250 | |a Second edition | ||
| 264 | 1 | |a Chichester |b For Dummies |c 2015 | |
| 300 | |a 1 Online-Ressource (p. cm.) | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 500 | |a Previous edition: 2007. - Includes index | ||
| 650 | 7 | |a BUSINESS & ECONOMICS / Industrial Management |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Management |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Management Science |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS / Organizational Behavior |2 bisacsh | |
| 650 | 7 | |a Brand name products |2 fast | |
| 650 | 7 | |a Business names |2 fast | |
| 650 | 7 | |a Product management |2 fast | |
| 650 | 4 | |a Wirtschaft | |
| 650 | 4 | |a Brand name products | |
| 650 | 4 | |a Product management | |
| 650 | 4 | |a Business names | |
| 700 | 1 | |a Schenck, Barbara Findlay |e Sonstige |4 oth | |
| 856 | 4 | 0 | |u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=923525 |x Aggregator |3 Volltext |
| 912 | |a ZDB-4-NLEBK | ||
| 999 | |a oai:aleph.bib-bvb.de:BVB01-028170681 | ||
| 966 | e | |u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=923525 |l TUM01 |p ZDB-4-NLEBK |q TUM_PDA_EBSCOBAE_gekauft |x Aggregator |3 Volltext | |
Datensatz im Suchindex
| _version_ | 1804174954388783104 |
|---|---|
| any_adam_object | |
| author | Chiaravalle, Bill |
| author_facet | Chiaravalle, Bill |
| author_role | aut |
| author_sort | Chiaravalle, Bill |
| author_variant | b c bc |
| building | Verbundindex |
| bvnumber | BV042739810 |
| collection | ZDB-4-NLEBK |
| ctrlnum | (OCoLC)896905161 (DE-599)BVBBV042739810 |
| dewey-full | 658.827 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.827 |
| dewey-search | 658.827 |
| dewey-sort | 3658.827 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | Second edition |
| format | Electronic eBook |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01956nmm a2200529zc 4500</leader><controlfield tag="001">BV042739810</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20151014 </controlfield><controlfield tag="007">cr|uuu---uuuuu</controlfield><controlfield tag="008">150806s2015 |||| o||u| ||||||eng d</controlfield><datafield tag="015" ind1=" " ind2=" "><subfield code="a">GBB4D1501</subfield><subfield code="2">dnb</subfield></datafield><datafield tag="015" ind1=" " ind2=" "><subfield code="a">GBB4D0216</subfield><subfield code="2">dnb</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">1118958098</subfield><subfield code="9">1-118-95809-8</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">1118958101</subfield><subfield code="9">1-118-95810-1</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781118958094</subfield><subfield code="9">978-1-118-95809-4</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781118958100</subfield><subfield code="9">978-1-118-95810-0</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)896905161</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV042739810</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">aacr</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-91</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.827</subfield><subfield code="2">23</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Chiaravalle, Bill</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Branding for dummies</subfield><subfield code="c">Bill Chiaravalle and Barbara Findlay Schenck</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">Second edition</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Chichester</subfield><subfield code="b">For Dummies</subfield><subfield code="c">2015</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 Online-Ressource (p. cm.)</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Previous edition: 2007. - Includes index</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Industrial Management</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Management</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Management Science</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS / Organizational Behavior</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Brand name products</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Business names</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Product management</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Wirtschaft</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Brand name products</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Product management</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Business names</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Schenck, Barbara Findlay</subfield><subfield code="e">Sonstige</subfield><subfield code="4">oth</subfield></datafield><datafield tag="856" ind1="4" ind2="0"><subfield code="u">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=923525</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-4-NLEBK</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-028170681</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=923525</subfield><subfield code="l">TUM01</subfield><subfield code="p">ZDB-4-NLEBK</subfield><subfield code="q">TUM_PDA_EBSCOBAE_gekauft</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield></record></collection> |
| id | DE-604.BV042739810 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:08:36Z |
| institution | BVB |
| isbn | 1118958098 1118958101 9781118958094 9781118958100 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028170681 |
| oclc_num | 896905161 |
| open_access_boolean | |
| owner | DE-91 DE-BY-TUM |
| owner_facet | DE-91 DE-BY-TUM |
| physical | 1 Online-Ressource (p. cm.) |
| psigel | ZDB-4-NLEBK ZDB-4-NLEBK TUM_PDA_EBSCOBAE_gekauft |
| publishDate | 2015 |
| publishDateSearch | 2015 |
| publishDateSort | 2015 |
| publisher | For Dummies |
| record_format | marc |
| spelling | Chiaravalle, Bill Verfasser aut Branding for dummies Bill Chiaravalle and Barbara Findlay Schenck Second edition Chichester For Dummies 2015 1 Online-Ressource (p. cm.) txt rdacontent c rdamedia cr rdacarrier Previous edition: 2007. - Includes index BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Brand name products fast Business names fast Product management fast Wirtschaft Brand name products Product management Business names Schenck, Barbara Findlay Sonstige oth http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=923525 Aggregator Volltext |
| spellingShingle | Chiaravalle, Bill Branding for dummies BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Brand name products fast Business names fast Product management fast Wirtschaft Brand name products Product management Business names |
| title | Branding for dummies |
| title_auth | Branding for dummies |
| title_exact_search | Branding for dummies |
| title_full | Branding for dummies Bill Chiaravalle and Barbara Findlay Schenck |
| title_fullStr | Branding for dummies Bill Chiaravalle and Barbara Findlay Schenck |
| title_full_unstemmed | Branding for dummies Bill Chiaravalle and Barbara Findlay Schenck |
| title_short | Branding for dummies |
| title_sort | branding for dummies |
| topic | BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Brand name products fast Business names fast Product management fast Wirtschaft Brand name products Product management Business names |
| topic_facet | BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior Brand name products Business names Product management Wirtschaft |
| url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=923525 |
| work_keys_str_mv | AT chiaravallebill brandingfordummies AT schenckbarbarafindlay brandingfordummies |