Verfügbarkeit: Marketing :: THWS Bibkatalog

Marketing: a relationship perspective

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Bibliographische Detailangaben
Hauptverfasser:	Hollensen, Svend (VerfasserIn), Opresnik, Marc Oliver 1969- (VerfasserIn)
Format:	Elektronisch E-Book
Sprache:	English
Veröffentlicht:	München Verlag Franz Vahlen [2015]
Ausgabe:	Second edition
Schlagworte:	Unternehmen Beziehungsmarketing Marketing
Online-Zugang:	BHS01 EUV01 FCO01 FHA01 FHM01 FLA01 UBT01 UBY01 UER01 Volltext
Beschreibung:	1 Online-Ressource (XVIII, 502 Seiten) Illustrationen, Diagramme
ISBN:	9783800649297
DOI:	10.15358/9783800649297

Internformat

MARC


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Datensatz im Suchindex

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dewey-full	330 658.8
dewey-hundreds	300 - Social sciences 600 - Technology (Applied sciences)
dewey-ones	330 - Economics 658 - General management
dewey-raw	330 658.8
dewey-search	330 658.8
dewey-sort	3330
dewey-tens	330 - Economics 650 - Management and auxiliary services
discipline	Wirtschaftswissenschaften
doi_str_mv	10.15358/9783800649297
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illustrated	Not Illustrated
indexdate	2024-08-01T12:07:09Z
institution	BVB
isbn	9783800649297
language	English
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-028159565
oclc_num	913060094
open_access_boolean
owner	DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-29 DE-898 DE-BY-UBR DE-M347 DE-1050 DE-1049 DE-523 DE-92 DE-703 DE-1043 DE-19 DE-BY-UBM DE-521 DE-706 DE-860 DE-B768 DE-Aug4 DE-858
owner_facet	DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-29 DE-898 DE-BY-UBR DE-M347 DE-1050 DE-1049 DE-523 DE-92 DE-703 DE-1043 DE-19 DE-BY-UBM DE-521 DE-706 DE-860 DE-B768 DE-Aug4 DE-858
physical	1 Online-Ressource (XVIII, 502 Seiten) Illustrationen, Diagramme
psigel	ZDB-128-VEL ZDB-128-VGW ZDB-128-VMH ZDB-18-BEL ebook ZDB-128-VMH15 ebook EUV_EK_EBR ZDB-18-BEL FCO_PDA_BEL ZDB-18-BEL FHA_PDA_BEL_Kauf ZDB-128-VEL FLA_PDA_VEL_Kauf ZDB-128-VMH UER_Paketkauf
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publisher	Verlag Franz Vahlen
record_format	marc
spellingShingle	Hollensen, Svend Opresnik, Marc Oliver 1969- Marketing a relationship perspective Unternehmen (DE-588)4061963-1 gnd Beziehungsmarketing (DE-588)4789127-0 gnd Marketing (DE-588)4037589-4 gnd
subject_GND	(DE-588)4061963-1 (DE-588)4789127-0 (DE-588)4037589-4
title	Marketing a relationship perspective
title_auth	Marketing a relationship perspective
title_exact_search	Marketing a relationship perspective
title_full	Marketing a relationship perspective by Prof. Svend Hollensen (Ph. D., University of Southern Denmark) and Prof. Marc Oliver Opresnik (Ph. D., Luebeck University of Applied Sciences)
title_fullStr	Marketing a relationship perspective by Prof. Svend Hollensen (Ph. D., University of Southern Denmark) and Prof. Marc Oliver Opresnik (Ph. D., Luebeck University of Applied Sciences)
title_full_unstemmed	Marketing a relationship perspective by Prof. Svend Hollensen (Ph. D., University of Southern Denmark) and Prof. Marc Oliver Opresnik (Ph. D., Luebeck University of Applied Sciences)
title_short	Marketing
title_sort	marketing a relationship perspective
title_sub	a relationship perspective
topic	Unternehmen (DE-588)4061963-1 gnd Beziehungsmarketing (DE-588)4789127-0 gnd Marketing (DE-588)4037589-4 gnd
topic_facet	Unternehmen Beziehungsmarketing Marketing
url	https://doi.org/10.15358/9783800649297
work_keys_str_mv	AT hollensensvend marketingarelationshipperspective AT opresnikmarcoliver marketingarelationshipperspective

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