Marketing analytics: a practical guide to real marketing science
Gespeichert in:
1. Verfasser: | |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
London [u.a.]
Kogan Page
2015
|
Ausgabe: | 1. publ. |
Schriftenreihe: | Marketing science series
|
Schlagworte: | |
Beschreibung: | XV, 232 S. graph. Darst. |
ISBN: | 9780749474171 |
Internformat
MARC
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Datensatz im Suchindex
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adam_text | |
any_adam_object | |
author | Grigsby, Mike |
author_GND | (DE-588)1076873251 |
author_facet | Grigsby, Mike |
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building | Verbundindex |
bvnumber | BV042675806 |
classification_rvk | QP 600 |
ctrlnum | (OCoLC)915492636 (DE-599)BVBBV042675806 |
discipline | Wirtschaftswissenschaften |
edition | 1. publ. |
format | Book |
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id | DE-604.BV042675806 |
illustrated | Illustrated |
indexdate | 2024-08-05T00:00:28Z |
institution | BVB |
isbn | 9780749474171 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028107750 |
oclc_num | 915492636 |
open_access_boolean | |
owner | DE-521 DE-188 DE-11 |
owner_facet | DE-521 DE-188 DE-11 |
physical | XV, 232 S. graph. Darst. |
publishDate | 2015 |
publishDateSearch | 2015 |
publishDateSort | 2015 |
publisher | Kogan Page |
record_format | marc |
series2 | Marketing science series |
spelling | Grigsby, Mike Verfasser (DE-588)1076873251 aut Marketing analytics a practical guide to real marketing science Mike Grigsby 1. publ. London [u.a.] Kogan Page 2015 XV, 232 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marketing science series Marketingforschung (DE-588)4200055-5 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Datenanalyse (DE-588)4123037-1 gnd rswk-swf Verbraucherforschung (DE-588)4187567-9 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 s Marketingforschung (DE-588)4200055-5 s Verbraucherforschung (DE-588)4187567-9 s Datenanalyse (DE-588)4123037-1 s DE-604 Erscheint auch als Online-Ausgabe 978-0-7494-7418-8 |
spellingShingle | Grigsby, Mike Marketing analytics a practical guide to real marketing science Marketingforschung (DE-588)4200055-5 gnd Marketingmanagement (DE-588)4168907-0 gnd Datenanalyse (DE-588)4123037-1 gnd Verbraucherforschung (DE-588)4187567-9 gnd |
subject_GND | (DE-588)4200055-5 (DE-588)4168907-0 (DE-588)4123037-1 (DE-588)4187567-9 |
title | Marketing analytics a practical guide to real marketing science |
title_auth | Marketing analytics a practical guide to real marketing science |
title_exact_search | Marketing analytics a practical guide to real marketing science |
title_full | Marketing analytics a practical guide to real marketing science Mike Grigsby |
title_fullStr | Marketing analytics a practical guide to real marketing science Mike Grigsby |
title_full_unstemmed | Marketing analytics a practical guide to real marketing science Mike Grigsby |
title_short | Marketing analytics |
title_sort | marketing analytics a practical guide to real marketing science |
title_sub | a practical guide to real marketing science |
topic | Marketingforschung (DE-588)4200055-5 gnd Marketingmanagement (DE-588)4168907-0 gnd Datenanalyse (DE-588)4123037-1 gnd Verbraucherforschung (DE-588)4187567-9 gnd |
topic_facet | Marketingforschung Marketingmanagement Datenanalyse Verbraucherforschung |
work_keys_str_mv | AT grigsbymike marketinganalyticsapracticalguidetorealmarketingscience |