The Routledge companion to non-market strategy:

Cover; Title; Copyright; Dedication; Contents; List of illustrations; List of contributors; Acknowledgments; Foreword; SECTION A Theoretical lenses on non-market strategy; 1 Introduction: the evolution of non-market strategy in theory and practice; 2 Political knowledge and the resource-based view o...

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Bibliographische Detailangaben
Weitere Verfasser: Lawton, Thomas C. 1968- (HerausgeberIn), Rajwani, Tazeeb (HerausgeberIn)
Format: Buch
Sprache:English
Veröffentlicht: London Routledge, Taylor and Francis 2015
Ausgabe:First published
Schriftenreihe:Routledge companions in business, management and accounting
Schlagworte:
Zusammenfassung:Cover; Title; Copyright; Dedication; Contents; List of illustrations; List of contributors; Acknowledgments; Foreword; SECTION A Theoretical lenses on non-market strategy; 1 Introduction: the evolution of non-market strategy in theory and practice; 2 Political knowledge and the resource-based view of the firm; 3 An institutional perspective on non-market strategies for a world in flux; 4 How regulatory uncertainty drives integrated market and non-market strategy; 5 A politics and public policy approach; 6 The uneasy interplay between non-market strategy and international relations
SECTION B Non-market foundations and structure7 Corporate social responsibility; 8 Corporate political activity; 9 Non-market strategies in legal arenas; 10 Culture and international investment; 11 Managing business-government relationships through organizational advocacy; SECTION C Non-market impact and performance; 12 Environmental performance and non-market strategy: the impact of inter-organizational ties; 13 Corporate responsibility and stakeholder relationship impact; 14 Strategic CSR, value creation and competitive advantage
15 Managing non-market risk: is it possible to manage the seemingly unmanageable?16 States, markets, and the undulating governance of the global electric power supply industry: scholarship meets practice; SECTION D Non-market context and challenges; 17 Corporate climate change adaptation: an emerging non-market strategy in an uncertain world; 18 Stakeholder collaboration as a catalyst for development: company-NPO partnerships in New Zealand; 19 Regional trade agreements: non-market strategy in the context of business regionalization
Beschreibung:xxii, 426 Seiten Illustrationen
ISBN:9781138363236
9780415712316

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