Successful technological integration for competitive advantage in retail settings:

"This book examines the various effects of changing markets and subsequently how these changes cause retailers to meet consumer demand by integrating more sophisticated, advanced innovations in their daily practices"..

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Bibliographische Detailangaben
1. Verfasser: Pantano, Eleonora (VerfasserIn)
Format: Buch
Sprache:English
Veröffentlicht: Hershey, Pa. Business Science Reference 2015
Schriftenreihe:Advances in E-Business Research (AEBR) Book Series
Schlagworte:
Zusammenfassung:"This book examines the various effects of changing markets and subsequently how these changes cause retailers to meet consumer demand by integrating more sophisticated, advanced innovations in their daily practices"..
Beschreibung:Includes bibliographical references and index
Beschreibung:XXIII, 405 S.
ISBN:9781466682979

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