Kelley, L. D. (2015). Advertising media planning: A brand management approach (Fourth edition.). Routledge.
Chicago Style (17th ed.) CitationKelley, Larry D. Advertising Media Planning: A Brand Management Approach. Fourth edition. New York, New York: Routledge, 2015.
MLA (9th ed.) CitationKelley, Larry D. Advertising Media Planning: A Brand Management Approach. Fourth edition. Routledge, 2015.
Warning: These citations may not always be 100% accurate.