APA (7th ed.) Citation

Kelley, L. D., Jugenheimer, D. W., & Sheehan, K. B. (2015). Advertising media planning: A brand management approach (4. ed.). Routledge.

Chicago Style (17th ed.) Citation

Kelley, Larry D., Donald W. Jugenheimer, and Kim Bartel Sheehan. Advertising Media Planning: A Brand Management Approach. 4. ed. New York, NY [u.a.]: Routledge, 2015.

MLA (9th ed.) Citation

Kelley, Larry D., et al. Advertising Media Planning: A Brand Management Approach. 4. ed. Routledge, 2015.