The gamification revolution: how leaders leverage game mechanics to crush the competition
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
New York, NY [u.a.]
McGraw Hill Education
2013
|
| Schlagworte: | |
| Online-Zugang: | TUM01 Volltext |
| Beschreibung: | 1 Online-Ressource (XVIII, 235 S.) Ill., graph. Darst. |
| ISBN: | 0071808310 0071808329 9780071808316 9780071808323 9781299825185 |
Internformat
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Datensatz im Suchindex
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| author | Zichermann, Gabe 1974- Linder, Joselin 1975- |
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| discipline | Informatik Soziologie Arbeitswissenschaften Wirtschaftswissenschaften |
| format | Electronic eBook |
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| isbn | 0071808310 0071808329 9780071808316 9780071808323 9781299825185 |
| language | English |
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| spelling | Zichermann, Gabe 1974- Verfasser (DE-588)1057947903 aut The gamification revolution how leaders leverage game mechanics to crush the competition Gabe Zichermann ; Joselin Linder New York, NY [u.a.] McGraw Hill Education 2013 1 Online-Ressource (XVIII, 235 S.) Ill., graph. Darst. txt rdacontent c rdamedia cr rdacarrier Kundenbindung (DE-588)4384508-3 gnd rswk-swf Computerspiel (DE-588)4010457-6 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Computerspiel (DE-588)4010457-6 s Marketing (DE-588)4037589-4 s Kundenbindung (DE-588)4384508-3 s DE-604 Linder, Joselin 1975- Verfasser (DE-588)1057948586 aut https://ebookcentral.proquest.com/lib/munchentech/detail.action?docID=4960658 Aggregator Volltext |
| spellingShingle | Zichermann, Gabe 1974- Linder, Joselin 1975- The gamification revolution how leaders leverage game mechanics to crush the competition Kundenbindung (DE-588)4384508-3 gnd Computerspiel (DE-588)4010457-6 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4384508-3 (DE-588)4010457-6 (DE-588)4037589-4 |
| title | The gamification revolution how leaders leverage game mechanics to crush the competition |
| title_auth | The gamification revolution how leaders leverage game mechanics to crush the competition |
| title_exact_search | The gamification revolution how leaders leverage game mechanics to crush the competition |
| title_full | The gamification revolution how leaders leverage game mechanics to crush the competition Gabe Zichermann ; Joselin Linder |
| title_fullStr | The gamification revolution how leaders leverage game mechanics to crush the competition Gabe Zichermann ; Joselin Linder |
| title_full_unstemmed | The gamification revolution how leaders leverage game mechanics to crush the competition Gabe Zichermann ; Joselin Linder |
| title_short | The gamification revolution |
| title_sort | the gamification revolution how leaders leverage game mechanics to crush the competition |
| title_sub | how leaders leverage game mechanics to crush the competition |
| topic | Kundenbindung (DE-588)4384508-3 gnd Computerspiel (DE-588)4010457-6 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Kundenbindung Computerspiel Marketing |
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