Verfügbarkeit: Consumer behavior

Consumer behavior: building marketing strategy

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Bibliographische Detailangaben
Hauptverfasser:	Hawkins, Del I. (VerfasserIn), Best, Roger J. (VerfasserIn), Coney, Kenneth A. (VerfasserIn)
Format:	Buch
Sprache:	English
Veröffentlicht:	Boston [u.a.] Irwin/McGraw-Hill 1997
Ausgabe:	7. ed., internat. ed.
Schriftenreihe:	The Irwin/McGraw-Hill series in marketing
Schlagworte:	Verbraucherverhalten Marketingstrategie Marketing Strategie USA Hochschulschrift Fallstudiensammlung
Beschreibung:	XXV, 760 S. Ill., graph. Darst. 1 Diskette (9 cm)
ISBN:	0071153241

Internformat

MARC


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Datensatz im Suchindex

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author	Hawkins, Del I. Best, Roger J. Coney, Kenneth A.
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isbn	0071153241
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physical	XXV, 760 S. Ill., graph. Darst. 1 Diskette (9 cm)
publishDate	1997
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publisher	Irwin/McGraw-Hill
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series2	The Irwin/McGraw-Hill series in marketing
spelling	Hawkins, Del I. Verfasser aut Consumer behavior building marketing strategy Del I. Hawkins ; Roger J. Best ; Kenneth A. Coney 7. ed., internat. ed. Boston [u.a.] Irwin/McGraw-Hill 1997 XXV, 760 S. Ill., graph. Darst. 1 Diskette (9 cm) txt rdacontent n rdamedia nc rdacarrier The Irwin/McGraw-Hill series in marketing Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Marketingstrategie (DE-588)4120697-6 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Strategie (DE-588)4057952-9 gnd rswk-swf USA (DE-588)4078704-7 gnd rswk-swf 1\p (DE-588)4113937-9 Hochschulschrift gnd-content 2\p (DE-588)4522595-3 Fallstudiensammlung gnd-content Verbraucherverhalten (DE-588)4062644-1 s Marketingstrategie (DE-588)4120697-6 s USA (DE-588)4078704-7 g 3\p DE-604 Marketing (DE-588)4037589-4 s Strategie (DE-588)4057952-9 s 4\p DE-604 Best, Roger J. Verfasser aut Coney, Kenneth A. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 4\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Hawkins, Del I. Best, Roger J. Coney, Kenneth A. Consumer behavior building marketing strategy Verbraucherverhalten (DE-588)4062644-1 gnd Marketingstrategie (DE-588)4120697-6 gnd Marketing (DE-588)4037589-4 gnd Strategie (DE-588)4057952-9 gnd
subject_GND	(DE-588)4062644-1 (DE-588)4120697-6 (DE-588)4037589-4 (DE-588)4057952-9 (DE-588)4078704-7 (DE-588)4113937-9 (DE-588)4522595-3
title	Consumer behavior building marketing strategy
title_auth	Consumer behavior building marketing strategy
title_exact_search	Consumer behavior building marketing strategy
title_full	Consumer behavior building marketing strategy Del I. Hawkins ; Roger J. Best ; Kenneth A. Coney
title_fullStr	Consumer behavior building marketing strategy Del I. Hawkins ; Roger J. Best ; Kenneth A. Coney
title_full_unstemmed	Consumer behavior building marketing strategy Del I. Hawkins ; Roger J. Best ; Kenneth A. Coney
title_short	Consumer behavior
title_sort	consumer behavior building marketing strategy
title_sub	building marketing strategy
topic	Verbraucherverhalten (DE-588)4062644-1 gnd Marketingstrategie (DE-588)4120697-6 gnd Marketing (DE-588)4037589-4 gnd Strategie (DE-588)4057952-9 gnd
topic_facet	Verbraucherverhalten Marketingstrategie Marketing Strategie USA Hochschulschrift Fallstudiensammlung
work_keys_str_mv	AT hawkinsdeli consumerbehaviorbuildingmarketingstrategy AT bestrogerj consumerbehaviorbuildingmarketingstrategy AT coneykennetha consumerbehaviorbuildingmarketingstrategy

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