Social Media Marketing: Strategien für Twitter, Facebook & Co.
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Buch |
Sprache: | German |
Veröffentlicht: |
Beijing [u.a.]
O'Reilly
2015
|
Ausgabe: | 4. Aufl. |
Schlagworte: | |
Beschreibung: | XXII, 419 S. Ill., graph. Darst. |
ISBN: | 3955617882 9783955617882 |
Internformat
MARC
LEADER | 00000nam a22000008c 4500 | ||
---|---|---|---|
001 | BV042428506 | ||
003 | DE-604 | ||
005 | 20160401 | ||
007 | t| | ||
008 | 150319s2015 gw ad|| |||| 00||| ger d | ||
020 | |a 3955617882 |9 3-95561-788-2 | ||
020 | |a 9783955617882 |c Print |9 978-3-95561-788-2 | ||
024 | 3 | |a 9783955617882 | |
035 | |a (OCoLC)906699792 | ||
035 | |a (DE-599)BVBBV042428506 | ||
040 | |a DE-604 |b ger |e rakddb | ||
041 | 0 | |a ger | |
044 | |a gw |c XA-DE-NW | ||
049 | |a DE-863 |a DE-861 |a DE-M347 |a DE-739 |a DE-11 |a DE-B768 |a DE-20 | ||
082 | 0 | |a 658.872 |2 22/ger | |
084 | |a AP 15980 |0 (DE-625)6971: |2 rvk | ||
084 | |a QP 650 |0 (DE-625)141922: |2 rvk | ||
084 | |a ST 515 |0 (DE-625)143677: |2 rvk | ||
084 | |a 004 |2 sdnb | ||
084 | |a WIR 825f |2 stub | ||
084 | |a 650 |2 sdnb | ||
084 | |a WIR 800f |2 stub | ||
100 | 1 | |a Weinberg, Tamar |e Verfasser |0 (DE-588)139387749 |4 aut | |
240 | 1 | 0 | |a The new community rules |
245 | 1 | 0 | |a Social Media Marketing |b Strategien für Twitter, Facebook & Co. |c Tamar Weinberg |
246 | 1 | 3 | |a Social-Media-Marketing |
250 | |a 4. Aufl. | ||
264 | 1 | |a Beijing [u.a.] |b O'Reilly |c 2015 | |
300 | |a XXII, 419 S. |b Ill., graph. Darst. | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 0 | 7 | |a Soziales Netzwerk |0 (DE-588)4055762-5 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Softwareplattform |0 (DE-588)4702244-9 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Soziale Software |0 (DE-588)7550143-0 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Online-Marketing |0 (DE-588)7706419-7 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Facebook |0 (DE-588)7679337-0 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a World Wide Web 2.0 |0 (DE-588)7548364-6 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Social Media |0 (DE-588)4639271-3 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Twitter |g Softwareplattform |0 (DE-588)7660487-1 |2 gnd |9 rswk-swf |
689 | 0 | 0 | |a Online-Marketing |0 (DE-588)7706419-7 |D s |
689 | 0 | 1 | |a World Wide Web 2.0 |0 (DE-588)7548364-6 |D s |
689 | 0 | 2 | |a Social Media |0 (DE-588)4639271-3 |D s |
689 | 0 | 3 | |a Softwareplattform |0 (DE-588)4702244-9 |D s |
689 | 0 | |5 DE-604 | |
689 | 1 | 0 | |a Online-Marketing |0 (DE-588)7706419-7 |D s |
689 | 1 | 1 | |a World Wide Web 2.0 |0 (DE-588)7548364-6 |D s |
689 | 1 | 2 | |a Soziales Netzwerk |0 (DE-588)4055762-5 |D s |
689 | 1 | 3 | |a Twitter |g Softwareplattform |0 (DE-588)7660487-1 |D s |
689 | 1 | 4 | |a Facebook |0 (DE-588)7679337-0 |D s |
689 | 1 | |8 1\p |5 DE-604 | |
689 | 2 | 0 | |a World Wide Web 2.0 |0 (DE-588)7548364-6 |D s |
689 | 2 | 1 | |a Social Media |0 (DE-588)4639271-3 |D s |
689 | 2 | 2 | |a Softwareplattform |0 (DE-588)4702244-9 |D s |
689 | 2 | 3 | |a Marketing |0 (DE-588)4037589-4 |D s |
689 | 2 | |8 2\p |5 DE-604 | |
689 | 3 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
689 | 3 | 1 | |a Soziales Netzwerk |0 (DE-588)4055762-5 |D s |
689 | 3 | 2 | |a World Wide Web 2.0 |0 (DE-588)7548364-6 |D s |
689 | 3 | |8 3\p |5 DE-604 | |
689 | 4 | 0 | |a Soziale Software |0 (DE-588)7550143-0 |D s |
689 | 4 | 1 | |a Marketing |0 (DE-588)4037589-4 |D s |
689 | 4 | |8 4\p |5 DE-604 | |
776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe |z 978-3-95561-790-5 |
883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
883 | 1 | |8 2\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
883 | 1 | |8 3\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
883 | 1 | |8 4\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-027863839 |
Datensatz im Suchindex
DE-BY-863_location | 1000 |
---|---|
DE-BY-FWS_call_number | 1000/QP 650 W423(4.015) |
DE-BY-FWS_katkey | 552801 |
DE-BY-FWS_media_number | 083101339829 |
_version_ | 1819742373488361472 |
adam_text | |
any_adam_object | |
author | Weinberg, Tamar |
author_GND | (DE-588)139387749 |
author_facet | Weinberg, Tamar |
author_role | aut |
author_sort | Weinberg, Tamar |
author_variant | t w tw |
building | Verbundindex |
bvnumber | BV042428506 |
classification_rvk | AP 15980 QP 650 ST 515 |
classification_tum | WIR 825f WIR 800f |
ctrlnum | (OCoLC)906699792 (DE-599)BVBBV042428506 |
dewey-full | 658.872 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.872 |
dewey-search | 658.872 |
dewey-sort | 3658.872 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Allgemeines Informatik Wirtschaftswissenschaften |
edition | 4. Aufl. |
format | Book |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>00000nam a22000008c 4500</leader><controlfield tag="001">BV042428506</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20160401</controlfield><controlfield tag="007">t|</controlfield><controlfield tag="008">150319s2015 gw ad|| |||| 00||| ger d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">3955617882</subfield><subfield code="9">3-95561-788-2</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9783955617882</subfield><subfield code="c">Print</subfield><subfield code="9">978-3-95561-788-2</subfield></datafield><datafield tag="024" ind1="3" ind2=" "><subfield code="a">9783955617882</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)906699792</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV042428506</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakddb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">ger</subfield></datafield><datafield tag="044" ind1=" " ind2=" "><subfield code="a">gw</subfield><subfield code="c">XA-DE-NW</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-863</subfield><subfield code="a">DE-861</subfield><subfield code="a">DE-M347</subfield><subfield code="a">DE-739</subfield><subfield code="a">DE-11</subfield><subfield code="a">DE-B768</subfield><subfield code="a">DE-20</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.872</subfield><subfield code="2">22/ger</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">AP 15980</subfield><subfield code="0">(DE-625)6971:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 650</subfield><subfield code="0">(DE-625)141922:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">ST 515</subfield><subfield code="0">(DE-625)143677:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">004</subfield><subfield code="2">sdnb</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">WIR 825f</subfield><subfield code="2">stub</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">650</subfield><subfield code="2">sdnb</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">WIR 800f</subfield><subfield code="2">stub</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Weinberg, Tamar</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)139387749</subfield><subfield code="4">aut</subfield></datafield><datafield tag="240" ind1="1" ind2="0"><subfield code="a">The new community rules</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Social Media Marketing</subfield><subfield code="b">Strategien für Twitter, Facebook & Co.</subfield><subfield code="c">Tamar Weinberg</subfield></datafield><datafield tag="246" ind1="1" ind2="3"><subfield code="a">Social-Media-Marketing</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">4. Aufl.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Beijing [u.a.]</subfield><subfield code="b">O'Reilly</subfield><subfield code="c">2015</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XXII, 419 S.</subfield><subfield code="b">Ill., graph. Darst.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Soziales Netzwerk</subfield><subfield code="0">(DE-588)4055762-5</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Softwareplattform</subfield><subfield code="0">(DE-588)4702244-9</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Soziale Software</subfield><subfield code="0">(DE-588)7550143-0</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Online-Marketing</subfield><subfield code="0">(DE-588)7706419-7</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Facebook</subfield><subfield code="0">(DE-588)7679337-0</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">World Wide Web 2.0</subfield><subfield code="0">(DE-588)7548364-6</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Social Media</subfield><subfield code="0">(DE-588)4639271-3</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Twitter</subfield><subfield code="g">Softwareplattform</subfield><subfield code="0">(DE-588)7660487-1</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Online-Marketing</subfield><subfield code="0">(DE-588)7706419-7</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">World Wide Web 2.0</subfield><subfield code="0">(DE-588)7548364-6</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="2"><subfield code="a">Social Media</subfield><subfield code="0">(DE-588)4639271-3</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="3"><subfield code="a">Softwareplattform</subfield><subfield code="0">(DE-588)4702244-9</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="1" ind2="0"><subfield code="a">Online-Marketing</subfield><subfield code="0">(DE-588)7706419-7</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2="1"><subfield code="a">World Wide Web 2.0</subfield><subfield code="0">(DE-588)7548364-6</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2="2"><subfield code="a">Soziales Netzwerk</subfield><subfield code="0">(DE-588)4055762-5</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2="3"><subfield code="a">Twitter</subfield><subfield code="g">Softwareplattform</subfield><subfield code="0">(DE-588)7660487-1</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2="4"><subfield code="a">Facebook</subfield><subfield code="0">(DE-588)7679337-0</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="2" ind2="0"><subfield code="a">World Wide Web 2.0</subfield><subfield code="0">(DE-588)7548364-6</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="2" ind2="1"><subfield code="a">Social Media</subfield><subfield code="0">(DE-588)4639271-3</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="2" ind2="2"><subfield code="a">Softwareplattform</subfield><subfield code="0">(DE-588)4702244-9</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="2" ind2="3"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="2" ind2=" "><subfield code="8">2\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="3" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="3" ind2="1"><subfield code="a">Soziales Netzwerk</subfield><subfield code="0">(DE-588)4055762-5</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="3" ind2="2"><subfield code="a">World Wide Web 2.0</subfield><subfield code="0">(DE-588)7548364-6</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="3" ind2=" "><subfield code="8">3\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="4" ind2="0"><subfield code="a">Soziale Software</subfield><subfield code="0">(DE-588)7550143-0</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="4" ind2="1"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="4" ind2=" "><subfield code="8">4\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Online-Ausgabe</subfield><subfield code="z">978-3-95561-790-5</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">2\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">3\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">4\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield><datafield tag="943" ind1="1" ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-027863839</subfield></datafield></record></collection> |
id | DE-604.BV042428506 |
illustrated | Illustrated |
indexdate | 2024-12-29T04:06:03Z |
institution | BVB |
isbn | 3955617882 9783955617882 |
language | German |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027863839 |
oclc_num | 906699792 |
open_access_boolean | |
owner | DE-863 DE-BY-FWS DE-861 DE-M347 DE-739 DE-11 DE-B768 DE-20 |
owner_facet | DE-863 DE-BY-FWS DE-861 DE-M347 DE-739 DE-11 DE-B768 DE-20 |
physical | XXII, 419 S. Ill., graph. Darst. |
publishDate | 2015 |
publishDateSearch | 2015 |
publishDateSort | 2015 |
publisher | O'Reilly |
record_format | marc |
spellingShingle | Weinberg, Tamar Social Media Marketing Strategien für Twitter, Facebook & Co. Soziales Netzwerk (DE-588)4055762-5 gnd Softwareplattform (DE-588)4702244-9 gnd Soziale Software (DE-588)7550143-0 gnd Online-Marketing (DE-588)7706419-7 gnd Facebook (DE-588)7679337-0 gnd Marketing (DE-588)4037589-4 gnd World Wide Web 2.0 (DE-588)7548364-6 gnd Social Media (DE-588)4639271-3 gnd Twitter Softwareplattform (DE-588)7660487-1 gnd |
subject_GND | (DE-588)4055762-5 (DE-588)4702244-9 (DE-588)7550143-0 (DE-588)7706419-7 (DE-588)7679337-0 (DE-588)4037589-4 (DE-588)7548364-6 (DE-588)4639271-3 (DE-588)7660487-1 |
title | Social Media Marketing Strategien für Twitter, Facebook & Co. |
title_alt | The new community rules Social-Media-Marketing |
title_auth | Social Media Marketing Strategien für Twitter, Facebook & Co. |
title_exact_search | Social Media Marketing Strategien für Twitter, Facebook & Co. |
title_full | Social Media Marketing Strategien für Twitter, Facebook & Co. Tamar Weinberg |
title_fullStr | Social Media Marketing Strategien für Twitter, Facebook & Co. Tamar Weinberg |
title_full_unstemmed | Social Media Marketing Strategien für Twitter, Facebook & Co. Tamar Weinberg |
title_short | Social Media Marketing |
title_sort | social media marketing strategien fur twitter facebook co |
title_sub | Strategien für Twitter, Facebook & Co. |
topic | Soziales Netzwerk (DE-588)4055762-5 gnd Softwareplattform (DE-588)4702244-9 gnd Soziale Software (DE-588)7550143-0 gnd Online-Marketing (DE-588)7706419-7 gnd Facebook (DE-588)7679337-0 gnd Marketing (DE-588)4037589-4 gnd World Wide Web 2.0 (DE-588)7548364-6 gnd Social Media (DE-588)4639271-3 gnd Twitter Softwareplattform (DE-588)7660487-1 gnd |
topic_facet | Soziales Netzwerk Softwareplattform Soziale Software Online-Marketing Marketing World Wide Web 2.0 Social Media Twitter Softwareplattform |
work_keys_str_mv | AT weinbergtamar thenewcommunityrules AT weinbergtamar socialmediamarketingstrategienfurtwitterfacebookco AT weinbergtamar socialmediamarketing |
THWS Würzburg Zentralbibliothek Lesesaal
Signatur: |
1000 QP 650 W423(4.015) |
---|---|
Exemplar 1 | ausleihbar Verfügbar Bestellen |