Cross-Cultural Innovation: New Thoughts, Empirical Research, Practical Reports
Gespeichert in:
Bibliographische Detailangaben
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: München De Gruyter [2007]
Schlagworte:
Online-Zugang:Volltext
Beschreibung:Cross-Cultural Innovations are new and origin problem solutions, which are generated in confronting problems with cross-cultural aspects. In many cases such solutions are breakthroughs and the start of a paradigm shift. Another advantage of such solutions is that they even influence the subconscious of stakeholders’ problems. Only cross-cultural solutions minimize the risk of hidden problems which develop under the surface in merger projects. Especially mergers of big companies are successful if change-managers are able to transfer cross-cultural conflicts in new challenging objectives. Bridging cultural gaps by visionary leadership is the way to bring people together and to create new common innovative enterprises or departments
Beschreibung:1 Online-Ressource (xxiv,555p.)
ISBN:9783486843903
9783486583212
DOI:10.1524/9783486843903

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