Content Marketing: im Kontext der B-to-B-Markenführung
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Abschlussarbeit Buch |
| Sprache: | German |
| Veröffentlicht: |
2014
|
| Schlagworte: | |
| Beschreibung: | IV, 42 S. Ill., graph. Darst. 1 CD-ROM (12 cm) |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV042341429 | ||
| 003 | DE-604 | ||
| 005 | 20150302 | ||
| 007 | t | ||
| 008 | 150212s2014 ad|| m||| 00||| ger d | ||
| 035 | |a (OCoLC)915570551 | ||
| 035 | |a (DE-599)BVBBV042341429 | ||
| 040 | |a DE-604 |b ger |e rakwb | ||
| 041 | 0 | |a ger | |
| 049 | |a DE-523 | ||
| 084 | |a QP 650 |0 (DE-625)141922: |2 rvk | ||
| 100 | 1 | |a Marrold, Lisa |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Content Marketing |b im Kontext der B-to-B-Markenführung |c Lisa Marrold |
| 264 | 1 | |c 2014 | |
| 300 | |a IV, 42 S. |b Ill., graph. Darst. |e 1 CD-ROM (12 cm) | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 502 | |a Berlin, Hochsch. für Technik und Wirtschaft, Bachelorarbeit, 2014 | ||
| 655 | 7 | |0 (DE-588)4113937-9 |a Hochschulschrift |2 gnd-content | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-027777946 | ||
Datensatz im Suchindex
| _version_ | 1804152952892424192 |
|---|---|
| any_adam_object | |
| author | Marrold, Lisa |
| author_facet | Marrold, Lisa |
| author_role | aut |
| author_sort | Marrold, Lisa |
| author_variant | l m lm |
| building | Verbundindex |
| bvnumber | BV042341429 |
| classification_rvk | QP 650 |
| ctrlnum | (OCoLC)915570551 (DE-599)BVBBV042341429 |
| discipline | Wirtschaftswissenschaften |
| format | Thesis Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>00870nam a2200277 c 4500</leader><controlfield tag="001">BV042341429</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20150302 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">150212s2014 ad|| m||| 00||| ger d</controlfield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)915570551</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV042341429</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rakwb</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">ger</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-523</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 650</subfield><subfield code="0">(DE-625)141922:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Marrold, Lisa</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Content Marketing</subfield><subfield code="b">im Kontext der B-to-B-Markenführung</subfield><subfield code="c">Lisa Marrold</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="c">2014</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">IV, 42 S.</subfield><subfield code="b">Ill., graph. Darst.</subfield><subfield code="e">1 CD-ROM (12 cm)</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="502" ind1=" " ind2=" "><subfield code="a">Berlin, Hochsch. für Technik und Wirtschaft, Bachelorarbeit, 2014</subfield></datafield><datafield tag="655" ind1=" " ind2="7"><subfield code="0">(DE-588)4113937-9</subfield><subfield code="a">Hochschulschrift</subfield><subfield code="2">gnd-content</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-027777946</subfield></datafield></record></collection> |
| genre | (DE-588)4113937-9 Hochschulschrift gnd-content |
| genre_facet | Hochschulschrift |
| id | DE-604.BV042341429 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T01:18:53Z |
| institution | BVB |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027777946 |
| oclc_num | 915570551 |
| open_access_boolean | |
| owner | DE-523 |
| owner_facet | DE-523 |
| physical | IV, 42 S. Ill., graph. Darst. 1 CD-ROM (12 cm) |
| publishDate | 2014 |
| publishDateSearch | 2014 |
| publishDateSort | 2014 |
| record_format | marc |
| spelling | Marrold, Lisa Verfasser aut Content Marketing im Kontext der B-to-B-Markenführung Lisa Marrold 2014 IV, 42 S. Ill., graph. Darst. 1 CD-ROM (12 cm) txt rdacontent n rdamedia nc rdacarrier Berlin, Hochsch. für Technik und Wirtschaft, Bachelorarbeit, 2014 (DE-588)4113937-9 Hochschulschrift gnd-content |
| spellingShingle | Marrold, Lisa Content Marketing im Kontext der B-to-B-Markenführung |
| subject_GND | (DE-588)4113937-9 |
| title | Content Marketing im Kontext der B-to-B-Markenführung |
| title_auth | Content Marketing im Kontext der B-to-B-Markenführung |
| title_exact_search | Content Marketing im Kontext der B-to-B-Markenführung |
| title_full | Content Marketing im Kontext der B-to-B-Markenführung Lisa Marrold |
| title_fullStr | Content Marketing im Kontext der B-to-B-Markenführung Lisa Marrold |
| title_full_unstemmed | Content Marketing im Kontext der B-to-B-Markenführung Lisa Marrold |
| title_short | Content Marketing |
| title_sort | content marketing im kontext der b to b markenfuhrung |
| title_sub | im Kontext der B-to-B-Markenführung |
| topic_facet | Hochschulschrift |
| work_keys_str_mv | AT marroldlisa contentmarketingimkontextderbtobmarkenfuhrung |