Design to thrive: creating social networks and online communities that last
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Burlington, MA
Morgan Kaufmann Publishers
2010
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Schriftenreihe: | IT Pro
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Schlagworte: | |
Online-Zugang: | DE-188 Volltext |
Beschreibung: | Social networks and online communities are reshaping the way people communicate, both in their personal and professional lives. What makes some succeed and others fail? What draws a user in? What makes them join? What keeps them coming back? Entrepreneurs and businesses are turning to user experience practitioners to figure this out. Though they are well-equipped to evaluate and create a variety of interfaces, social networks require a different set of design principles and ways of thinking about the user in order to be successful. Design to Thrive presents tried and tested design methodologies, based on the author's decades of research, to ensure successful and sustainable online communities -- whether a wiki for employees to share procedures and best practices or for the next Facebook. The book describes four criteria, called "RIBS," which are necessary to the design of a successful and sustainable online community. These concepts provide designers with the tools they need to generate informed creative and productive design ideas, to think proactively about the communities they are building or maintaining, and to design communities that encourage users to actively contribute. Provides essential tools to create thriving social networks, helping designers to avoid common pitfalls, avoid costly mistakes, and to ensure that communities meet client needs Contains real world stories from popular, well known communities to illustrate how the concepts work Features a companion online network that employs the techniques outlined in the book Includes bibliographical references and index |
Beschreibung: | 1 Online-Ressource (XIV, 234 S.) Ill. |
ISBN: | 9780080957203 008095720X |
Internformat
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500 | |a Includes bibliographical references and index | ||
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Datensatz im Suchindex
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adam_text | |
any_adam_object | |
author | Howard, Tharon W. |
author_GND | (DE-588)1317212150 |
author_facet | Howard, Tharon W. |
author_role | aut |
author_sort | Howard, Tharon W. |
author_variant | t w h tw twh |
building | Verbundindex |
bvnumber | BV042300674 |
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dewey-full | 006.7/54 |
dewey-hundreds | 000 - Computer science, information, general works |
dewey-ones | 006 - Special computer methods |
dewey-raw | 006.7/54 |
dewey-search | 006.7/54 |
dewey-sort | 16.7 254 |
dewey-tens | 000 - Computer science, information, general works |
discipline | Informatik |
format | Electronic eBook |
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isbn | 9780080957203 008095720X |
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spelling | Howard, Tharon W. Verfasser (DE-588)1317212150 aut Design to thrive creating social networks and online communities that last Tharon W. Howard Burlington, MA Morgan Kaufmann Publishers 2010 1 Online-Ressource (XIV, 234 S.) Ill. txt rdacontent c rdamedia cr rdacarrier IT Pro Social networks and online communities are reshaping the way people communicate, both in their personal and professional lives. What makes some succeed and others fail? What draws a user in? What makes them join? What keeps them coming back? Entrepreneurs and businesses are turning to user experience practitioners to figure this out. Though they are well-equipped to evaluate and create a variety of interfaces, social networks require a different set of design principles and ways of thinking about the user in order to be successful. Design to Thrive presents tried and tested design methodologies, based on the author's decades of research, to ensure successful and sustainable online communities -- whether a wiki for employees to share procedures and best practices or for the next Facebook. The book describes four criteria, called "RIBS," which are necessary to the design of a successful and sustainable online community. These concepts provide designers with the tools they need to generate informed creative and productive design ideas, to think proactively about the communities they are building or maintaining, and to design communities that encourage users to actively contribute. Provides essential tools to create thriving social networks, helping designers to avoid common pitfalls, avoid costly mistakes, and to ensure that communities meet client needs Contains real world stories from popular, well known communities to illustrate how the concepts work Features a companion online network that employs the techniques outlined in the book Includes bibliographical references and index Réseautage personnel (Informatique) COMPUTERS / Digital Media / General bisacsh COMPUTERS / Web / User Generated Content bisacsh COMPUTERS / Interactive & Multimedia bisacsh COMPUTERS / Web / Site Design bisacsh Online social networks local Social networks local Online social networks Soziales Netzwerk (DE-588)4055762-5 gnd rswk-swf Social Media (DE-588)4639271-3 gnd rswk-swf Electronic books Soziales Netzwerk (DE-588)4055762-5 s Social Media (DE-588)4639271-3 s DE-604 Erscheint auch als Druck-Ausgabe 978-0-12-374921-5 (DE-604)BV036874785 Erscheint auch als Druck-Ausgabe 0-12-374921-2 (DE-604)BV036874785 http://www.sciencedirect.com/science/book/9780123749215 Verlag Volltext |
spellingShingle | Howard, Tharon W. Design to thrive creating social networks and online communities that last Réseautage personnel (Informatique) COMPUTERS / Digital Media / General bisacsh COMPUTERS / Web / User Generated Content bisacsh COMPUTERS / Interactive & Multimedia bisacsh COMPUTERS / Web / Site Design bisacsh Online social networks local Social networks local Online social networks Soziales Netzwerk (DE-588)4055762-5 gnd Social Media (DE-588)4639271-3 gnd |
subject_GND | (DE-588)4055762-5 (DE-588)4639271-3 |
title | Design to thrive creating social networks and online communities that last |
title_auth | Design to thrive creating social networks and online communities that last |
title_exact_search | Design to thrive creating social networks and online communities that last |
title_full | Design to thrive creating social networks and online communities that last Tharon W. Howard |
title_fullStr | Design to thrive creating social networks and online communities that last Tharon W. Howard |
title_full_unstemmed | Design to thrive creating social networks and online communities that last Tharon W. Howard |
title_short | Design to thrive |
title_sort | design to thrive creating social networks and online communities that last |
title_sub | creating social networks and online communities that last |
topic | Réseautage personnel (Informatique) COMPUTERS / Digital Media / General bisacsh COMPUTERS / Web / User Generated Content bisacsh COMPUTERS / Interactive & Multimedia bisacsh COMPUTERS / Web / Site Design bisacsh Online social networks local Social networks local Online social networks Soziales Netzwerk (DE-588)4055762-5 gnd Social Media (DE-588)4639271-3 gnd |
topic_facet | Réseautage personnel (Informatique) COMPUTERS / Digital Media / General COMPUTERS / Web / User Generated Content COMPUTERS / Interactive & Multimedia COMPUTERS / Web / Site Design Online social networks Social networks Soziales Netzwerk Social Media |
url | http://www.sciencedirect.com/science/book/9780123749215 |
work_keys_str_mv | AT howardtharonw designtothrivecreatingsocialnetworksandonlinecommunitiesthatlast |