Holdings: Proceedings of the 2009 Academy of Marketing Science (AMS) Annual Conference

Proceedings of the 2009 Academy of Marketing Science (AMS) Annual Conference:

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Bibliographic Details
Format:	Electronic eBook
Language:	English
Published:	Cham Springer International Publishing 2015
Series:	Developments in Marketing Science: Proceedings of the Academy of Marketing Science
Subjects:	Wirtschaft Economics Marketing Konferenzschrift > 2009 > Baltimore Md.
Online Access:	BTU01 FAB01 FAW01 FHA01 FHI01 FHM01 FHN01 FHO01 FHR01 FKE01 FLA01 FNU01 FRO01 FWS01 FWS02 HWR01 UBG01 UBT01 UBY01 UEI01 UPA01 Volltext Abstract
Physical Description:	1 Online-Ressource (XLIII, 241 p)
ISBN:	9783319108643
DOI:	10.1007/978-3-319-10864-3

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MARC


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Record in the Search Index

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adam_text	PROCEEDINGS OF THE 2009 ACADEMY OF MARKETING SCIENCE (AMS) ANNUAL CONFERENCE / : 2015 ABSTRACT / INHALTSTEXT FOUNDED IN 1971, THE ACADEMY OF MARKETING SCIENCE IS AN INTERNATIONAL ORGANIZATION DEDICATED TO PROMOTING TIMELY EXPLORATIONS OF PHENOMENA RELATED TO THE SCIENCE OF MARKETING IN THEORY, RESEARCH, AND PRACTICE. AMONG ITS SERVICES TO MEMBERS AND THE COMMUNITY AT LARGE, THE ACADEMY OFFERS CONFERENCES, CONGRESSES AND SYMPOSIA THAT ATTRACT DELEGATES FROM AROUND THE WORLD. PRESENTATIONS FROM THESE EVENTS ARE PUBLISHED IN THIS PROCEEDINGS SERIES, WHICH OFFERS A COMPREHENSIVE ARCHIVE OF VOLUMES REFLECTING THE EVOLUTION OF THE FIELD. VOLUMES DELIVER CUTTING-EDGE RESEARCH AND INSIGHTS, COMPLIMENTING THE ACADEMY’S FLAGSHIP JOURNALS, THE JOURNAL OF THE ACADEMY OF MARKETING SCIENCE (JAMS) AND AMS REVIEW. VOLUMES ARE EDITED BY LEADING SCHOLARS AND PRACTITIONERS ACROSS A WIDE RANGE OF SUBJECT AREAS IN MARKETING SCIENCE. THIS VOLUME INCLUDES THE FULL PROCEEDINGS FROM THE 2009 ACADEMY OF MARKETING SCIENCE (AMS) ANNUAL CONFERENCE HELD IN BALTIMORE, MARYLAND DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT.
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institution	BVB
isbn	9783319108643
language	English
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open_access_boolean
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psigel	ZDB-2-SBE
publishDate	2015
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publishDateSort	2015
publisher	Springer International Publishing
record_format	marc
series2	Developments in Marketing Science: Proceedings of the Academy of Marketing Science
spellingShingle	Proceedings of the 2009 Academy of Marketing Science (AMS) Annual Conference Wirtschaft Economics Marketing Marketing (DE-588)4037589-4 gnd
subject_GND	(DE-588)4037589-4 (DE-588)1071861417
title	Proceedings of the 2009 Academy of Marketing Science (AMS) Annual Conference
title_auth	Proceedings of the 2009 Academy of Marketing Science (AMS) Annual Conference
title_exact_search	Proceedings of the 2009 Academy of Marketing Science (AMS) Annual Conference
title_full	Proceedings of the 2009 Academy of Marketing Science (AMS) Annual Conference edited by Leroy Robinson, Jr
title_fullStr	Proceedings of the 2009 Academy of Marketing Science (AMS) Annual Conference edited by Leroy Robinson, Jr
title_full_unstemmed	Proceedings of the 2009 Academy of Marketing Science (AMS) Annual Conference edited by Leroy Robinson, Jr
title_short	Proceedings of the 2009 Academy of Marketing Science (AMS) Annual Conference
title_sort	proceedings of the 2009 academy of marketing science ams annual conference
topic	Wirtschaft Economics Marketing Marketing (DE-588)4037589-4 gnd
topic_facet	Wirtschaft Economics Marketing Konferenzschrift 2009 Baltimore Md.
url	https://doi.org/10.1007/978-3-319-10864-3 http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027730522&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
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