Content strategy at work: real-world stories to strengthen every interactive project
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Amsterdam [u.a.]
Elsevier, Morgan Kaufmann
2012
|
| Schlagworte: | |
| Beschreibung: | 1 Online-Ressource (XIV, 163 S.) Ill. |
| ISBN: | 9780123919229 |
Internformat
MARC
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| 005 | 20150220 | ||
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| 008 | 141219s2012 xxu|||| o||u| ||||||eng d | ||
| 020 | |a 9780123919229 |c print & online |9 978-0-12-391922-9 | ||
| 035 | |a (OCoLC)915543842 | ||
| 035 | |a (DE-599)BVBBV042248782 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
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| 245 | 1 | 0 | |a Content strategy at work |b real-world stories to strengthen every interactive project |c Margot Bloomstein |
| 264 | 1 | |a Amsterdam [u.a.] |b Elsevier, Morgan Kaufmann |c 2012 | |
| 300 | |a 1 Online-Ressource (XIV, 163 S.) |b Ill. | ||
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| 650 | 4 | |a Internet marketing | |
| 650 | 4 | |a Branding (Marketing) | |
| 650 | 4 | |a Information technology |x Management | |
| 650 | 4 | |a Web site development | |
| 650 | 4 | |a Web sites |x Design | |
| 650 | 0 | 7 | |a Online-Marketing |0 (DE-588)7706419-7 |2 gnd |9 rswk-swf |
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Bloomstein, Margot |
| author_facet | Bloomstein, Margot |
| author_role | aut |
| author_sort | Bloomstein, Margot |
| author_variant | m b mb |
| building | Verbundindex |
| bvnumber | BV042248782 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.1265 |
| callnumber-search | HF5415.1265 |
| callnumber-sort | HF 45415.1265 |
| callnumber-subject | HF - Commerce |
| classification_rvk | ST 152 ST 252 |
| collection | ebook ZDB-33-ESD ZDB-33-EBS |
| ctrlnum | (OCoLC)915543842 (DE-599)BVBBV042248782 |
| dewey-full | 658.8/72 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/72 |
| dewey-search | 658.8/72 |
| dewey-sort | 3658.8 272 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Informatik Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV042248782 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T01:16:22Z |
| institution | BVB |
| isbn | 9780123919229 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027686798 |
| oclc_num | 915543842 |
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| physical | 1 Online-Ressource (XIV, 163 S.) Ill. |
| psigel | ebook ZDB-33-ESD ZDB-33-EBS HUB-EBS-ELSEVIER |
| publishDate | 2012 |
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| publisher | Elsevier, Morgan Kaufmann |
| record_format | marc |
| spelling | Bloomstein, Margot Verfasser aut Content strategy at work real-world stories to strengthen every interactive project Margot Bloomstein Amsterdam [u.a.] Elsevier, Morgan Kaufmann 2012 1 Online-Ressource (XIV, 163 S.) Ill. txt rdacontent c rdamedia cr rdacarrier Internet marketing Branding (Marketing) Information technology Management Web site development Web sites Design Online-Marketing (DE-588)7706419-7 gnd rswk-swf Online-Marketing (DE-588)7706419-7 s DE-604 |
| spellingShingle | Bloomstein, Margot Content strategy at work real-world stories to strengthen every interactive project Internet marketing Branding (Marketing) Information technology Management Web site development Web sites Design Online-Marketing (DE-588)7706419-7 gnd |
| subject_GND | (DE-588)7706419-7 |
| title | Content strategy at work real-world stories to strengthen every interactive project |
| title_auth | Content strategy at work real-world stories to strengthen every interactive project |
| title_exact_search | Content strategy at work real-world stories to strengthen every interactive project |
| title_full | Content strategy at work real-world stories to strengthen every interactive project Margot Bloomstein |
| title_fullStr | Content strategy at work real-world stories to strengthen every interactive project Margot Bloomstein |
| title_full_unstemmed | Content strategy at work real-world stories to strengthen every interactive project Margot Bloomstein |
| title_short | Content strategy at work |
| title_sort | content strategy at work real world stories to strengthen every interactive project |
| title_sub | real-world stories to strengthen every interactive project |
| topic | Internet marketing Branding (Marketing) Information technology Management Web site development Web sites Design Online-Marketing (DE-588)7706419-7 gnd |
| topic_facet | Internet marketing Branding (Marketing) Information technology Management Web site development Web sites Design Online-Marketing |
| work_keys_str_mv | AT bloomsteinmargot contentstrategyatworkrealworldstoriestostrengtheneveryinteractiveproject |