Internet marketing: integrating online and offline strategies
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Mason, OH
South-Western Cengage Learning
c2013
|
| Edition: | 3rd ed. |
| Subjects: | |
| Item Description: | Includes bibliographical references and index |
| Physical Description: | xxii, 484 p. ill. 28 cm |
| ISBN: | 1133627013 9781133627012 |
Staff View
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Record in the Search Index
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| id | DE-604.BV042247159 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T01:16:19Z |
| institution | BVB |
| isbn | 1133627013 9781133627012 |
| language | English |
| lccn | 2012932722 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027685205 |
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| owner | DE-M347 |
| owner_facet | DE-M347 |
| physical | xxii, 484 p. ill. 28 cm |
| publishDate | 2013 |
| publishDateSearch | 2013 |
| publishDateSort | 2013 |
| publisher | South-Western Cengage Learning |
| record_format | marc |
| spelling | Roberts, Mary Lou Verfasser aut Internet marketing integrating online and offline strategies Mary Lou Roberts, Debra Zahay 3rd ed. Mason, OH South-Western Cengage Learning c2013 xxii, 484 p. ill. 28 cm txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index Internet marketing Online-Marketing (DE-588)7706419-7 gnd rswk-swf Online-Marketing (DE-588)7706419-7 s 1\p DE-604 Zahay, Debra L. Sonstige oth 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Roberts, Mary Lou Internet marketing integrating online and offline strategies Internet marketing Online-Marketing (DE-588)7706419-7 gnd |
| subject_GND | (DE-588)7706419-7 |
| title | Internet marketing integrating online and offline strategies |
| title_auth | Internet marketing integrating online and offline strategies |
| title_exact_search | Internet marketing integrating online and offline strategies |
| title_full | Internet marketing integrating online and offline strategies Mary Lou Roberts, Debra Zahay |
| title_fullStr | Internet marketing integrating online and offline strategies Mary Lou Roberts, Debra Zahay |
| title_full_unstemmed | Internet marketing integrating online and offline strategies Mary Lou Roberts, Debra Zahay |
| title_short | Internet marketing |
| title_sort | internet marketing integrating online and offline strategies |
| title_sub | integrating online and offline strategies |
| topic | Internet marketing Online-Marketing (DE-588)7706419-7 gnd |
| topic_facet | Internet marketing Online-Marketing |
| work_keys_str_mv | AT robertsmarylou internetmarketingintegratingonlineandofflinestrategies AT zahaydebral internetmarketingintegratingonlineandofflinestrategies |