Internet marketing: integrating online and offline strategies
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Mason, OH
South-Western Cengage Learning
c2013
|
| Ausgabe: | 3rd ed. |
| Schlagworte: | |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | xxii, 484 p. ill. 28 cm |
| ISBN: | 1133627013 9781133627012 |
Internformat
MARC
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|---|---|---|---|
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| 005 | 20150129 | ||
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| 010 | |a 2012932722 | ||
| 020 | |a 1133627013 |9 1-133-62701-3 | ||
| 020 | |a 9781133627012 |c pbk. |9 978-1-133-62701-2 | ||
| 035 | |a (DE-599)BVBBV042247159 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a eng | |
| 044 | |a xxu |c US | ||
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| 050 | 0 | |a HF5415.1265 | |
| 100 | 1 | |a Roberts, Mary Lou |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Internet marketing |b integrating online and offline strategies |c Mary Lou Roberts, Debra Zahay |
| 250 | |a 3rd ed. | ||
| 264 | 1 | |a Mason, OH |b South-Western Cengage Learning |c c2013 | |
| 300 | |a xxii, 484 p. |b ill. |c 28 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Includes bibliographical references and index | ||
| 650 | 4 | |a Internet marketing | |
| 650 | 0 | 7 | |a Online-Marketing |0 (DE-588)7706419-7 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Online-Marketing |0 (DE-588)7706419-7 |D s |
| 689 | 0 | |8 1\p |5 DE-604 | |
| 700 | 1 | |a Zahay, Debra L. |e Sonstige |4 oth | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-027685205 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
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| author | Roberts, Mary Lou |
| author_facet | Roberts, Mary Lou |
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| edition | 3rd ed. |
| format | Book |
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| id | DE-604.BV042247159 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T01:16:19Z |
| institution | BVB |
| isbn | 1133627013 9781133627012 |
| language | English |
| lccn | 2012932722 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027685205 |
| open_access_boolean | |
| owner | DE-M347 |
| owner_facet | DE-M347 |
| physical | xxii, 484 p. ill. 28 cm |
| publishDate | 2013 |
| publishDateSearch | 2013 |
| publishDateSort | 2013 |
| publisher | South-Western Cengage Learning |
| record_format | marc |
| spelling | Roberts, Mary Lou Verfasser aut Internet marketing integrating online and offline strategies Mary Lou Roberts, Debra Zahay 3rd ed. Mason, OH South-Western Cengage Learning c2013 xxii, 484 p. ill. 28 cm txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index Internet marketing Online-Marketing (DE-588)7706419-7 gnd rswk-swf Online-Marketing (DE-588)7706419-7 s 1\p DE-604 Zahay, Debra L. Sonstige oth 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Roberts, Mary Lou Internet marketing integrating online and offline strategies Internet marketing Online-Marketing (DE-588)7706419-7 gnd |
| subject_GND | (DE-588)7706419-7 |
| title | Internet marketing integrating online and offline strategies |
| title_auth | Internet marketing integrating online and offline strategies |
| title_exact_search | Internet marketing integrating online and offline strategies |
| title_full | Internet marketing integrating online and offline strategies Mary Lou Roberts, Debra Zahay |
| title_fullStr | Internet marketing integrating online and offline strategies Mary Lou Roberts, Debra Zahay |
| title_full_unstemmed | Internet marketing integrating online and offline strategies Mary Lou Roberts, Debra Zahay |
| title_short | Internet marketing |
| title_sort | internet marketing integrating online and offline strategies |
| title_sub | integrating online and offline strategies |
| topic | Internet marketing Online-Marketing (DE-588)7706419-7 gnd |
| topic_facet | Internet marketing Online-Marketing |
| work_keys_str_mv | AT robertsmarylou internetmarketingintegratingonlineandofflinestrategies AT zahaydebral internetmarketingintegratingonlineandofflinestrategies |