Global marketing:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Mason, Ohio
South-Western Cengage Learning
2011
|
| Ausgabe: | 3. ed. |
| Schlagworte: | |
| Beschreibung: | Includes bibliographical references and indexes |
| Beschreibung: | XXIV, 576 S. Ill., graph. Darst. 26 cm |
| ISBN: | 9781439039434 1439039437 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV042199703 | ||
| 003 | DE-604 | ||
| 005 | 00000000000000.0 | ||
| 007 | t | ||
| 008 | 141120s2011 ad|| |||| 00||| eng d | ||
| 020 | |a 9781439039434 |9 978-1-4390-3943-4 | ||
| 020 | |a 1439039437 |9 1-4390-3943-7 | ||
| 035 | |a (OCoLC)699641057 | ||
| 035 | |a (DE-599)BSZ330064045 | ||
| 040 | |a DE-604 |b ger | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-2070s | ||
| 050 | 0 | |a HF1416 | |
| 082 | 0 | |a 658.8/4 | |
| 100 | 1 | |a Gillespie, Kate |e Verfasser |0 (DE-588)170348830 |4 aut | |
| 245 | 1 | 0 | |a Global marketing |c Kate Gillespie ; H. David Hennessey |
| 250 | |a 3. ed. | ||
| 264 | 1 | |a Mason, Ohio |b South-Western Cengage Learning |c 2011 | |
| 300 | |a XXIV, 576 S. |b Ill., graph. Darst. |c 26 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Includes bibliographical references and indexes | ||
| 650 | 4 | |a Export marketing | |
| 650 | 4 | |a Export marketing / Management | |
| 650 | 0 | 7 | |a Internationales Marketing |0 (DE-588)4125431-4 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Internationales Marketing |0 (DE-588)4125431-4 |D s |
| 689 | 0 | |8 1\p |5 DE-604 | |
| 700 | 1 | |a Hennessey, Hubert D. |e Verfasser |0 (DE-588)170891259 |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-027638606 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
| _version_ | 1804152716082020352 |
|---|---|
| any_adam_object | |
| author | Gillespie, Kate Hennessey, Hubert D. |
| author_GND | (DE-588)170348830 (DE-588)170891259 |
| author_facet | Gillespie, Kate Hennessey, Hubert D. |
| author_role | aut aut |
| author_sort | Gillespie, Kate |
| author_variant | k g kg h d h hd hdh |
| building | Verbundindex |
| bvnumber | BV042199703 |
| callnumber-first | H - Social Science |
| callnumber-label | HF1416 |
| callnumber-raw | HF1416 |
| callnumber-search | HF1416 |
| callnumber-sort | HF 41416 |
| callnumber-subject | HF - Commerce |
| ctrlnum | (OCoLC)699641057 (DE-599)BSZ330064045 |
| dewey-full | 658.8/4 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/4 |
| dewey-search | 658.8/4 |
| dewey-sort | 3658.8 14 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 3. ed. |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01342nam a2200397 c 4500</leader><controlfield tag="001">BV042199703</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">00000000000000.0</controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">141120s2011 ad|| |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781439039434</subfield><subfield code="9">978-1-4390-3943-4</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">1439039437</subfield><subfield code="9">1-4390-3943-7</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)699641057</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BSZ330064045</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-2070s</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HF1416</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8/4</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Gillespie, Kate</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)170348830</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Global marketing</subfield><subfield code="c">Kate Gillespie ; H. David Hennessey</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">3. ed.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Mason, Ohio</subfield><subfield code="b">South-Western Cengage Learning</subfield><subfield code="c">2011</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XXIV, 576 S.</subfield><subfield code="b">Ill., graph. Darst.</subfield><subfield code="c">26 cm</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Includes bibliographical references and indexes</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Export marketing</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Export marketing / Management</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Internationales Marketing</subfield><subfield code="0">(DE-588)4125431-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Internationales Marketing</subfield><subfield code="0">(DE-588)4125431-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="8">1\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Hennessey, Hubert D.</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)170891259</subfield><subfield code="4">aut</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-027638606</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield></record></collection> |
| id | DE-604.BV042199703 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T01:15:08Z |
| institution | BVB |
| isbn | 9781439039434 1439039437 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027638606 |
| oclc_num | 699641057 |
| open_access_boolean | |
| owner | DE-2070s |
| owner_facet | DE-2070s |
| physical | XXIV, 576 S. Ill., graph. Darst. 26 cm |
| publishDate | 2011 |
| publishDateSearch | 2011 |
| publishDateSort | 2011 |
| publisher | South-Western Cengage Learning |
| record_format | marc |
| spelling | Gillespie, Kate Verfasser (DE-588)170348830 aut Global marketing Kate Gillespie ; H. David Hennessey 3. ed. Mason, Ohio South-Western Cengage Learning 2011 XXIV, 576 S. Ill., graph. Darst. 26 cm txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and indexes Export marketing Export marketing / Management Internationales Marketing (DE-588)4125431-4 gnd rswk-swf Internationales Marketing (DE-588)4125431-4 s 1\p DE-604 Hennessey, Hubert D. Verfasser (DE-588)170891259 aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Gillespie, Kate Hennessey, Hubert D. Global marketing Export marketing Export marketing / Management Internationales Marketing (DE-588)4125431-4 gnd |
| subject_GND | (DE-588)4125431-4 |
| title | Global marketing |
| title_auth | Global marketing |
| title_exact_search | Global marketing |
| title_full | Global marketing Kate Gillespie ; H. David Hennessey |
| title_fullStr | Global marketing Kate Gillespie ; H. David Hennessey |
| title_full_unstemmed | Global marketing Kate Gillespie ; H. David Hennessey |
| title_short | Global marketing |
| title_sort | global marketing |
| topic | Export marketing Export marketing / Management Internationales Marketing (DE-588)4125431-4 gnd |
| topic_facet | Export marketing Export marketing / Management Internationales Marketing |
| work_keys_str_mv | AT gillespiekate globalmarketing AT hennesseyhubertd globalmarketing |