Hidden Persuasion: 33 psychological influence techniques in advertising
Saved in:
| Main Authors: | , , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Amsterdam
BIS Publ.
2013
|
| Subjects: | |
| Online Access: | Inhaltstext |
| Physical Description: | 192 S. zahlr. farb. Abb. 245 mm x 180 mm |
| ISBN: | 9789063693145 |
Staff View
MARC
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Record in the Search Index
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| author | Andrews, Marc Leeuwen, Matthijs van Baaren, Rick van |
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| id | DE-604.BV042179781 |
| illustrated | Illustrated |
| indexdate | 2024-08-03T01:56:44Z |
| institution | BVB |
| isbn | 9789063693145 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027619053 |
| oclc_num | 868021099 |
| open_access_boolean | |
| owner | DE-898 DE-BY-UBR DE-B170 |
| owner_facet | DE-898 DE-BY-UBR DE-B170 |
| physical | 192 S. zahlr. farb. Abb. 245 mm x 180 mm |
| publishDate | 2013 |
| publishDateSearch | 2013 |
| publishDateSort | 2013 |
| publisher | BIS Publ. |
| record_format | marc |
| spelling | Andrews, Marc Verfasser aut Hidden Persuasion 33 psychological influence techniques in advertising Andrews ; van Leeuwen ; van Baaren Amsterdam BIS Publ. 2013 192 S. zahlr. farb. Abb. 245 mm x 180 mm txt rdacontent n rdamedia nc rdacarrier Werbepsychologie (DE-588)4140889-5 gnd rswk-swf Design Werbung Psychologie Verhalten Marc Andrews Dr. van Leeuwen Prof Dr. van Baaren Werbepsychologie (DE-588)4140889-5 s DE-604 Leeuwen, Matthijs van Verfasser aut Baaren, Rick van Verfasser aut X:MVB text/html http://deposit.dnb.de/cgi-bin/dokserv?id=4565380&prov=M&dok_var=1&dok_ext=htm Inhaltstext |
| spellingShingle | Andrews, Marc Leeuwen, Matthijs van Baaren, Rick van Hidden Persuasion 33 psychological influence techniques in advertising Werbepsychologie (DE-588)4140889-5 gnd |
| subject_GND | (DE-588)4140889-5 |
| title | Hidden Persuasion 33 psychological influence techniques in advertising |
| title_auth | Hidden Persuasion 33 psychological influence techniques in advertising |
| title_exact_search | Hidden Persuasion 33 psychological influence techniques in advertising |
| title_full | Hidden Persuasion 33 psychological influence techniques in advertising Andrews ; van Leeuwen ; van Baaren |
| title_fullStr | Hidden Persuasion 33 psychological influence techniques in advertising Andrews ; van Leeuwen ; van Baaren |
| title_full_unstemmed | Hidden Persuasion 33 psychological influence techniques in advertising Andrews ; van Leeuwen ; van Baaren |
| title_short | Hidden Persuasion |
| title_sort | hidden persuasion 33 psychological influence techniques in advertising |
| title_sub | 33 psychological influence techniques in advertising |
| topic | Werbepsychologie (DE-588)4140889-5 gnd |
| topic_facet | Werbepsychologie |
| url | http://deposit.dnb.de/cgi-bin/dokserv?id=4565380&prov=M&dok_var=1&dok_ext=htm |
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