The reciprocity advantage: a new way to partner for innovation and growth

"Bestselling author and renowned futurist Bob Johansen combines with business innovation guru Karl Ronn to produce a visionary book on the biggest innovation opportunity in history: giving away what you have to learn how to make money in new ways. They call it the reciprocity advantage"..

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Bibliographische Detailangaben
Hauptverfasser: Johansen, Bob 1945- (VerfasserIn), Ronn, Karl (VerfasserIn)
Format: Buch
Sprache:English
Veröffentlicht: San Francisco, Calif. Berret-Koehler Publ. 2014
Schriftenreihe:A BK business book
Schlagworte:
Zusammenfassung:"Bestselling author and renowned futurist Bob Johansen combines with business innovation guru Karl Ronn to produce a visionary book on the biggest innovation opportunity in history: giving away what you have to learn how to make money in new ways. They call it the reciprocity advantage"..
Beschreibung:Includes bibliographical references and index
Beschreibung:XI, 197 S. graph. Darst.
ISBN:9781626561069

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