Marketing: Einführung in Theorie und Praxis
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | German |
| Veröffentlicht: |
Stuttgart
Schäffer-Poeschel
2012
|
| Ausgabe: | 5., überarb. und aktualisierte Aufl. |
| Schlagworte: | |
| Beschreibung: | 1 Online-Ressource (XIV, 534 S.) Ill., graph. Darst. |
| ISBN: | 9783799268394 |
Internformat
MARC
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| 245 | 1 | 0 | |a Marketing |b Einführung in Theorie und Praxis |c Andreas Scharf ; Bernd Schubert ; Patrick Hehn |
| 250 | |a 5., überarb. und aktualisierte Aufl. | ||
| 264 | 1 | |a Stuttgart |b Schäffer-Poeschel |c 2012 | |
| 300 | |a 1 Online-Ressource (XIV, 534 S.) |b Ill., graph. Darst. | ||
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| 700 | 1 | |a Hehn, Patrick |e Verfasser |0 (DE-588)12900040X |4 aut | |
| 776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe, Paperback |z 978-3-7910-3215-3 |
| 912 | |a ZDB-38-EBR | ||
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Datensatz im Suchindex
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| any_adam_object | |
| author | Scharf, Andreas 1959- Schubert, Bernd Hehn, Patrick |
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| author_facet | Scharf, Andreas 1959- Schubert, Bernd Hehn, Patrick |
| author_role | aut aut aut |
| author_sort | Scharf, Andreas 1959- |
| author_variant | a s as b s bs p h ph |
| building | Verbundindex |
| bvnumber | BV042168550 |
| classification_rvk | QP 600 |
| classification_tum | WIR 800f |
| collection | ZDB-38-EBR |
| ctrlnum | (OCoLC)862506497 (DE-599)BVBBV042168550 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 5., überarb. und aktualisierte Aufl. |
| format | Electronic eBook |
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| genre | (DE-588)4123623-3 Lehrbuch gnd-content |
| genre_facet | Lehrbuch |
| id | DE-604.BV042168550 |
| illustrated | Illustrated |
| indexdate | 2024-08-01T12:03:55Z |
| institution | BVB |
| isbn | 9783799268394 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027608027 |
| oclc_num | 862506497 |
| open_access_boolean | |
| owner | DE-863 DE-BY-FWS DE-862 DE-BY-FWS |
| owner_facet | DE-863 DE-BY-FWS DE-862 DE-BY-FWS |
| physical | 1 Online-Ressource (XIV, 534 S.) Ill., graph. Darst. |
| psigel | ZDB-38-EBR |
| publishDate | 2012 |
| publishDateSearch | 2012 |
| publishDateSort | 2012 |
| publisher | Schäffer-Poeschel |
| record_format | marc |
| spellingShingle | Scharf, Andreas 1959- Schubert, Bernd Hehn, Patrick Marketing Einführung in Theorie und Praxis Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4123623-3 |
| title | Marketing Einführung in Theorie und Praxis |
| title_auth | Marketing Einführung in Theorie und Praxis |
| title_exact_search | Marketing Einführung in Theorie und Praxis |
| title_full | Marketing Einführung in Theorie und Praxis Andreas Scharf ; Bernd Schubert ; Patrick Hehn |
| title_fullStr | Marketing Einführung in Theorie und Praxis Andreas Scharf ; Bernd Schubert ; Patrick Hehn |
| title_full_unstemmed | Marketing Einführung in Theorie und Praxis Andreas Scharf ; Bernd Schubert ; Patrick Hehn |
| title_short | Marketing |
| title_sort | marketing einfuhrung in theorie und praxis |
| title_sub | Einführung in Theorie und Praxis |
| topic | Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing Lehrbuch |
| work_keys_str_mv | AT scharfandreas marketingeinfuhrungintheorieundpraxis AT schubertbernd marketingeinfuhrungintheorieundpraxis AT hehnpatrick marketingeinfuhrungintheorieundpraxis |