Aaker on branding: 20 principles that drive success
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York
Morgan James
2014
|
| Subjects: | |
| Item Description: | Includes bibliographical references (pages 194-198) and index |
| Physical Description: | X, 208 S. graph. Darst. |
Staff View
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Record in the Search Index
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| id | DE-604.BV042156751 |
| illustrated | Illustrated |
| indexdate | 2025-02-20T06:41:21Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027596485 |
| oclc_num | 900464926 |
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| physical | X, 208 S. graph. Darst. |
| publishDate | 2014 |
| publishDateSearch | 2014 |
| publishDateSort | 2014 |
| publisher | Morgan James |
| record_format | marc |
| spellingShingle | Aaker, David A. 1938- Aaker on branding 20 principles that drive success Branding (Marketing) Markenpolitik (DE-588)4144679-3 gnd |
| subject_GND | (DE-588)4144679-3 |
| title | Aaker on branding 20 principles that drive success |
| title_alt | On branding |
| title_auth | Aaker on branding 20 principles that drive success |
| title_exact_search | Aaker on branding 20 principles that drive success |
| title_full | Aaker on branding 20 principles that drive success David Aaker |
| title_fullStr | Aaker on branding 20 principles that drive success David Aaker |
| title_full_unstemmed | Aaker on branding 20 principles that drive success David Aaker |
| title_short | Aaker on branding |
| title_sort | aaker on branding 20 principles that drive success |
| title_sub | 20 principles that drive success |
| topic | Branding (Marketing) Markenpolitik (DE-588)4144679-3 gnd |
| topic_facet | Branding (Marketing) Markenpolitik |
| work_keys_str_mv | AT aakerdavida aakeronbranding20principlesthatdrivesuccess AT aakerdavida onbranding |
THWS Würzburg Zentralbibliothek Lesesaal
| Call Number: |
1000 QP 624 A111 A1 |
|---|---|
| Copy 1 | ausleihbar Available Place a Hold |
| Copy 2 | ausleihbar Available Place a Hold |