International Marketing:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Singapore
Wiley
2015
|
| Ausgabe: | 6. ed., international student version |
| Schlagworte: | |
| Online-Zugang: | Inhaltstext |
| Beschreibung: | XXIV, 595 S. Ill., graph. Darst. 250 mm x 150 mm |
| ISBN: | 9781118830284 1118830288 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV042137356 | ||
| 003 | DE-604 | ||
| 005 | 20150115 | ||
| 007 | t | ||
| 008 | 141021s2015 gw ad|| |||| 00||| eng d | ||
| 016 | 7 | |a 1056929197 |2 DE-101 | |
| 020 | |a 9781118830284 |c Pb. : ca. EUR 225.00 (DE) (freier Pr.), ca. EUR 231.40 (AT) (freier Pr.), ca. sfr 303.00 (freier Pr.) |9 978-1-118-83028-4 | ||
| 020 | |a 1118830288 |9 1-118-83028-8 | ||
| 024 | 3 | |a 9781118830284 | |
| 028 | 5 | 2 | |a Best.-Nr.: 1W118830280 |
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| 040 | |a DE-604 |b ger |e rakddb | ||
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| 044 | |a gw |c XA-DE | ||
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| 084 | |a 650 |2 sdnb | ||
| 100 | 1 | |a Kotabe, Masaaki |d 1954- |e Verfasser |0 (DE-588)137231857 |4 aut | |
| 245 | 1 | 0 | |a International Marketing |c Masaaki Kotabe ; Kristiaan Helsen |
| 250 | |a 6. ed., international student version | ||
| 264 | 1 | |a Singapore |b Wiley |c 2015 | |
| 300 | |a XXIV, 595 S. |b Ill., graph. Darst. |c 250 mm x 150 mm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 0 | 7 | |a Internationales Marketing |0 (DE-588)4125431-4 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Internationales Marketing |0 (DE-588)4125431-4 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Helsen, Kristiaan |e Verfasser |0 (DE-588)170647234 |4 aut | |
| 856 | 4 | 2 | |m X:MVB |q text/html |u http://deposit.dnb.de/cgi-bin/dokserv?id=4761777&prov=M&dok_var=1&dok_ext=htm |3 Inhaltstext |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-027577397 | |
Datensatz im Suchindex
| _version_ | 1806329423661629440 |
|---|---|
| adam_text | |
| any_adam_object | |
| author | Kotabe, Masaaki 1954- Helsen, Kristiaan |
| author_GND | (DE-588)137231857 (DE-588)170647234 |
| author_facet | Kotabe, Masaaki 1954- Helsen, Kristiaan |
| author_role | aut aut |
| author_sort | Kotabe, Masaaki 1954- |
| author_variant | m k mk k h kh |
| building | Verbundindex |
| bvnumber | BV042137356 |
| classification_rvk | QP 680 |
| ctrlnum | (OCoLC)897042093 (DE-599)DNB1056929197 |
| discipline | Wirtschaftswissenschaften |
| edition | 6. ed., international student version |
| format | Book |
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| id | DE-604.BV042137356 |
| illustrated | Illustrated |
| indexdate | 2024-08-03T01:52:57Z |
| institution | BVB |
| isbn | 9781118830284 1118830288 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027577397 |
| oclc_num | 897042093 |
| open_access_boolean | |
| owner | DE-945 DE-1050 DE-739 DE-2070s DE-573 DE-Aug4 DE-B768 |
| owner_facet | DE-945 DE-1050 DE-739 DE-2070s DE-573 DE-Aug4 DE-B768 |
| physical | XXIV, 595 S. Ill., graph. Darst. 250 mm x 150 mm |
| publishDate | 2015 |
| publishDateSearch | 2015 |
| publishDateSort | 2015 |
| publisher | Wiley |
| record_format | marc |
| spelling | Kotabe, Masaaki 1954- Verfasser (DE-588)137231857 aut International Marketing Masaaki Kotabe ; Kristiaan Helsen 6. ed., international student version Singapore Wiley 2015 XXIV, 595 S. Ill., graph. Darst. 250 mm x 150 mm txt rdacontent n rdamedia nc rdacarrier Internationales Marketing (DE-588)4125431-4 gnd rswk-swf Internationales Marketing (DE-588)4125431-4 s DE-604 Helsen, Kristiaan Verfasser (DE-588)170647234 aut X:MVB text/html http://deposit.dnb.de/cgi-bin/dokserv?id=4761777&prov=M&dok_var=1&dok_ext=htm Inhaltstext |
| spellingShingle | Kotabe, Masaaki 1954- Helsen, Kristiaan International Marketing Internationales Marketing (DE-588)4125431-4 gnd |
| subject_GND | (DE-588)4125431-4 |
| title | International Marketing |
| title_auth | International Marketing |
| title_exact_search | International Marketing |
| title_full | International Marketing Masaaki Kotabe ; Kristiaan Helsen |
| title_fullStr | International Marketing Masaaki Kotabe ; Kristiaan Helsen |
| title_full_unstemmed | International Marketing Masaaki Kotabe ; Kristiaan Helsen |
| title_short | International Marketing |
| title_sort | international marketing |
| topic | Internationales Marketing (DE-588)4125431-4 gnd |
| topic_facet | Internationales Marketing |
| url | http://deposit.dnb.de/cgi-bin/dokserv?id=4761777&prov=M&dok_var=1&dok_ext=htm |
| work_keys_str_mv | AT kotabemasaaki internationalmarketing AT helsenkristiaan internationalmarketing |