How to succeed in the digital age: strategies from 17 top managers
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
Frankfurt, M.
Frankfurter Allg. Buch
2014
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | Zusätzliches Online-Angebot unter www.suceess-in-the-digital-age.com mit QR-Code abrufbar |
| Beschreibung: | 300 S. Ill., graph. Darst. 24 cm |
| ISBN: | 9783956010422 |
Internformat
MARC
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| 245 | 1 | 0 | |a How to succeed in the digital age |b strategies from 17 top managers |c Rupert Stadler ; Walter Brenner ; Andreas Herrmann |
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Datensatz im Suchindex
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|---|---|
| adam_text | TABLE OF CONTENTS
ABOUT THIS BOOK
THE MANAGEMENT MODEL IN THE DIGITAL, NETWORKED WORLD
WALTER BRENNER, ANDREAS HERRMANN, UNIVERSITY OF ST.GALLEN
SERENDIPITY AS AN INNOVATION STRATEGY
MIRIAM MECKEL, UNIVERSITY OF ST.GALLEN
B2C
- BUSINESS-TO-CONSUMER
CUSTOMER AND PRODUCT RELATIONSHIPS FOR THE INDIVIDUAL MOBILITY OF
THE FUTURE
RUPERT STADLER, AUDI AG
LIKE
OR FAIL ?
- CUSTOMER RELATIONS WITH THE FACEBOOK
GENERATION
RENE OBERMANN, DEUTSCHE TELEKOM AG
FACING UP TO BIG DATA AND COMING OUT ON TOP -THE DIGITAL
COMMUNICATION REVOLUTION
HERBERT HAINER, ADIDAS AG
INTELLIGENT NETWORKING IN THE HOME OF THE FUTURE-THE
FUNDAMENTAL TRANSFORMATION OF THE ROLES OF CONSUMERS AND
COMPANIES THROUGH THE REFURBISHED ENERGY SYSTEM
JOHANNES TEYSSEN,
E.ON AG
IS THE HYBRID CUSTOMER FOR REAL? THE CUSTOMER IN THE INSURANCE
INDUSTRY OF THE FUTURE
MARKUS HOFMANN.AXA GROUP
FOLLOW THE ORANGE LION - HOW A BANK SUCCEEDS AT BEING DIFFERENT
AND THE CHALLENGES IT MUST FACE TO DO SO
ROLAND BOEKHOUT, ING-DIBA AG
HTTP://D-NB.INFO/1048575810
HOW THE TOURISM INDUSTRY CAN UTILIZE THE NEW SOCIAL NETWORKS 149
MICHAEL FRENZEL.TUI AG
CUSTOMER-ORIENTED APPROACHES IN A DIGITIZED MEDIA WORLD -
A PROGRESS REPORT 165
MATHIAS DOPFNER, AXEL SPRINGER AC
B2B
- BUSINESS-TO-BUSINESS
THE SOCIAL REVOLUTION
- HOW TO TRANSFORM YOUR COMPANY INTO A
SOCIAL ENTERPRISE AND YOUR CUSTOMERS INTO FRIENDS FOR LIFE 185
MARC BENIOFF, SALESFORCE.COM, INC.
THE FRAGMENTED MARKET - SERVICES IN THE DIGITAL AGE 201
ROLF BUCH.ARVATO AG
WE CREATE CHEMISTRY -THE STRATEGIC DEVELOPMENT OF
CUSTOMER INTERACTION AT BASF 219
MICHAEL HEINZ, BASF SE
NETWORKING FOR GREATER INDUSTRIAL PRODUCTIVITY 233
DR. SIEGFRIED RUSSWURM, SIEMENS AG
GAINING ACCESS TO THE MARKETS OF THE FUTURE - HOW THE B2B WORLD
IS BEING
TRANSFORMED BY MODERN INFORMATION AND COMMUNICATION
TECHNOLOGIES (ICT) 245
HEINRICH HIESINGER,THYSSENKRUPP AG
B2A
- BUSINESS-TO-ADMINISTRATION
CUSTOMER RELATIONSHIPS BETWEEN PRIVATE AND PUBLIC VALUE 261
THOMAS BIEGERAND MICHAEL LORZ,
UNIVERSITY OF ST.GALLEN
EPILOGUE 280
ACKNOWLEDGEMENTS 283
GLOSSARY 285
|
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| building | Verbundindex |
| bvnumber | BV042135377 |
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| dewey-full | 658.42 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.42 |
| dewey-search | 658.42 |
| dewey-sort | 3658.42 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| spelling | How to succeed in the digital age strategies from 17 top managers Rupert Stadler ; Walter Brenner ; Andreas Herrmann Frankfurt, M. Frankfurter Allg. Buch 2014 300 S. Ill., graph. Darst. 24 cm txt rdacontent n rdamedia nc rdacarrier Zusätzliches Online-Angebot unter www.suceess-in-the-digital-age.com mit QR-Code abrufbar Unternehmenserfolg (DE-588)4223768-3 gnd rswk-swf Topmanager (DE-588)4124319-5 gnd rswk-swf Neue Medien (DE-588)4196910-8 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Neue Medien (DE-588)4196910-8 s Topmanager (DE-588)4124319-5 s Unternehmenserfolg (DE-588)4223768-3 s DNB Stadler, Rupert 1963- Sonstige (DE-588)1029958084 oth Brenner, Walter 1958- Sonstige (DE-588)132284685 oth Herrmann, Andreas 1964- Sonstige (DE-588)12117526X oth Parallele Sprachausgabe deutsch Erfolg im digitalen Zeitalter DNB Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027575456&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | How to succeed in the digital age strategies from 17 top managers Unternehmenserfolg (DE-588)4223768-3 gnd Topmanager (DE-588)4124319-5 gnd Neue Medien (DE-588)4196910-8 gnd |
| subject_GND | (DE-588)4223768-3 (DE-588)4124319-5 (DE-588)4196910-8 (DE-588)4143413-4 |
| title | How to succeed in the digital age strategies from 17 top managers |
| title_auth | How to succeed in the digital age strategies from 17 top managers |
| title_exact_search | How to succeed in the digital age strategies from 17 top managers |
| title_full | How to succeed in the digital age strategies from 17 top managers Rupert Stadler ; Walter Brenner ; Andreas Herrmann |
| title_fullStr | How to succeed in the digital age strategies from 17 top managers Rupert Stadler ; Walter Brenner ; Andreas Herrmann |
| title_full_unstemmed | How to succeed in the digital age strategies from 17 top managers Rupert Stadler ; Walter Brenner ; Andreas Herrmann |
| title_short | How to succeed in the digital age |
| title_sort | how to succeed in the digital age strategies from 17 top managers |
| title_sub | strategies from 17 top managers |
| topic | Unternehmenserfolg (DE-588)4223768-3 gnd Topmanager (DE-588)4124319-5 gnd Neue Medien (DE-588)4196910-8 gnd |
| topic_facet | Unternehmenserfolg Topmanager Neue Medien Aufsatzsammlung |
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