Competition and marketing strategies in the pharmaceutical industry:
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Abingdon, OX [u.a.]
Routledge
2015
|
Ausgabe: | 1. publ. in 1977, 1. publ. |
Schriftenreihe: | Routledge library editions Marketing
22 |
Schlagworte: | |
Beschreibung: | 150 S. graph. Darst. |
ISBN: | 9780415834469 9781138793521 |
Internformat
MARC
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Datensatz im Suchindex
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---|---|
adam_text | |
any_adam_object | |
author | Slatter, Stuart S. |
author_facet | Slatter, Stuart S. |
author_role | aut |
author_sort | Slatter, Stuart S. |
author_variant | s s s ss sss |
building | Verbundindex |
bvnumber | BV042090657 |
classification_rvk | QR 525 |
ctrlnum | (OCoLC)915569579 (DE-599)BVBBV042090657 |
discipline | Wirtschaftswissenschaften |
edition | 1. publ. in 1977, 1. publ. |
format | Book |
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genre_facet | Aufsatzsammlung |
geographic | USA (DE-588)4078704-7 gnd Karibik (DE-588)4073241-1 gnd |
geographic_facet | USA Karibik |
id | DE-604.BV042090657 |
illustrated | Illustrated |
indexdate | 2024-11-05T15:22:47Z |
institution | BVB |
isbn | 9780415834469 9781138793521 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027531527 |
oclc_num | 915569579 |
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owner_facet | DE-11 DE-739 |
physical | 150 S. graph. Darst. |
publishDate | 2015 |
publishDateSearch | 2015 |
publishDateSort | 2015 |
publisher | Routledge |
record_format | marc |
series | Routledge library editions Marketing |
series2 | Routledge library editions : Marketing |
spelling | Slatter, Stuart S. Verfasser aut Competition and marketing strategies in the pharmaceutical industry Stuart S. Slatter 1. publ. in 1977, 1. publ. Abingdon, OX [u.a.] Routledge 2015 150 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Routledge library editions : Marketing 22 Marketingstrategie swd Pharmazeutische Industrie swd Wettbewerbsstrategie swd Alkoholisches Getränk (DE-588)4128384-3 gnd rswk-swf Tourismus (DE-588)4018406-7 gnd rswk-swf Preispolitik (DE-588)4047118-4 gnd rswk-swf Markenpolitik (DE-588)4144679-3 gnd rswk-swf Pharmazeutische Industrie (DE-588)4045696-1 gnd rswk-swf Technischer Fortschritt (DE-588)4059252-2 gnd rswk-swf Exportmarketing (DE-588)4153393-8 gnd rswk-swf Lebensmittelindustrie (DE-588)4034889-1 gnd rswk-swf Lebensmittel (DE-588)4034870-2 gnd rswk-swf Geschichte (DE-588)4020517-4 gnd rswk-swf Betrieb (DE-588)4006138-3 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Lebensmittelmarkt (DE-588)4139346-6 gnd rswk-swf Marke (DE-588)4074577-6 gnd rswk-swf Strategisches Management (DE-588)4124261-0 gnd rswk-swf Wettbewerb (DE-588)4065835-1 gnd rswk-swf Außenhandelsbetriebslehre (DE-588)4257143-1 gnd rswk-swf USA (DE-588)4078704-7 gnd rswk-swf Karibik (DE-588)4073241-1 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content USA (DE-588)4078704-7 g Wettbewerb (DE-588)4065835-1 s Marketing (DE-588)4037589-4 s Pharmazeutische Industrie (DE-588)4045696-1 s DE-604 Lebensmittel (DE-588)4034870-2 s Marke (DE-588)4074577-6 s Geschichte (DE-588)4020517-4 s Alkoholisches Getränk (DE-588)4128384-3 s Lebensmittelindustrie (DE-588)4034889-1 s Außenhandelsbetriebslehre (DE-588)4257143-1 s Preispolitik (DE-588)4047118-4 s Exportmarketing (DE-588)4153393-8 s Lebensmittelmarkt (DE-588)4139346-6 s Markenpolitik (DE-588)4144679-3 s Karibik (DE-588)4073241-1 g Tourismus (DE-588)4018406-7 s Betrieb (DE-588)4006138-3 s Technischer Fortschritt (DE-588)4059252-2 s Strategisches Management (DE-588)4124261-0 s Routledge library editions Marketing 22 (DE-604)BV042090217 22 |
spellingShingle | Slatter, Stuart S. Competition and marketing strategies in the pharmaceutical industry Routledge library editions Marketing Marketingstrategie swd Pharmazeutische Industrie swd Wettbewerbsstrategie swd Alkoholisches Getränk (DE-588)4128384-3 gnd Tourismus (DE-588)4018406-7 gnd Preispolitik (DE-588)4047118-4 gnd Markenpolitik (DE-588)4144679-3 gnd Pharmazeutische Industrie (DE-588)4045696-1 gnd Technischer Fortschritt (DE-588)4059252-2 gnd Exportmarketing (DE-588)4153393-8 gnd Lebensmittelindustrie (DE-588)4034889-1 gnd Lebensmittel (DE-588)4034870-2 gnd Geschichte (DE-588)4020517-4 gnd Betrieb (DE-588)4006138-3 gnd Marketing (DE-588)4037589-4 gnd Lebensmittelmarkt (DE-588)4139346-6 gnd Marke (DE-588)4074577-6 gnd Strategisches Management (DE-588)4124261-0 gnd Wettbewerb (DE-588)4065835-1 gnd Außenhandelsbetriebslehre (DE-588)4257143-1 gnd |
subject_GND | (DE-588)4128384-3 (DE-588)4018406-7 (DE-588)4047118-4 (DE-588)4144679-3 (DE-588)4045696-1 (DE-588)4059252-2 (DE-588)4153393-8 (DE-588)4034889-1 (DE-588)4034870-2 (DE-588)4020517-4 (DE-588)4006138-3 (DE-588)4037589-4 (DE-588)4139346-6 (DE-588)4074577-6 (DE-588)4124261-0 (DE-588)4065835-1 (DE-588)4257143-1 (DE-588)4078704-7 (DE-588)4073241-1 (DE-588)4143413-4 |
title | Competition and marketing strategies in the pharmaceutical industry |
title_auth | Competition and marketing strategies in the pharmaceutical industry |
title_exact_search | Competition and marketing strategies in the pharmaceutical industry |
title_full | Competition and marketing strategies in the pharmaceutical industry Stuart S. Slatter |
title_fullStr | Competition and marketing strategies in the pharmaceutical industry Stuart S. Slatter |
title_full_unstemmed | Competition and marketing strategies in the pharmaceutical industry Stuart S. Slatter |
title_short | Competition and marketing strategies in the pharmaceutical industry |
title_sort | competition and marketing strategies in the pharmaceutical industry |
topic | Marketingstrategie swd Pharmazeutische Industrie swd Wettbewerbsstrategie swd Alkoholisches Getränk (DE-588)4128384-3 gnd Tourismus (DE-588)4018406-7 gnd Preispolitik (DE-588)4047118-4 gnd Markenpolitik (DE-588)4144679-3 gnd Pharmazeutische Industrie (DE-588)4045696-1 gnd Technischer Fortschritt (DE-588)4059252-2 gnd Exportmarketing (DE-588)4153393-8 gnd Lebensmittelindustrie (DE-588)4034889-1 gnd Lebensmittel (DE-588)4034870-2 gnd Geschichte (DE-588)4020517-4 gnd Betrieb (DE-588)4006138-3 gnd Marketing (DE-588)4037589-4 gnd Lebensmittelmarkt (DE-588)4139346-6 gnd Marke (DE-588)4074577-6 gnd Strategisches Management (DE-588)4124261-0 gnd Wettbewerb (DE-588)4065835-1 gnd Außenhandelsbetriebslehre (DE-588)4257143-1 gnd |
topic_facet | Marketingstrategie Pharmazeutische Industrie Wettbewerbsstrategie Alkoholisches Getränk Tourismus Preispolitik Markenpolitik Technischer Fortschritt Exportmarketing Lebensmittelindustrie Lebensmittel Geschichte Betrieb Marketing Lebensmittelmarkt Marke Strategisches Management Wettbewerb Außenhandelsbetriebslehre USA Karibik Aufsatzsammlung |
volume_link | (DE-604)BV042090217 |
work_keys_str_mv | AT slatterstuarts competitionandmarketingstrategiesinthepharmaceuticalindustry |