Marketing:
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
[Andover, Mass.] [u.a.]
South-Western Cengage Learning
2014
|
| Ausgabe: | 17. ed., internat. ed. |
| Schlagworte: | |
| Beschreibung: | Literaturangaben |
| Beschreibung: | XXXII, 742, [68] S. Ill., graph. Darst. 28 cm |
| ISBN: | 9781285092607 1285092600 |
Internformat
MARC
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| 007 | t | ||
| 008 | 140918s2014 ad|| |||| 00||| eng d | ||
| 020 | |a 9781285092607 |c (pbk.) |9 978-1-285-09260-7 | ||
| 020 | |a 1285092600 |c (pbk.) |9 1-285-09260-0 | ||
| 035 | |a (OCoLC)891791527 | ||
| 035 | |a (DE-599)OBVAC11686175 | ||
| 040 | |a DE-604 |b ger |e rakwb | ||
| 041 | 0 | |a eng | |
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| 082 | 0 | |a 658.8 | |
| 084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
| 100 | 1 | |a Hult, G. Tomas M. |d 1967- |e Verfasser |0 (DE-588)128685832 |4 aut | |
| 245 | 1 | 0 | |a Marketing |c G. Tomas M. Hult ; William M. Pride ; O. C. Ferrell |
| 250 | |a 17. ed., internat. ed. | ||
| 264 | 1 | |a [Andover, Mass.] [u.a.] |b South-Western Cengage Learning |c 2014 | |
| 300 | |a XXXII, 742, [68] S. |b Ill., graph. Darst. |c 28 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Literaturangaben | ||
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 653 | |a Marketing. | ||
| 655 | 7 | |0 (DE-588)4123623-3 |a Lehrbuch |2 gnd-content | |
| 689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Pride, William M. |e Verfasser |0 (DE-588)170564193 |4 aut | |
| 700 | 1 | |a Ferrell, O. C. |d 1943- |e Verfasser |0 (DE-588)124804926 |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-027522383 | ||
Datensatz im Suchindex
| _version_ | 1804152532801421312 |
|---|---|
| any_adam_object | |
| author | Hult, G. Tomas M. 1967- Pride, William M. Ferrell, O. C. 1943- |
| author_GND | (DE-588)128685832 (DE-588)170564193 (DE-588)124804926 |
| author_facet | Hult, G. Tomas M. 1967- Pride, William M. Ferrell, O. C. 1943- |
| author_role | aut aut aut |
| author_sort | Hult, G. Tomas M. 1967- |
| author_variant | g t m h gtm gtmh w m p wm wmp o c f oc ocf |
| building | Verbundindex |
| bvnumber | BV042081307 |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)891791527 (DE-599)OBVAC11686175 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 17. ed., internat. ed. |
| format | Book |
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| genre | (DE-588)4123623-3 Lehrbuch gnd-content |
| genre_facet | Lehrbuch |
| id | DE-604.BV042081307 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T01:12:13Z |
| institution | BVB |
| isbn | 9781285092607 1285092600 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027522383 |
| oclc_num | 891791527 |
| open_access_boolean | |
| owner | DE-573 |
| owner_facet | DE-573 |
| physical | XXXII, 742, [68] S. Ill., graph. Darst. 28 cm |
| publishDate | 2014 |
| publishDateSearch | 2014 |
| publishDateSort | 2014 |
| publisher | South-Western Cengage Learning |
| record_format | marc |
| spelling | Hult, G. Tomas M. 1967- Verfasser (DE-588)128685832 aut Marketing G. Tomas M. Hult ; William M. Pride ; O. C. Ferrell 17. ed., internat. ed. [Andover, Mass.] [u.a.] South-Western Cengage Learning 2014 XXXII, 742, [68] S. Ill., graph. Darst. 28 cm txt rdacontent n rdamedia nc rdacarrier Literaturangaben Marketing (DE-588)4037589-4 gnd rswk-swf Marketing. (DE-588)4123623-3 Lehrbuch gnd-content Marketing (DE-588)4037589-4 s DE-604 Pride, William M. Verfasser (DE-588)170564193 aut Ferrell, O. C. 1943- Verfasser (DE-588)124804926 aut |
| spellingShingle | Hult, G. Tomas M. 1967- Pride, William M. Ferrell, O. C. 1943- Marketing Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4123623-3 |
| title | Marketing |
| title_auth | Marketing |
| title_exact_search | Marketing |
| title_full | Marketing G. Tomas M. Hult ; William M. Pride ; O. C. Ferrell |
| title_fullStr | Marketing G. Tomas M. Hult ; William M. Pride ; O. C. Ferrell |
| title_full_unstemmed | Marketing G. Tomas M. Hult ; William M. Pride ; O. C. Ferrell |
| title_short | Marketing |
| title_sort | marketing |
| topic | Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing Lehrbuch |
| work_keys_str_mv | AT hultgtomasm marketing AT pridewilliamm marketing AT ferrelloc marketing |