International advertising: realities and myths
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Thousand Oaks [u.a.]
Sage Publ.
2000
|
| Schlagworte: | |
| Beschreibung: | 412 S. graph. Darst. |
| ISBN: | 0761912444 0761912452 |
Internformat
MARC
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Datensatz im Suchindex
| _version_ | 1804152480845529088 |
|---|---|
| any_adam_object | |
| author | Jones, John Philip |
| author_facet | Jones, John Philip |
| author_role | aut |
| author_sort | Jones, John Philip |
| author_variant | j p j jp jpj |
| building | Verbundindex |
| bvnumber | BV042049264 |
| ctrlnum | (OCoLC)231845281 (DE-599)BVBBV042049264 |
| dewey-full | 659.121 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.1 21 |
| dewey-search | 659.1 21 |
| dewey-sort | 3659.1 221 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV042049264 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T01:11:23Z |
| institution | BVB |
| isbn | 0761912444 0761912452 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027490394 |
| oclc_num | 231845281 |
| open_access_boolean | |
| owner | DE-19 DE-BY-UBM |
| owner_facet | DE-19 DE-BY-UBM |
| physical | 412 S. graph. Darst. |
| publishDate | 2000 |
| publishDateSearch | 2000 |
| publishDateSort | 2000 |
| publisher | Sage Publ. |
| record_format | marc |
| spelling | Jones, John Philip Verfasser aut International advertising realities and myths ed. by John Philip Jones Thousand Oaks [u.a.] Sage Publ. 2000 412 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Internationalisierung (DE-588)4162106-2 gnd rswk-swf Werbung (DE-588)4065541-6 gnd rswk-swf Werbung (DE-588)4065541-6 s Internationalisierung (DE-588)4162106-2 s 1\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Jones, John Philip International advertising realities and myths Internationalisierung (DE-588)4162106-2 gnd Werbung (DE-588)4065541-6 gnd |
| subject_GND | (DE-588)4162106-2 (DE-588)4065541-6 |
| title | International advertising realities and myths |
| title_auth | International advertising realities and myths |
| title_exact_search | International advertising realities and myths |
| title_full | International advertising realities and myths ed. by John Philip Jones |
| title_fullStr | International advertising realities and myths ed. by John Philip Jones |
| title_full_unstemmed | International advertising realities and myths ed. by John Philip Jones |
| title_short | International advertising |
| title_sort | international advertising realities and myths |
| title_sub | realities and myths |
| topic | Internationalisierung (DE-588)4162106-2 gnd Werbung (DE-588)4065541-6 gnd |
| topic_facet | Internationalisierung Werbung |
| work_keys_str_mv | AT jonesjohnphilip internationaladvertisingrealitiesandmyths |