Corporate identity and crisis response strategies: challenges and opportunities of communication in times of crisis
Saved in:
| Main Author: | |
|---|---|
| Format: | Thesis Electronic eBook |
| Language: | English |
| Published: |
Wiesbaden
Springer
2014
|
| Subjects: | |
| Online Access: | DE-473 DE-739 Inhaltstext Volltext Inhaltsverzeichnis Abstract |
| Physical Description: | 1 Online-Ressource (321 S.) |
| ISBN: | 9783658062224 |
| DOI: | 10.1007/978-3-658-06222-4 |
Staff View
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Record in the Search Index
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| adam_text |
CORPORATE IDENTITY AND CRISIS RESPONSE STRATEGIES
/ BLOCH, OLGA
: 2014
TABLE OF CONTENTS / INHALTSVERZEICHNIS
THE NOTION OF CRISIS: CONCEPTUAL FRAMEWORK
BUILDING UP A THEORETICAL FRAMEWORK: REVIEW OF THE RELEVANT THEORIES
CORPORATE IDENTITY AND STAKEHOLDER PERCEPTIONS IN CRISIS
CASE STUDY: CRISIS RESPONSE STRATEGIES OF TOYOTA
DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT.
CORPORATE IDENTITY AND CRISIS RESPONSE STRATEGIES
/ BLOCH, OLGA
: 2014
ABSTRACT / INHALTSTEXT
THE HISTORY OF CRISIS MANAGEMENT SHOWS THAT COMPANIES EMBARK ON
PARTICULAR STRATEGIES IN RESPONSE TO CRISIS. SO WHY ARE SOME
COMPANIES’ CRISIS COMMUNICATION STRATEGIES SUCCESSFUL, WHILE OTHERS
ARE NOT? THE PURPOSE OF THIS BOOK IS TO BROADEN THE EXISTING KNOWLEDGE
OF CRISIS RESPONSE STRATEGIES BY FOCUSING ON CORPORATE IDENTITY AS ONE
OF THE FACTORS THAT IS MOST LIKELY TO INFLUENCE THEIR CHOICE. DRAWING
UPON INSIGHTS FROM THE SENSEMAKING AND CHAOS THEORIES, AS WELL AS
TRADITIONAL AND ALTERNATIVE, NON-EUROPEAN, APPROACHES TO STRATEGY
FORMATION, OLGA BLOCH CONTENDS THAT THERE IS A RECIPROCAL RELATIONSHIP
BETWEEN CORPORATE IDENTITY AND CRISIS RESPONSE STRATEGIES. THIS
RELATIONSHIP IS EXAMINED ON THE EXAMPLE OF TOYOTA MOTOR CORPORATION’S
COMMUNICATION IN RESPONSE TO A CRISIS CAUSED BY A SERIES OF RECALLS OF
ITS VEHICLES IN 2009-2010. CONTENT THE NOTION OF CRISIS:
CONCEPTUAL FRAMEWORK BUILDING UP A THEORETICAL FRAMEWORK: REVIEW OF THE
RELEVANT THEORIES CORPORATE IDENTITY AND STAKEHOLDER PERCEPTIONS IN
CRISIS CASE STUDY: CRISIS RESPONSE STRATEGIES OF TOYOTA TARGET GROUPS
ACADEMICS, RESEARCHERS, UNDERGRADUATE AND GRADUATE STUDENTS IN
ORGANIZATION STUDIES, SOCIOLOGY, MANAGEMENT AND COMMUNICATION CORPORATE
COMMUNICATION PRACTITIONERS AND COMPANY MANAGERS THE AUTHOR OLGA BLOCH
HAS COMPLETED HER PH. D. AT THE FACULTY OF HUMANITIES OF THE BERGISCHE
UNIVERSITAET WUPPERTAL. MS. BLOCH IS A PROJECT MANAGER AT INTERNATIONAL
ADVISORY SERVICES OF FRANKFURT SCHOOL OF FINANCE & MANAGEMENT GGMBH.
DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT. |
| any_adam_object | 1 |
| author | Bloch, Olga |
| author_facet | Bloch, Olga |
| author_role | aut |
| author_sort | Bloch, Olga |
| author_variant | o b ob |
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| dewey-full | 650 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 650 - Management and auxiliary services |
| dewey-raw | 650 |
| dewey-search | 650 |
| dewey-sort | 3650 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Soziologie Wirtschaftswissenschaften |
| doi_str_mv | 10.1007/978-3-658-06222-4 |
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| spelling | Bloch, Olga Verfasser aut Corporate identity and crisis response strategies challenges and opportunities of communication in times of crisis Olga Bloch Wiesbaden Springer 2014 1 Online-Ressource (321 S.) txt rdacontent c rdamedia cr rdacarrier Zugl.: Wuppertal, Univ., Diss., 2013 Unternehmen (DE-588)4061963-1 gnd rswk-swf Corporate Identity (DE-588)4193565-2 gnd rswk-swf Krisenmanagement (DE-588)4127374-6 gnd rswk-swf (DE-588)4113937-9 Hochschulschrift gnd-content Unternehmen (DE-588)4061963-1 s Krisenmanagement (DE-588)4127374-6 s Corporate Identity (DE-588)4193565-2 s 1\p DE-604 Erscheint auch als Druckausgabe 978-3-658-06221-7 X:MVB text/html http://deposit.dnb.de/cgi-bin/dokserv?id=4682169&prov=M&dok_var=1&dok_ext=htm Inhaltstext https://doi.org/10.1007/978-3-658-06222-4 Verlag Volltext Springer Fremddatenuebernahme application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027433063&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis Springer Fremddatenuebernahme application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027433063&sequence=000003&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA Abstract 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Bloch, Olga Corporate identity and crisis response strategies challenges and opportunities of communication in times of crisis Unternehmen (DE-588)4061963-1 gnd Corporate Identity (DE-588)4193565-2 gnd Krisenmanagement (DE-588)4127374-6 gnd |
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| title | Corporate identity and crisis response strategies challenges and opportunities of communication in times of crisis |
| title_auth | Corporate identity and crisis response strategies challenges and opportunities of communication in times of crisis |
| title_exact_search | Corporate identity and crisis response strategies challenges and opportunities of communication in times of crisis |
| title_full | Corporate identity and crisis response strategies challenges and opportunities of communication in times of crisis Olga Bloch |
| title_fullStr | Corporate identity and crisis response strategies challenges and opportunities of communication in times of crisis Olga Bloch |
| title_full_unstemmed | Corporate identity and crisis response strategies challenges and opportunities of communication in times of crisis Olga Bloch |
| title_short | Corporate identity and crisis response strategies |
| title_sort | corporate identity and crisis response strategies challenges and opportunities of communication in times of crisis |
| title_sub | challenges and opportunities of communication in times of crisis |
| topic | Unternehmen (DE-588)4061963-1 gnd Corporate Identity (DE-588)4193565-2 gnd Krisenmanagement (DE-588)4127374-6 gnd |
| topic_facet | Unternehmen Corporate Identity Krisenmanagement Hochschulschrift |
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