Multicultural perspectives in customer behaviour:
Gespeichert in:
Format: | Elektronisch E-Book |
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Sprache: | English |
Veröffentlicht: |
London [u.a.]
Routledge
2012
|
Schriftenreihe: | Key issues in marketing management
|
Schlagworte: | |
Online-Zugang: | BSB01 |
Beschreibung: | Erscheinungsdatum auf der Plattform ebrary: September 2013 Includes bibliographical references at the end of each chapters and index |
Beschreibung: | 1 Online-Ressource (184 S.) |
ISBN: | 9780203722411 9780415628907 |
Internformat
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245 | 1 | 0 | |a Multicultural perspectives in customer behaviour |c ed. by Maria G. Piacentini and Charles C. Cui ; Anne Broderick [and twenty seven others], contributors |
264 | 1 | |a London [u.a.] |b Routledge |c 2012 | |
300 | |a 1 Online-Ressource (184 S.) | ||
336 | |b txt |2 rdacontent | ||
337 | |b c |2 rdamedia | ||
338 | |b cr |2 rdacarrier | ||
490 | 0 | |a Key issues in marketing management | |
500 | |a Erscheinungsdatum auf der Plattform ebrary: September 2013 | ||
500 | |a Includes bibliographical references at the end of each chapters and index | ||
650 | 4 | |a Interkulturelle Kommunikation | |
650 | 4 | |a Consumer behavior | |
650 | 4 | |a Intercultural communication | |
650 | 4 | |a Cultural pluralism | |
653 | |a Electronic books | ||
700 | 1 | |a Piacentini, Maria G. |e Sonstige |4 oth | |
700 | 1 | |a Cui, Charles C. |e Sonstige |4 oth | |
700 | 1 | |a Broderick, Anne |e Sonstige |4 oth | |
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Datensatz im Suchindex
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any_adam_object | |
building | Verbundindex |
bvnumber | BV041984408 |
collection | ZDB-38-EBR |
ctrlnum | (ZDB-30-PQE)ebr10872894 (OCoLC)882261707 (DE-599)BVBBV041984408 |
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dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8342 |
dewey-search | 658.8342 |
dewey-sort | 3658.8342 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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id | DE-604.BV041984408 |
illustrated | Not Illustrated |
indexdate | 2024-07-10T01:09:53Z |
institution | BVB |
isbn | 9780203722411 9780415628907 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027426789 |
oclc_num | 882261707 |
open_access_boolean | |
owner | DE-12 |
owner_facet | DE-12 |
physical | 1 Online-Ressource (184 S.) |
psigel | ZDB-38-EBR BSB_PDA_EBR_Kauf ZDB-30-PQE BSB_PDA_EBR_Kauf |
publishDate | 2012 |
publishDateSearch | 2012 |
publishDateSort | 2012 |
publisher | Routledge |
record_format | marc |
series2 | Key issues in marketing management |
spelling | Multicultural perspectives in customer behaviour ed. by Maria G. Piacentini and Charles C. Cui ; Anne Broderick [and twenty seven others], contributors London [u.a.] Routledge 2012 1 Online-Ressource (184 S.) txt rdacontent c rdamedia cr rdacarrier Key issues in marketing management Erscheinungsdatum auf der Plattform ebrary: September 2013 Includes bibliographical references at the end of each chapters and index Interkulturelle Kommunikation Consumer behavior Intercultural communication Cultural pluralism Electronic books Piacentini, Maria G. Sonstige oth Cui, Charles C. Sonstige oth Broderick, Anne Sonstige oth |
spellingShingle | Multicultural perspectives in customer behaviour Interkulturelle Kommunikation Consumer behavior Intercultural communication Cultural pluralism |
title | Multicultural perspectives in customer behaviour |
title_auth | Multicultural perspectives in customer behaviour |
title_exact_search | Multicultural perspectives in customer behaviour |
title_full | Multicultural perspectives in customer behaviour ed. by Maria G. Piacentini and Charles C. Cui ; Anne Broderick [and twenty seven others], contributors |
title_fullStr | Multicultural perspectives in customer behaviour ed. by Maria G. Piacentini and Charles C. Cui ; Anne Broderick [and twenty seven others], contributors |
title_full_unstemmed | Multicultural perspectives in customer behaviour ed. by Maria G. Piacentini and Charles C. Cui ; Anne Broderick [and twenty seven others], contributors |
title_short | Multicultural perspectives in customer behaviour |
title_sort | multicultural perspectives in customer behaviour |
topic | Interkulturelle Kommunikation Consumer behavior Intercultural communication Cultural pluralism |
topic_facet | Interkulturelle Kommunikation Consumer behavior Intercultural communication Cultural pluralism |
work_keys_str_mv | AT piacentinimariag multiculturalperspectivesincustomerbehaviour AT cuicharlesc multiculturalperspectivesincustomerbehaviour AT broderickanne multiculturalperspectivesincustomerbehaviour |