Handbook of cross-cultural marketing:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
New York, NY
Routledge
2013
|
| Schlagworte: | |
| Online-Zugang: | BSB01 |
| Beschreibung: | "First published 1998 by The Haworth Press, Inc."--T.p. verso. - Erscheinungsdatum bei ebrary: April 2014 Includes bibliographical references and index |
| Beschreibung: | 1 Online-Ressource (392 pages) |
| ISBN: | 0789001543 9780789002853 9780789001542 9781315865492 |
Internformat
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| 100 | 1 | |a Herbig, Paul A. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Handbook of cross-cultural marketing |c Paul A. Herbig |
| 264 | 1 | |a New York, NY |b Routledge |c 2013 | |
| 300 | |a 1 Online-Ressource (392 pages) | ||
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| 500 | |a "First published 1998 by The Haworth Press, Inc."--T.p. verso. - Erscheinungsdatum bei ebrary: April 2014 | ||
| 500 | |a Includes bibliographical references and index | ||
| 505 | 0 | |a pt. 1. Premarketing -- pt. 2. Marketing -- pt. 3. Postmarketing | |
| 650 | 4 | |a Marketing / Cross-cultural studies | |
| 650 | 4 | |a Export marketing / Cross-cultural studies | |
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Datensatz im Suchindex
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| author | Herbig, Paul A. |
| author_facet | Herbig, Paul A. |
| author_role | aut |
| author_sort | Herbig, Paul A. |
| author_variant | p a h pa pah |
| building | Verbundindex |
| bvnumber | BV041983335 |
| collection | ZDB-38-EBR |
| contents | pt. 1. Premarketing -- pt. 2. Marketing -- pt. 3. Postmarketing |
| ctrlnum | (ZDB-30-PQE)ebr10858020 (OCoLC)880440448 (DE-599)BVBBV041983335 |
| dewey-full | 658.848 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.848 |
| dewey-search | 658.848 |
| dewey-sort | 3658.848 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV041983335 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T01:09:52Z |
| institution | BVB |
| isbn | 0789001543 9780789002853 9780789001542 9781315865492 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027425735 |
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| physical | 1 Online-Ressource (392 pages) |
| psigel | ZDB-38-EBR BSB_PDA_EBR_Kauf ZDB-30-PQE BSB_PDA_EBR_Kauf |
| publishDate | 2013 |
| publishDateSearch | 2013 |
| publishDateSort | 2013 |
| publisher | Routledge |
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| spelling | Herbig, Paul A. Verfasser aut Handbook of cross-cultural marketing Paul A. Herbig New York, NY Routledge 2013 1 Online-Ressource (392 pages) txt rdacontent c rdamedia cr rdacarrier "First published 1998 by The Haworth Press, Inc."--T.p. verso. - Erscheinungsdatum bei ebrary: April 2014 Includes bibliographical references and index pt. 1. Premarketing -- pt. 2. Marketing -- pt. 3. Postmarketing Marketing / Cross-cultural studies Export marketing / Cross-cultural studies Marketing (DE-588)4037589-4 gnd rswk-swf Interkulturelles Management (DE-588)4343519-1 gnd rswk-swf Electronic books Marketing (DE-588)4037589-4 s Interkulturelles Management (DE-588)4343519-1 s 1\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Herbig, Paul A. Handbook of cross-cultural marketing pt. 1. Premarketing -- pt. 2. Marketing -- pt. 3. Postmarketing Marketing / Cross-cultural studies Export marketing / Cross-cultural studies Marketing (DE-588)4037589-4 gnd Interkulturelles Management (DE-588)4343519-1 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4343519-1 |
| title | Handbook of cross-cultural marketing |
| title_auth | Handbook of cross-cultural marketing |
| title_exact_search | Handbook of cross-cultural marketing |
| title_full | Handbook of cross-cultural marketing Paul A. Herbig |
| title_fullStr | Handbook of cross-cultural marketing Paul A. Herbig |
| title_full_unstemmed | Handbook of cross-cultural marketing Paul A. Herbig |
| title_short | Handbook of cross-cultural marketing |
| title_sort | handbook of cross cultural marketing |
| topic | Marketing / Cross-cultural studies Export marketing / Cross-cultural studies Marketing (DE-588)4037589-4 gnd Interkulturelles Management (DE-588)4343519-1 gnd |
| topic_facet | Marketing / Cross-cultural studies Export marketing / Cross-cultural studies Marketing Interkulturelles Management |
| work_keys_str_mv | AT herbigpaula handbookofcrossculturalmarketing |