APA (7th ed.) Citation

Reichl, C. (2014). Successful international new product launches in the consumer goods industry. Lit.

Chicago Style (17th ed.) Citation

Reichl, Claudia. Successful International New Product Launches in the Consumer Goods Industry. Münster: Lit, 2014.

MLA (9th ed.) Citation

Reichl, Claudia. Successful International New Product Launches in the Consumer Goods Industry. Lit, 2014.

Warning: These citations may not always be 100% accurate.