Communication2Win: Praxishandbuch für innovative Marketingkommunikation im Zeitalter sozialer Netzwerke
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | German |
Veröffentlicht: |
Erlangen [Germany]
Publicis Pub.
2012
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Schlagworte: | |
Online-Zugang: | Volltext |
Beschreibung: | Includes bibliographical references and index |
Beschreibung: | 1 Online-Ressource (251 p.) |
ISBN: | 9783895786853 3895786853 9783895784057 9781280663444 |
Internformat
MARC
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003 | DE-604 | ||
007 | cr|uuu---uuuuu | ||
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020 | |a 9783895786853 |c electronic bk. |9 978-3-89578-685-3 | ||
020 | |a 3895786853 |c electronic bk. |9 3-89578-685-3 | ||
020 | |a 9783895784057 |9 978-3-89578-405-7 | ||
020 | |a 9781280663444 |c MyiLibrary |9 978-1-280-66344-4 | ||
035 | |a (OCoLC)817084193 | ||
035 | |a (DE-599)BVBBV041912360 | ||
040 | |a DE-604 |b ger |e aacr | ||
041 | 0 | |a ger | |
082 | 0 | |a 658.8 |2 23 | |
100 | 1 | |a Werner, Angélique |e Verfasser |4 aut | |
245 | 1 | 0 | |a Communication2Win |b Praxishandbuch für innovative Marketingkommunikation im Zeitalter sozialer Netzwerke |c von Angélique Werner |
246 | 1 | 3 | |a Communication 2 win |
246 | 1 | 3 | |a Communication to Win |
264 | 1 | |a Erlangen [Germany] |b Publicis Pub. |c 2012 | |
300 | |a 1 Online-Ressource (251 p.) | ||
336 | |b txt |2 rdacontent | ||
337 | |b c |2 rdamedia | ||
338 | |b cr |2 rdacarrier | ||
500 | |a Includes bibliographical references and index | ||
650 | 4 | |a Marketing | |
650 | 4 | |a Communication in marketing | |
650 | 4 | |a Social networks | |
650 | 0 | 7 | |a Soziale Software |0 (DE-588)7550143-0 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Soziales Netzwerk |0 (DE-588)4055762-5 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Kommunikationsstrategie |0 (DE-588)4201794-4 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Online-Marketing |0 (DE-588)7706419-7 |2 gnd |9 rswk-swf |
689 | 0 | 0 | |a Online-Marketing |0 (DE-588)7706419-7 |D s |
689 | 0 | 1 | |a Kommunikationsstrategie |0 (DE-588)4201794-4 |D s |
689 | 0 | 2 | |a Soziales Netzwerk |0 (DE-588)4055762-5 |D s |
689 | 0 | 3 | |a Soziale Software |0 (DE-588)7550143-0 |D s |
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912 | |a ZDB-26-MYL | ||
943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-027356029 |
Datensatz im Suchindex
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---|---|
adam_text | |
any_adam_object | |
author | Werner, Angélique |
author_facet | Werner, Angélique |
author_role | aut |
author_sort | Werner, Angélique |
author_variant | a w aw |
building | Verbundindex |
bvnumber | BV041912360 |
collection | ZDB-26-MYL |
ctrlnum | (OCoLC)817084193 (DE-599)BVBBV041912360 |
dewey-full | 658.8 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8 |
dewey-search | 658.8 |
dewey-sort | 3658.8 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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id | DE-604.BV041912360 |
illustrated | Not Illustrated |
indexdate | 2024-12-05T15:04:34Z |
institution | BVB |
isbn | 9783895786853 3895786853 9783895784057 9781280663444 |
language | German |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027356029 |
oclc_num | 817084193 |
open_access_boolean | |
physical | 1 Online-Ressource (251 p.) |
psigel | ZDB-26-MYL |
publishDate | 2012 |
publishDateSearch | 2012 |
publishDateSort | 2012 |
publisher | Publicis Pub. |
record_format | marc |
spelling | Werner, Angélique Verfasser aut Communication2Win Praxishandbuch für innovative Marketingkommunikation im Zeitalter sozialer Netzwerke von Angélique Werner Communication 2 win Communication to Win Erlangen [Germany] Publicis Pub. 2012 1 Online-Ressource (251 p.) txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index Marketing Communication in marketing Social networks Soziale Software (DE-588)7550143-0 gnd rswk-swf Soziales Netzwerk (DE-588)4055762-5 gnd rswk-swf Kommunikationsstrategie (DE-588)4201794-4 gnd rswk-swf Online-Marketing (DE-588)7706419-7 gnd rswk-swf Online-Marketing (DE-588)7706419-7 s Kommunikationsstrategie (DE-588)4201794-4 s Soziales Netzwerk (DE-588)4055762-5 s Soziale Software (DE-588)7550143-0 s 1\p DE-604 http://lib.myilibrary.com?id=364037 Aggregator Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Werner, Angélique Communication2Win Praxishandbuch für innovative Marketingkommunikation im Zeitalter sozialer Netzwerke Marketing Communication in marketing Social networks Soziale Software (DE-588)7550143-0 gnd Soziales Netzwerk (DE-588)4055762-5 gnd Kommunikationsstrategie (DE-588)4201794-4 gnd Online-Marketing (DE-588)7706419-7 gnd |
subject_GND | (DE-588)7550143-0 (DE-588)4055762-5 (DE-588)4201794-4 (DE-588)7706419-7 |
title | Communication2Win Praxishandbuch für innovative Marketingkommunikation im Zeitalter sozialer Netzwerke |
title_alt | Communication 2 win Communication to Win |
title_auth | Communication2Win Praxishandbuch für innovative Marketingkommunikation im Zeitalter sozialer Netzwerke |
title_exact_search | Communication2Win Praxishandbuch für innovative Marketingkommunikation im Zeitalter sozialer Netzwerke |
title_full | Communication2Win Praxishandbuch für innovative Marketingkommunikation im Zeitalter sozialer Netzwerke von Angélique Werner |
title_fullStr | Communication2Win Praxishandbuch für innovative Marketingkommunikation im Zeitalter sozialer Netzwerke von Angélique Werner |
title_full_unstemmed | Communication2Win Praxishandbuch für innovative Marketingkommunikation im Zeitalter sozialer Netzwerke von Angélique Werner |
title_short | Communication2Win |
title_sort | communication2win praxishandbuch fur innovative marketingkommunikation im zeitalter sozialer netzwerke |
title_sub | Praxishandbuch für innovative Marketingkommunikation im Zeitalter sozialer Netzwerke |
topic | Marketing Communication in marketing Social networks Soziale Software (DE-588)7550143-0 gnd Soziales Netzwerk (DE-588)4055762-5 gnd Kommunikationsstrategie (DE-588)4201794-4 gnd Online-Marketing (DE-588)7706419-7 gnd |
topic_facet | Marketing Communication in marketing Social networks Soziale Software Soziales Netzwerk Kommunikationsstrategie Online-Marketing |
url | http://lib.myilibrary.com?id=364037 |
work_keys_str_mv | AT wernerangelique communication2winpraxishandbuchfurinnovativemarketingkommunikationimzeitaltersozialernetzwerke AT wernerangelique communication2win AT wernerangelique communicationtowin |