Listen first!: turning social media conversations into business advantage
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Hoboken, N.J.
John Wiley & Sons
c2011
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Beschreibung: | "A playbook from the Advertising Research Foundation"--Jacket Includes bibliographical references (p. 261-272) and index |
| Beschreibung: | 1 Online-Ressource (xiii, 302 p.) |
| ISBN: | 9781283027137 |
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| 245 | 1 | 0 | |a Listen first! |b turning social media conversations into business advantage |c Stephen D. Rappaport |
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| 650 | 4 | |a Online social networks | |
| 650 | 4 | |a Social media / Research | |
| 650 | 4 | |a Consumers / Research | |
| 650 | 4 | |a Branding (Marketing) | |
| 710 | 2 | |a Advertising Research Foundation |e Sonstige |4 oth | |
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Datensatz im Suchindex
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| author | Rappaport, Stephen D. |
| author_facet | Rappaport, Stephen D. |
| author_role | aut |
| author_sort | Rappaport, Stephen D. |
| author_variant | s d r sd sdr |
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| dewey-ones | 658 - General management |
| dewey-raw | 658.8/72 |
| dewey-search | 658.8/72 |
| dewey-sort | 3658.8 272 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV041907021 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T01:07:59Z |
| institution | BVB |
| isbn | 9781283027137 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027350690 |
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| publishDate | 2011 |
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| publishDateSort | 2011 |
| publisher | John Wiley & Sons |
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| spelling | Rappaport, Stephen D. Verfasser aut Listen first! turning social media conversations into business advantage Stephen D. Rappaport Hoboken, N.J. John Wiley & Sons c2011 1 Online-Ressource (xiii, 302 p.) txt rdacontent c rdamedia cr rdacarrier "A playbook from the Advertising Research Foundation"--Jacket Includes bibliographical references (p. 261-272) and index Internet marketing Online social networks Social media / Research Consumers / Research Branding (Marketing) Advertising Research Foundation Sonstige oth Erscheint auch als Druck-Ausgabe, Hardcover 978-0-470-93551-4 Erscheint auch als Druck-Ausgabe, Hardcover 0-470-93551-0 http://lib.myilibrary.com?id=302713 Aggregator Volltext |
| spellingShingle | Rappaport, Stephen D. Listen first! turning social media conversations into business advantage Internet marketing Online social networks Social media / Research Consumers / Research Branding (Marketing) |
| title | Listen first! turning social media conversations into business advantage |
| title_auth | Listen first! turning social media conversations into business advantage |
| title_exact_search | Listen first! turning social media conversations into business advantage |
| title_full | Listen first! turning social media conversations into business advantage Stephen D. Rappaport |
| title_fullStr | Listen first! turning social media conversations into business advantage Stephen D. Rappaport |
| title_full_unstemmed | Listen first! turning social media conversations into business advantage Stephen D. Rappaport |
| title_short | Listen first! |
| title_sort | listen first turning social media conversations into business advantage |
| title_sub | turning social media conversations into business advantage |
| topic | Internet marketing Online social networks Social media / Research Consumers / Research Branding (Marketing) |
| topic_facet | Internet marketing Online social networks Social media / Research Consumers / Research Branding (Marketing) |
| url | http://lib.myilibrary.com?id=302713 |
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