Luxury marketing: a challenge for theory and practice
Gespeichert in:
| Format: | Elektronisch E-Book |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
Wiesbaden
Springer Gabler
c2013
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Beschreibung: | Includes bibliographical references |
| Beschreibung: | 1 Online-Ressource (xiv, 416 p.) |
| ISBN: | 9781283909600 |
Internformat
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| 245 | 1 | 0 | |a Luxury marketing |b a challenge for theory and practice |c Klaus-Peter Wiedmann, Nadine Hennigs (eds.) |
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Datensatz im Suchindex
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| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
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| dewey-sort | 3658.8 14 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| spelling | Luxury marketing a challenge for theory and practice Klaus-Peter Wiedmann, Nadine Hennigs (eds.) Wiesbaden Springer Gabler c2013 1 Online-Ressource (xiv, 416 p.) txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references Luxuries / Marketing Luxusgut (DE-588)4192138-0 gnd rswk-swf Markenpolitik (DE-588)4144679-3 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf 1\p (DE-588)4143413-4 Aufsatzsammlung gnd-content Luxusgut (DE-588)4192138-0 s Marketing (DE-588)4037589-4 s Markenpolitik (DE-588)4144679-3 s 2\p DE-604 Wiedmann, Klaus Peter Sonstige oth Hennigs, Nadine Sonstige oth Erscheint auch als Druck-Ausgabe, Hardcover 978-3-8349-4398-9 Erscheint auch als Druck-Ausgabe, Hardcover 3-8349-4398-3 http://lib.myilibrary.com?id=422210 Aggregator Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Luxury marketing a challenge for theory and practice Luxuries / Marketing Luxusgut (DE-588)4192138-0 gnd Markenpolitik (DE-588)4144679-3 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4192138-0 (DE-588)4144679-3 (DE-588)4037589-4 (DE-588)4143413-4 |
| title | Luxury marketing a challenge for theory and practice |
| title_auth | Luxury marketing a challenge for theory and practice |
| title_exact_search | Luxury marketing a challenge for theory and practice |
| title_full | Luxury marketing a challenge for theory and practice Klaus-Peter Wiedmann, Nadine Hennigs (eds.) |
| title_fullStr | Luxury marketing a challenge for theory and practice Klaus-Peter Wiedmann, Nadine Hennigs (eds.) |
| title_full_unstemmed | Luxury marketing a challenge for theory and practice Klaus-Peter Wiedmann, Nadine Hennigs (eds.) |
| title_short | Luxury marketing |
| title_sort | luxury marketing a challenge for theory and practice |
| title_sub | a challenge for theory and practice |
| topic | Luxuries / Marketing Luxusgut (DE-588)4192138-0 gnd Markenpolitik (DE-588)4144679-3 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Luxuries / Marketing Luxusgut Markenpolitik Marketing Aufsatzsammlung |
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