Brand enigma: decoding the secrets of your brand
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Chichester, West Sussex, England
Wiley
c2008
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | 1 Online-Ressource (xvi, 328 p.) |
| ISBN: | 9781282939585 |
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| 300 | |a 1 Online-Ressource (xvi, 328 p.) | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
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| 500 | |a Includes bibliographical references and index | ||
| 650 | 4 | |a Branding (Marketing) | |
| 650 | 4 | |a Business names | |
| 650 | 4 | |a Corporate image | |
| 650 | 4 | |a Organizational effectiveness | |
| 650 | 4 | |a Creative ability in business | |
| 700 | 1 | |a Harvey, David |e Sonstige |4 oth | |
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Bruce, Duncan |
| author_facet | Bruce, Duncan |
| author_role | aut |
| author_sort | Bruce, Duncan |
| author_variant | d b db |
| building | Verbundindex |
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| dewey-ones | 658 - General management |
| dewey-raw | 658.8/27 |
| dewey-search | 658.8/27 |
| dewey-sort | 3658.8 227 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV041904877 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T01:07:55Z |
| institution | BVB |
| isbn | 9781282939585 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027348547 |
| oclc_num | 728835864 |
| open_access_boolean | |
| physical | 1 Online-Ressource (xvi, 328 p.) |
| psigel | ZDB-26-MYL |
| publishDate | 2008 |
| publishDateSearch | 2008 |
| publishDateSort | 2008 |
| publisher | Wiley |
| record_format | marc |
| spelling | Bruce, Duncan Verfasser aut Brand enigma decoding the secrets of your brand Duncan Bruce and David Harvey Chichester, West Sussex, England Wiley c2008 1 Online-Ressource (xvi, 328 p.) txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index Branding (Marketing) Business names Corporate image Organizational effectiveness Creative ability in business Harvey, David Sonstige oth Erscheint auch als Druck-Ausgabe, Hardcover 978-0-470-77960-6 Erscheint auch als Druck-Ausgabe, Hardcover 0-470-77960-8 http://lib.myilibrary.com?id=293958 Aggregator Volltext |
| spellingShingle | Bruce, Duncan Brand enigma decoding the secrets of your brand Branding (Marketing) Business names Corporate image Organizational effectiveness Creative ability in business |
| title | Brand enigma decoding the secrets of your brand |
| title_auth | Brand enigma decoding the secrets of your brand |
| title_exact_search | Brand enigma decoding the secrets of your brand |
| title_full | Brand enigma decoding the secrets of your brand Duncan Bruce and David Harvey |
| title_fullStr | Brand enigma decoding the secrets of your brand Duncan Bruce and David Harvey |
| title_full_unstemmed | Brand enigma decoding the secrets of your brand Duncan Bruce and David Harvey |
| title_short | Brand enigma |
| title_sort | brand enigma decoding the secrets of your brand |
| title_sub | decoding the secrets of your brand |
| topic | Branding (Marketing) Business names Corporate image Organizational effectiveness Creative ability in business |
| topic_facet | Branding (Marketing) Business names Corporate image Organizational effectiveness Creative ability in business |
| url | http://lib.myilibrary.com?id=293958 |
| work_keys_str_mv | AT bruceduncan brandenigmadecodingthesecretsofyourbrand AT harveydavid brandenigmadecodingthesecretsofyourbrand |