Global marketing management:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Mason, OH
Thomson South Western
2006
|
| Ausgabe: | 5. ed. |
| Schlagworte: | |
| Beschreibung: | VIII, 680 S. Ill., graph. Darst. |
| ISBN: | 0324322844 |
Internformat
MARC
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| 044 | |a xxu |c XD-US | ||
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| 100 | 1 | |a Quelch, John A. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Global marketing management |c John A. Quelch ; Christopher A. Bartlett |
| 250 | |a 5. ed. | ||
| 264 | 1 | |a Mason, OH |b Thomson South Western |c 2006 | |
| 300 | |a VIII, 680 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 7 | |a Internationale marketing |2 gtt | |
| 650 | 7 | |a Marchés d'exportation - Gestion - Cas, Études de |2 ram | |
| 650 | 7 | |a Marchés d'exportation - Gestion |2 ram | |
| 650 | 4 | |a Export marketing -- Management | |
| 650 | 4 | |a Export marketing -- Management -- Case studies | |
| 650 | 0 | 7 | |a Internationales Marketing |0 (DE-588)4125431-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marketingmanagement |0 (DE-588)4168907-0 |2 gnd |9 rswk-swf |
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| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Bartlett, Christopher A. |d 1943- |e Verfasser |0 (DE-588)128529881 |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-027309064 | ||
Datensatz im Suchindex
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| any_adam_object | |
| author | Quelch, John A. Bartlett, Christopher A. 1943- |
| author_GND | (DE-588)128529881 |
| author_facet | Quelch, John A. Bartlett, Christopher A. 1943- |
| author_role | aut aut |
| author_sort | Quelch, John A. |
| author_variant | j a q ja jaq c a b ca cab |
| building | Verbundindex |
| bvnumber | BV041864849 |
| callnumber-first | H - Social Science |
| callnumber-label | HF1416 |
| callnumber-raw | HF1416.G56 1999 |
| callnumber-search | HF1416.G56 1999 |
| callnumber-sort | HF 41416 G56 41999 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 680 |
| ctrlnum | (OCoLC)845881826 (DE-599)BVBBV041864849 |
| dewey-full | 658.8/48 658.8/4821 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/48 658.8/48 21 |
| dewey-search | 658.8/48 658.8/48 21 |
| dewey-sort | 3658.8 248 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 5. ed. |
| format | Book |
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| id | DE-604.BV041864849 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T01:07:11Z |
| institution | BVB |
| isbn | 0324322844 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027309064 |
| oclc_num | 845881826 |
| open_access_boolean | |
| owner | DE-2070s |
| owner_facet | DE-2070s |
| physical | VIII, 680 S. Ill., graph. Darst. |
| publishDate | 2006 |
| publishDateSearch | 2006 |
| publishDateSort | 2006 |
| publisher | Thomson South Western |
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| spelling | Quelch, John A. Verfasser aut Global marketing management John A. Quelch ; Christopher A. Bartlett 5. ed. Mason, OH Thomson South Western 2006 VIII, 680 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Internationale marketing gtt Marchés d'exportation - Gestion - Cas, Études de ram Marchés d'exportation - Gestion ram Export marketing -- Management Export marketing -- Management -- Case studies Internationales Marketing (DE-588)4125431-4 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Internationales Marketing (DE-588)4125431-4 s Marketingmanagement (DE-588)4168907-0 s DE-604 Bartlett, Christopher A. 1943- Verfasser (DE-588)128529881 aut |
| spellingShingle | Quelch, John A. Bartlett, Christopher A. 1943- Global marketing management Internationale marketing gtt Marchés d'exportation - Gestion - Cas, Études de ram Marchés d'exportation - Gestion ram Export marketing -- Management Export marketing -- Management -- Case studies Internationales Marketing (DE-588)4125431-4 gnd Marketingmanagement (DE-588)4168907-0 gnd |
| subject_GND | (DE-588)4125431-4 (DE-588)4168907-0 (DE-588)4522595-3 |
| title | Global marketing management |
| title_auth | Global marketing management |
| title_exact_search | Global marketing management |
| title_full | Global marketing management John A. Quelch ; Christopher A. Bartlett |
| title_fullStr | Global marketing management John A. Quelch ; Christopher A. Bartlett |
| title_full_unstemmed | Global marketing management John A. Quelch ; Christopher A. Bartlett |
| title_short | Global marketing management |
| title_sort | global marketing management |
| topic | Internationale marketing gtt Marchés d'exportation - Gestion - Cas, Études de ram Marchés d'exportation - Gestion ram Export marketing -- Management Export marketing -- Management -- Case studies Internationales Marketing (DE-588)4125431-4 gnd Marketingmanagement (DE-588)4168907-0 gnd |
| topic_facet | Internationale marketing Marchés d'exportation - Gestion - Cas, Études de Marchés d'exportation - Gestion Export marketing -- Management Export marketing -- Management -- Case studies Internationales Marketing Marketingmanagement Fallstudiensammlung |
| work_keys_str_mv | AT quelchjohna globalmarketingmanagement AT bartlettchristophera globalmarketingmanagement |