Cambridge marketing handbook: communications
Gespeichert in:
Hauptverfasser: | , |
---|---|
Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
London
Kogan Page
2013
|
Schlagworte: | |
Online-Zugang: | BSB01 |
Beschreibung: | Includes bibliographical references and index |
Beschreibung: | 1 Online-Ressource (132 S.) |
ISBN: | 9780749470623 9780749470616 |
Internformat
MARC
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020 | |a 9780749470616 |c Print |9 978-0-7494-7061-6 | ||
035 | |a (ZDB-30-PQE)ebr10810951 | ||
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082 | 0 | |a 658.4063 |2 23 | |
100 | 1 | |a Bax, Steve |e Verfasser |4 aut | |
245 | 1 | 0 | |a Cambridge marketing handbook |b communications |c Steve Bax & Paul Woodhouse |
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300 | |a 1 Online-Ressource (132 S.) | ||
336 | |b txt |2 rdacontent | ||
337 | |b c |2 rdamedia | ||
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500 | |a Includes bibliographical references and index | ||
650 | 4 | |a Marketing / Communication systems | |
650 | 4 | |a Marketing | |
653 | |a Electronic books | ||
700 | 1 | |a Woodhouse, Paul |e Verfasser |4 aut | |
912 | |a ZDB-38-EBR | ||
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Datensatz im Suchindex
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---|---|
any_adam_object | |
author | Bax, Steve Woodhouse, Paul |
author_facet | Bax, Steve Woodhouse, Paul |
author_role | aut aut |
author_sort | Bax, Steve |
author_variant | s b sb p w pw |
building | Verbundindex |
bvnumber | BV041843490 |
collection | ZDB-38-EBR |
ctrlnum | (ZDB-30-PQE)ebr10810951 (OCoLC)868917955 (DE-599)BVBBV041843490 |
dewey-full | 658.4063 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.4063 |
dewey-search | 658.4063 |
dewey-sort | 3658.4063 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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id | DE-604.BV041843490 |
illustrated | Not Illustrated |
indexdate | 2024-07-10T01:06:42Z |
institution | BVB |
isbn | 9780749470623 9780749470616 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027288117 |
oclc_num | 868917955 |
open_access_boolean | |
owner | DE-12 |
owner_facet | DE-12 |
physical | 1 Online-Ressource (132 S.) |
psigel | ZDB-38-EBR BSB_PDA_EBR_Kauf ZDB-30-PQE BSB_PDA_EBR_Kauf |
publishDate | 2013 |
publishDateSearch | 2013 |
publishDateSort | 2013 |
publisher | Kogan Page |
record_format | marc |
spelling | Bax, Steve Verfasser aut Cambridge marketing handbook communications Steve Bax & Paul Woodhouse London Kogan Page 2013 1 Online-Ressource (132 S.) txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index Marketing / Communication systems Marketing Electronic books Woodhouse, Paul Verfasser aut |
spellingShingle | Bax, Steve Woodhouse, Paul Cambridge marketing handbook communications Marketing / Communication systems Marketing |
title | Cambridge marketing handbook communications |
title_auth | Cambridge marketing handbook communications |
title_exact_search | Cambridge marketing handbook communications |
title_full | Cambridge marketing handbook communications Steve Bax & Paul Woodhouse |
title_fullStr | Cambridge marketing handbook communications Steve Bax & Paul Woodhouse |
title_full_unstemmed | Cambridge marketing handbook communications Steve Bax & Paul Woodhouse |
title_short | Cambridge marketing handbook |
title_sort | cambridge marketing handbook communications |
title_sub | communications |
topic | Marketing / Communication systems Marketing |
topic_facet | Marketing / Communication systems Marketing |
work_keys_str_mv | AT baxsteve cambridgemarketinghandbookcommunications AT woodhousepaul cambridgemarketinghandbookcommunications |