Handbook of market segmentation: strategic targeting for business and technology firms
Saved in:
| Main Author: | |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
New York [u.a.]
Routledge
[2004]
|
| Edition: | 3. ed. |
| Subjects: | |
| Online Access: | BSB01 UEI03 |
| Physical Description: | 1 Online-Ressource (XVIII, 241 Seiten) |
| ISBN: | 9780203862483 0789021560 0789021579 9780789021564 |
Staff View
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Record in the Search Index
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| author_facet | Weinstein, Art |
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| dewey-full | 658.8/02 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/02 |
| dewey-search | 658.8/02 |
| dewey-sort | 3658.8 12 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 3. ed. |
| format | Electronic eBook |
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| id | DE-604.BV041843194 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T01:06:42Z |
| institution | BVB |
| isbn | 9780203862483 0789021560 0789021579 9780789021564 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027287821 |
| oclc_num | 880335800 |
| open_access_boolean | |
| owner | DE-12 DE-945 |
| owner_facet | DE-12 DE-945 |
| physical | 1 Online-Ressource (XVIII, 241 Seiten) |
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| publishDate | 2004 |
| publishDateSearch | 2004 |
| publishDateSort | 2004 |
| publisher | Routledge |
| record_format | marc |
| spelling | Weinstein, Art Verfasser aut Handbook of market segmentation strategic targeting for business and technology firms Art Weinstein 3. ed. New York [u.a.] Routledge [2004] 1 Online-Ressource (XVIII, 241 Seiten) txt rdacontent c rdamedia cr rdacarrier Marktsegmentierung (DE-588)4037644-8 gnd rswk-swf Marktsegmentierung (DE-588)4037644-8 s DE-604 |
| spellingShingle | Weinstein, Art Handbook of market segmentation strategic targeting for business and technology firms Marktsegmentierung (DE-588)4037644-8 gnd |
| subject_GND | (DE-588)4037644-8 |
| title | Handbook of market segmentation strategic targeting for business and technology firms |
| title_auth | Handbook of market segmentation strategic targeting for business and technology firms |
| title_exact_search | Handbook of market segmentation strategic targeting for business and technology firms |
| title_full | Handbook of market segmentation strategic targeting for business and technology firms Art Weinstein |
| title_fullStr | Handbook of market segmentation strategic targeting for business and technology firms Art Weinstein |
| title_full_unstemmed | Handbook of market segmentation strategic targeting for business and technology firms Art Weinstein |
| title_short | Handbook of market segmentation |
| title_sort | handbook of market segmentation strategic targeting for business and technology firms |
| title_sub | strategic targeting for business and technology firms |
| topic | Marktsegmentierung (DE-588)4037644-8 gnd |
| topic_facet | Marktsegmentierung |
| work_keys_str_mv | AT weinsteinart handbookofmarketsegmentationstrategictargetingforbusinessandtechnologyfirms |