Marketing: an introduction
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Los Angeles, Calif. [u.a.]
Sage
2014
|
| Ausgabe: | 3. ed. |
| Schlagworte: | |
| Beschreibung: | Previous edition: 2010. - Includes ebook access. - Includes Internet access Includes bibliographical references and index |
| Beschreibung: | XIX, 582 S. Ill., graph. Darst. |
| ISBN: | 9781446266472 9781446266465 144626646X 1446266478 |
Internformat
MARC
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| 007 | t | ||
| 008 | 140324s2014 ad|| |||| 00||| eng d | ||
| 015 | |a GBB3A3891 |2 dnb | ||
| 020 | |a 9781446266472 |c (pbk.) |9 978-1-4462-6647-2 | ||
| 020 | |a 9781446266465 |c (hbk.) |9 978-1-4462-6646-5 | ||
| 020 | |a 144626646X |c (hbk.) |9 1-4462-6646-X | ||
| 020 | |a 1446266478 |c (pbk.) |9 1-4462-6647-8 | ||
| 035 | |a (OCoLC)863173043 | ||
| 035 | |a (DE-599)BVBBV041751250 | ||
| 040 | |a DE-604 |b ger |e rakwb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-945 |a DE-1050 | ||
| 082 | 0 | |a 658.8 |2 23 | |
| 084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
| 100 | 1 | |a Masterson, Rosalind |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Marketing |b an introduction |c Rosalind Masterson & David Pickton |
| 250 | |a 3. ed. | ||
| 264 | 1 | |a Los Angeles, Calif. [u.a.] |b Sage |c 2014 | |
| 300 | |a XIX, 582 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Previous edition: 2010. - Includes ebook access. - Includes Internet access | ||
| 500 | |a Includes bibliographical references and index | ||
| 650 | 4 | |a Marketing | |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 655 | 7 | |0 (DE-588)4123623-3 |a Lehrbuch |2 gnd-content | |
| 689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | |C b |5 DE-604 | |
| 700 | 1 | |a Pickton, David |e Verfasser |0 (DE-588)173412769 |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-027197621 | ||
Datensatz im Suchindex
| _version_ | 1804152049399496704 |
|---|---|
| any_adam_object | |
| author | Masterson, Rosalind Pickton, David |
| author_GND | (DE-588)173412769 |
| author_facet | Masterson, Rosalind Pickton, David |
| author_role | aut aut |
| author_sort | Masterson, Rosalind |
| author_variant | r m rm d p dp |
| building | Verbundindex |
| bvnumber | BV041751250 |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)863173043 (DE-599)BVBBV041751250 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 3. ed. |
| format | Book |
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| id | DE-604.BV041751250 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T01:04:32Z |
| institution | BVB |
| isbn | 9781446266472 9781446266465 144626646X 1446266478 |
| language | English |
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| physical | XIX, 582 S. Ill., graph. Darst. |
| publishDate | 2014 |
| publishDateSearch | 2014 |
| publishDateSort | 2014 |
| publisher | Sage |
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| spelling | Masterson, Rosalind Verfasser aut Marketing an introduction Rosalind Masterson & David Pickton 3. ed. Los Angeles, Calif. [u.a.] Sage 2014 XIX, 582 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Previous edition: 2010. - Includes ebook access. - Includes Internet access Includes bibliographical references and index Marketing Marketing (DE-588)4037589-4 gnd rswk-swf (DE-588)4123623-3 Lehrbuch gnd-content Marketing (DE-588)4037589-4 s b DE-604 Pickton, David Verfasser (DE-588)173412769 aut |
| spellingShingle | Masterson, Rosalind Pickton, David Marketing an introduction Marketing Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4123623-3 |
| title | Marketing an introduction |
| title_auth | Marketing an introduction |
| title_exact_search | Marketing an introduction |
| title_full | Marketing an introduction Rosalind Masterson & David Pickton |
| title_fullStr | Marketing an introduction Rosalind Masterson & David Pickton |
| title_full_unstemmed | Marketing an introduction Rosalind Masterson & David Pickton |
| title_short | Marketing |
| title_sort | marketing an introduction |
| title_sub | an introduction |
| topic | Marketing Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing Lehrbuch |
| work_keys_str_mv | AT mastersonrosalind marketinganintroduction AT picktondavid marketinganintroduction |