Marketing Milwaukee: Schlitz and the making of a national beer brand, 1880 - 1940
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1. Verfasser: | |
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Format: | Elektronisch Artikel |
Sprache: | English |
Veröffentlicht: |
2013
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Online-Zugang: | Volltext |
Beschreibung: | 1 Online-Ressource |
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author | Spiekermann, Uwe 1963- |
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spelling | Spiekermann, Uwe 1963- Verfasser (DE-588)121021858 aut Marketing Milwaukee Schlitz and the making of a national beer brand, 1880 - 1940 Uwe Spiekermann 2013 1 Online-Ressource txt rdacontent c rdamedia cr rdacarrier Bulletin of the German Historical Institute / GHI Washington, DC (2013),53, S. 55 - 68 (DE-604)BV013826119 (DE-600)2053183-7 http://www.ghi-dc.org/files/publications/bulletin/bu053/bu53_055.pdf Verlag kostenfrei Volltext |
spellingShingle | Spiekermann, Uwe 1963- Marketing Milwaukee Schlitz and the making of a national beer brand, 1880 - 1940 |
title | Marketing Milwaukee Schlitz and the making of a national beer brand, 1880 - 1940 |
title_auth | Marketing Milwaukee Schlitz and the making of a national beer brand, 1880 - 1940 |
title_exact_search | Marketing Milwaukee Schlitz and the making of a national beer brand, 1880 - 1940 |
title_full | Marketing Milwaukee Schlitz and the making of a national beer brand, 1880 - 1940 Uwe Spiekermann |
title_fullStr | Marketing Milwaukee Schlitz and the making of a national beer brand, 1880 - 1940 Uwe Spiekermann |
title_full_unstemmed | Marketing Milwaukee Schlitz and the making of a national beer brand, 1880 - 1940 Uwe Spiekermann |
title_short | Marketing Milwaukee |
title_sort | marketing milwaukee schlitz and the making of a national beer brand 1880 1940 |
title_sub | Schlitz and the making of a national beer brand, 1880 - 1940 |
url | http://www.ghi-dc.org/files/publications/bulletin/bu053/bu53_055.pdf |
work_keys_str_mv | AT spiekermannuwe marketingmilwaukeeschlitzandthemakingofanationalbeerbrand18801940 |