Public relations: strategies and tactics
Saved in:
| Main Authors: | , , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Boston
Pearson
[2015]
|
| Edition: | Eleventh edition, global edition |
| Subjects: | |
| Physical Description: | 624 Seiten Illustrationen |
| ISBN: | 9781292056586 1292056584 |
Staff View
MARC
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Record in the Search Index
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| author | Wilcox, Dennis L. Cameron, Glen T. Reber, Bryan H. |
| author_GND | (DE-588)170668738 (DE-588)135573270 |
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| bvnumber | BV041703160 |
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| discipline | Allgemeines Wirtschaftswissenschaften |
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| id | DE-604.BV041703160 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T01:03:18Z |
| institution | BVB |
| isbn | 9781292056586 1292056584 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027143454 |
| oclc_num | 894307610 |
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| owner | DE-11 DE-739 DE-1049 DE-1102 |
| owner_facet | DE-11 DE-739 DE-1049 DE-1102 |
| physical | 624 Seiten Illustrationen |
| publishDate | 2015 |
| publishDateSearch | 2015 |
| publishDateSort | 2015 |
| publisher | Pearson |
| record_format | marc |
| spelling | Wilcox, Dennis L. Verfasser (DE-588)170668738 aut Public relations strategies and tactics Dennis L. Wilcox, Glen T. Cameron, Bryan H. Reber Eleventh edition, global edition Boston Pearson [2015] © 2015 624 Seiten Illustrationen txt rdacontent n rdamedia nc rdacarrier Strategie (DE-588)4057952-9 gnd rswk-swf Öffentlichkeitsarbeit (DE-588)4043188-5 gnd rswk-swf Öffentlichkeitsarbeit (DE-588)4043188-5 s Strategie (DE-588)4057952-9 s 1\p DE-604 Cameron, Glen T. Verfasser (DE-588)135573270 aut Reber, Bryan H. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Wilcox, Dennis L. Cameron, Glen T. Reber, Bryan H. Public relations strategies and tactics Strategie (DE-588)4057952-9 gnd Öffentlichkeitsarbeit (DE-588)4043188-5 gnd |
| subject_GND | (DE-588)4057952-9 (DE-588)4043188-5 |
| title | Public relations strategies and tactics |
| title_auth | Public relations strategies and tactics |
| title_exact_search | Public relations strategies and tactics |
| title_full | Public relations strategies and tactics Dennis L. Wilcox, Glen T. Cameron, Bryan H. Reber |
| title_fullStr | Public relations strategies and tactics Dennis L. Wilcox, Glen T. Cameron, Bryan H. Reber |
| title_full_unstemmed | Public relations strategies and tactics Dennis L. Wilcox, Glen T. Cameron, Bryan H. Reber |
| title_short | Public relations |
| title_sort | public relations strategies and tactics |
| title_sub | strategies and tactics |
| topic | Strategie (DE-588)4057952-9 gnd Öffentlichkeitsarbeit (DE-588)4043188-5 gnd |
| topic_facet | Strategie Öffentlichkeitsarbeit |
| work_keys_str_mv | AT wilcoxdennisl publicrelationsstrategiesandtactics AT cameronglent publicrelationsstrategiesandtactics AT reberbryanh publicrelationsstrategiesandtactics |